the north face: corporate design by: ashley krant · the north face offices are a very compact...

Mood Board THE NORTH FACE: CORPORATE DESIGN BY: ASHLEY KRANT Project Concept Statement: The North Face offices are a very compact space for all different types of workers. This space needs to sur- round around the creative innovation, research develop- ment, collaboration of co-workers, and lastly technolo- gy. All of these different spaces need a relating space to work and give inspiration for new ideas. The design of the office space will be a calm, bold, and a organized design. This space needs to respond to The North Face busi- ness objectives, which includes an environment that is more cohesive and high-performance to inspire the employees. Introducing glass walls around private offices to let the natural light flow through the space with bold graphics and rock walls to help the employees feel as if they are surrounded by woods and grassy fields. Ap- plying light colors with accent reds and strong wood grained finishes will make the space appear to be clean, slick, and organized. Collaboration spaces are a very important. The design will incorporate different outdoor scenes to give the employees a chance to adventure while working. The employees will feel as if they were climbing the biggest mountain and skiing down the highest cliff so that they will feel what the client’s are as they wear “The North Face” appeal. To create dynamic workspac- es and conference spaces that openly feels of the out- doors, and fosters a creative environment for the prod- uct design, and executives.

Upload: others

Post on 21-Sep-2020

0 views

Category:

Documents

0 download

Report

Download

Embed Size (px):

TRANSCRIPT

Mood Board

THE NORTH FACE: CORPORATE DESIGN BY: ASHLEY KRANT

ProjectConceptStatement:

TheNorthFaceofficesareaverycompactspaceforalldifferenttypesofworkers.Thisspaceneedstosur-roundaroundthecreativeinnovation,researchdevelop-ment,collaborationofco-workers,andlastlytechnolo-gy.Allofthesedifferentspacesneedarelatingspacetoworkandgiveinspirationfornewideas.Thedesignoftheofficespacewillbeacalm,bold,andaorganizeddesign. ThisspaceneedstorespondtoTheNorthFacebusi-nessobjectives,whichincludesanenvironmentthatismorecohesiveandhigh-performancetoinspiretheem-ployees.Introducingglasswallsaroundprivateofficestoletthenaturallightflowthroughthespacewithboldgraphicsandrockwallstohelptheemployeesfeelasiftheyaresurroundedbywoodsandgrassyfields.Ap-plyinglightcolorswithaccentredsandstrongwoodgrainedfinisheswillmakethespaceappeartobeclean,slick,andorganized.Collaborationspacesareaveryimportant.Thedesignwillincorporatedifferentoutdoorscenestogivetheemployeesachancetoadventurewhileworking. Theemployeeswillfeelasiftheywereclimbingthebiggestmountainandskiingdownthehighestcliffsothattheywillfeelwhattheclient’sareastheywear“TheNorthFace”appeal.Tocreatedynamicworkspac-esandconferencespacesthatopenlyfeelsoftheout-doors,andfostersacreativeenvironmentfortheprod-uctdesign,andexecutives.