the online studio may 2012 full
TRANSCRIPT
MAY 2012
•A viable way of outsourcing without the hassle and additional hours required for you to manage it
•Guaranteed quality of work, with 4 levels of quality control before a project is sent out to you
•In-house creative guardianship of the work, resulting in work that is not churned out, but crafted and monitored as a body of work
•An alternative to freelancers, without the difficulties of finding someone, bringing them up to date with the brand, the associated admin of desks, computers and timesheets, and paying for downtime due to late briefs or waiting for amends
•A digital department without the need to hire a range of skillsets and maintain each with sufficient level of work
•A happier permanent digital workforce who don’t get bogged down in menial repetitive production work, despite their higher salaries and skill levels
THE SOLUTIONS WE OFFER
In summary we are cost effective and perfectionist.
We take the headache out of outsourcing, giving you excellent rates coupled with high standards.
THE SOLUTIONS WE OFFER
4
VWHAT WE DO
OUR WORK
White Labelling: We work white label for the majority of our agency clients and so, regrettably, we are unable to show a large portion of the work we create.
Supplied
Resizes
STANDARD BANNERS - BootsProduction, swf and gif resizesThe Task: To create 4 resizes from master supplied
The Assets:Master fla
The Deliverables:4 swfs and gif alts plus source files
Approximate cost:£400 (production only)
Timescale:2 working days from go ahead to supply of files, including all client sign-off time
STANDARD BANNERS - RockbandProduction, swf and gif resizes
The Task: To create 2 master banners and 7 resizes of each
The Assets:Master PSD and images
The Deliverables:16 swfs and gif alts plus source files
Approximate cost:£1200 (production only)
Timescale:4 working days from go ahead to supply of files, including all client sign-off time
STANDARD BANNERS - BlackRockProduction, masters & translationsThe Task: To design and build 4 masters - swf, animated gif and static gif of each, then create 5 language versions of each
The Assets:Brand guidelines and all copy
The Deliverables:24 swfs, 24 animated gifs and 24 static gifs plus source files
Approximate cost:£4000
Timescale:4 working days from go ahead to supply of files, including all client sign-off time
Supplied PSD
Our HTML
HTML EMAIL - SonyBuild and testing
Standard testing list
The Task: To build and test one email from PSD supplied
The Assets:PSD and links
The Deliverables:1 html file and image folder
Approximate cost:£250 (build/testing only)
Timescale:1 working day from go ahead to supply of files, including testing time
RICH MEDIA - Mazda takeoverConcept, design & productionThe Task: To create a game for a page takeover
The Assets:The logo and zoom zoom lettering
The Idea:Use a classic scalextric style game - simple and quick to play but very engaging
The Deliverables:A page skin and an expandable MPU served via flashtalking. Game allows one player or two player racing plus build your own track functionality
Approximate cost:£7000 (concepts, design & production)
Timescale:26 working days from go ahead to live date, including all client sign-off time
RICH MEDIA - Gnomeo and Juliet takeoverConcept, design & productionThe Task: To drive people to the cinema to watch the film
The Assets:Film content and imagery
The Idea:There were different ideas for each execution but each one displayed in a fun way pushing the characters to the foreground
The Deliverables:7 entirely different page takeovers in high impact media bookings served via flashtalking and with variable date component
Approximate cost:£6000 (concepts, design & production)
Timescale:13 working days from go ahead to live date, including all client sign-off time
Rich Media - Gnomeo and Juliet
RICH MEDIA - Air NZ takeoverProductionThe Task: To build various formats from scamps supplied
The Assets:Scamps and imagery plus some video content
The Deliverables:1 master standard banners, and 8 resizes, 4 video banners and 1 homepage take over (as shown) as well as 3 games
Approximate cost:£10,000 (production only)
Timescale:32 working days from go ahead to live date, including all client sign-off time
RICH MEDIA – NectarProduction
Rich Media – Mazda Games
Rich Media
The Task: To drive awareness of Sky’s coverage of the world cup on Sky + HD, on facebook, without mentioning the world cup.
The Assets:The prize images and the campaign stadium imagery
The Idea:Spot the ball - the user chooses a pixel from the 1920x1080 available.
The Deliverables:A designed and built Facebook tab and app including client accessible data capture and wall posts
Approximate cost:£8000 (concepts, design & production)
Timescale:25 working days from go ahead to live date, including all (lengthy) client sign-off time
FACEBOOK - Sky Spot the BallConcepts, design & production
FACEBOOK - SubmarineConcepts, design & productionThe Task: To drive awareness of the cinema release of Submarine
The Assets:The logo, hero image and video clip
The Idea:Build on the music element of the film by allowing users to select their top love song and break up song
The Deliverables:A designed and built Facebook tab and app including listen and select options via Spotify, client accessible database of entrants, trailer video and wall posts
Approximate cost:£4000 (concepts, design & production)
Timescale:20 working days from go ahead to live date, including all client sign-off time
FACEBOOK - The Adjustment BureauConcepts, design & productionThe Task: To push people to purchase The Adjustment Bureau DVD and Blu-ray
The Assets:The logo, hero image and video clip
The Idea:Develop the Fate Map in the book using people detailed already stored in Facebook
The Deliverables:A designed and built Flash unit to sit on partner sites, including facebook connect function to pull in user details to create their personalised Fate Map plus trailer video and wall posts
Approximate cost:£5000 (concepts, design & production)
Timescale:26 working days from go ahead to live date, including all (lengthy) client sign-off time
WEBSITES - SkyIA, design & buildThe Task: To create an online database of Sky’s brand assets & campaigns
The Design:Clarity & ease of use were paramount but within the Sky guidelines
The Deliverables:A fully searchable and update-able database built using our bespoke CMS system allowing different levels of logins for agencies and Sky themselves
WEBSITES - Ella’s BakehouseIA & buildThe Task: To create an web presence for Ella’s Bakehouse, showcasing products and allowing users to make orders
The Deliverables:A CMS enabled online shop allowing users to build their own boxes and ad personalistion to their order. Also allowing the owners to update flavours, products and prices very easily.
WEBSITES - Other recent buildsBuild
IN-STORE - HTC touchscreen emulatorsProductionThe Task: To produce a touchscreen demo of the latest HTC handset
The Assets:All designed ‘pages’
The Deliverables:A fully working interactive demo installed on supplied hardware for use in Carphone Warehouse stores and at expos. Included a level of support and remote access to update the software. Two phases plus three updates.
Cost:£10,000 (phase 1 & 2 build)
Timescale:10 working days from go ahead to live date, including all client sign-off time (phase 1 & 2)
•Launched in July 2007
•Offices in the UK (Central London), India (Pune) and New Zealand (Auckland)
•The London office handles all creative, design and project management.
•The India office handles all banner and email production.
•The NZ office handles all site builds and is multi-disciplined in terms of the scripting languages they work in.
•All production work is channelled through the Studio Managers and the UK team, giving our clients high quality work at a low cost.
ABOUT US
We look forward to hearing from you!
Anna Benn (Director)[email protected]
Julia Marberr (Project Manager)[email protected]
Corine Royal (Project Manager)[email protected]
The Online Studio83-87 Crawford Street
MaryleboneW1H 2HB
020 7723 4703www.theonlinestudio.co.uk
THANK YOU - Contact details