WE ARE NOT AN ADVERTISING AGENCY.

WE ARE NOT A CREATIVE BOUTIQUE.

WE ARE NOT A BRAND CONSULTANCY.

WE ARE A CULTURE THAT BREEDS IDEAS THAT

OUTCASTS THE BRANDS WE BUILD.

WE ARE…

THE

THE OUTCAST IS ABOUT BEING DIFFERENT. NOT FOR THE HECK OF IT,

BUT FROM THE CORE. IT’S COMING TOGETHER OF LIKE-MINDED PEOPLE TO TAKE

THE ROAD LESS TRAVELLED. IT’S A WORLD THAT DEFIES THE EXISTING SYSTEM.

THE WORLD WHERE BELIEF IS THE RELIGION AND IDEAS ARE THE ONLY LANGUAGE.

OUTCAST IS THINKING BEYOND THE OBVIOUS AND DOING WHAT’S UNDONE.

IT’S THE ISOLATION OF THE ARTIST AND THE THRILL OF THE UNKNOWN. A CONSTANT SEARCH FOR

CHALLENGES AND PERSPECTIVES NEVER KNOWN BEFORE. THE WILDNESS OF THOUGHTS AND

THE FREE-SPIRITED SOUL.

A PLACE WHERE NORMALCY IS DEAD, SET PATTERNS ARE BANNED AND THE ORDINARY HAS NO

TAKERS. FOLLOWING IS THEN JUST A CRIME AND INVENTION THE ONLY RESPITE. DISCONTENT

BREEDS AMBITION. AMBITION BREEDS RESTLESSNESS. RESTLESSNESS BREEDS THOUGHTS.

THOUGHTS BREED IDEAS.

AND THAT’S WHAT THE OUTCAST IS ALL ABOUT - CREATIVE WORK THAT OUTCASTS

THE BRANDS AND THE PEOPLE WHO CREATE THEM.

PHILOSOPHY

AT THE OUTCAST, WE ARE A GROUP OF EXPERIENCED, RESTLESS AND

EFFICIENT PROFESSIONALS. SOME FROM LEADING ADVERTISING AGENCIES,

SOME WITH AN EXTENSIVE BACKGROUND IN EVENTS AND SOME FROM

THE COMFORT OF THEIR PREVIOUS PROFILES.

ALL COMING TOGETHER TO CREATE THE NEW WAVE IN CREATIVE WORK. OR SHOULD

WE SAY, WORK THAT TRULY OUTCASTS THE BRANDS WE BUILD.

chairman & ceo

Restless maverick. Ambitious entrepreneur. Natural leader. Preetam has never

treaded the common path. He has always made his own roads.

First, as an experienced sales and marketing professional in leading corporates and

then as a founder-chairman of Innobella, a rapidly growing events company.

With his latest venture - The Outcast, he aims to carve the same niche

that he has created in the events business.

the OUTCASTERS

preetam bhojwani

managing director

Dinesh Bhojwani is a troubleshooter at The Outcast. Whether it’s a technical

problem or an operational challenge, Dinesh has an answer to every question.

It’s probably his engineering mind that comes to play here. Dinesh has been a

pillar of Innobella, the events arm. From planning to execution to client

management, Dinesh has worn many a caps successfully over the last decade.

Flying kites being one of his hobbies. We know where he is aiming,

even when it comes to his professional life. High, very high.

dinesh bhojwani

If Dash was to make a rainbow, all the colours would be black. Dash likes black. Period.

But he is not easily pleased when it comes to ideas and art, whether it’s his own or

his teams. He’s constantly pushing the envelope and fine-tuning ideas and layouts.

No wonder, he has won more than 20 international awards such as Cannes Lions, Clio,

One Show, New York Festival, London International, ADC, Dubai Lynx & many others.

In his 15 years journey from India to Dubai and back to India, he has travelled many a

miles in brand building and creativity. Y&R Dubai, Leo Burnett Dubai, Intermarkets and

Partnership were just a few stops on this vast journey.

dash gaudecreative director

creative director copy

Writing about oneself is sometimes the most

difficult thing. Especially, when you are

a writer. After writing the agency philosophy

and the team’s intro, Kiran contemplated for

two days over his own write-up.

And in the end, he thought of keeping it

simple and short. So here it goes. He’s been

a writer in advertising for over 8 years now.

Tribal DDB, Mudra, Rediffusion Y&R, Interface

Communications (FCB Ulka Group) are just

some of the agencies where he has worked

over a host of clients and pitches. There were

three more lines. But Kiran edited the copy.

kiran bhanushali

executive vice president

What does a specialised hair stylist do

in the field of brand communications?

Ask this question to Archana and you’ll get

a quick and confident reply, “Creativity knows

no boundaries.” After 5 years of meticulously

planning and independently handling

numerous events for a host of corporates,

she is all geared up to expand her horizon to

advertising. Archana likes experimenting,

whether it’s work or cooking for that matter.

archana vig

executive vice president

Office Politics is not something you

would find at The Outcast. But we

surely have a person with a Political

Science Degree. A lover of pets,

Riddhima has many hobbies besides

collecting fridge magnets from all

over the world. She has been a pillar

of the event’s arm from last six years.

A postgraduate from the National

Institute of Event Management,

she likes to interact with people and

connects easily with them.

riddhima chatterjee

key account manager

There’s only one thing that’s faster than Maulik’s speed of talking.

His speed of thinking. He’s fast and you would know the moment you

meet him. A social media addict and an unapologetic foodie.

On certain days, he jumps from one food joint to another with

complete ease. Pretty much, like he jumps from one brief to another.

An MBA from Symbiosis, he’s been in advertising and events

for a couple of years.

maulik chandarana

Brand Building

Market Study Consumer Analysis Category Insight & Brand Strategy

Creative Development

ATL : Print Campaign Television Radio OOH Brand Activation

BTL : Brochures Leaflets Posters Danglers & Direct Mailers

Digital & Mobile

Online Campaign Development & Execution Facilitation:

Creative ideation for social media (Facebook, Twitter), Viral Videos, Website

and Microsite, Web Banners & Online Integration.

Media Consulting

SCOPEOF OUTCASTING

PARTNER WITH US TO CREATE THE WORK THAT OUTCASTS YOUR BRAND.

THANK YOU

THE