the online marketing pyramid
DESCRIPTION
The Online Marketing Pyramid. Traditional mktg: lower ROI. Email. Behavioral. Pay Per Click Ads. Social Media Presence. Search Engine Optimization. Dominant trend: Search Related Ads. Commercially available results next to the natural ones – 1 out of 6 referrals comes from ads. - PowerPoint PPT PresentationTRANSCRIPT
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The Online Marketing PyramidTraditional mktg: lower ROI
Search Engine Optimization
Social Media Presence
Pay Per Click Ads
Behavioral
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Dominant trend: Search Related Ads
Advertisements
Commercially available results next to the natural ones – 1 out of 6 referrals comes from ads
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Disruptive Technology
Online Reputation Management:Control your digital footprint –Define your personal brand
Explosive results