the power of tv - rtl group · an average 11.07 million viewers (43.7 per cent of total audience)...

19
week 16 / 17 April 2014 THE POWER OF TV New studies show how TV continues to engage large audiences on all devices Luxembourg Annual General Meeting of RTL Group France Rising Star hits France on Facebook and Instagram Germany / France The Bible debuts on Vox and W9 Luxembourg RTL Group publishes new Annual Report

Upload: others

Post on 20-May-2020

6 views

Category:

Documents


0 download

TRANSCRIPT

Page 1: THE POWER OF TV - RTL Group · an average 11.07 million viewers (43.7 per cent of total audience) from 20:00 on Saturday, peaking at 12.34 million viewers. EVOLVING AUDIENCE MEASUREMENTS

week 16 / 17 April 2014

THE POWER OF TV New studies show how TV continues to engage large audiences on all devices

Luxembourg

Annual GeneralMeeting of RTL Group

France

Rising Star hits France on Facebook and Instagram

Germany / France

The Bible debuts on Vox and W9

Luxembourg

RTL Group publishes newAnnual Report

Page 2: THE POWER OF TV - RTL Group · an average 11.07 million viewers (43.7 per cent of total audience) from 20:00 on Saturday, peaking at 12.34 million viewers. EVOLVING AUDIENCE MEASUREMENTS

week 16 / 17 April 2014

THE POWER OF TV New studies show how TV continues to engage large audiences on all devices

Luxembourg

AGM StatementFrance

Rising Star hits France on facebook and Instagram

France

In the beginning...

Luxembourg

Highlighting and celebrating a particulary creative year

CoverMontage

PublisherRTL Group

45, Bd Pierre FriedenL-1543 Luxembourg

Editor, Design, ProductionRTL Group

Corporate Communications & Marketing

backstage.rtlgroup.com backstage.rtlgroup.fr backstage.rtlgroup.de

Think before you print

Page 3: THE POWER OF TV - RTL Group · an average 11.07 million viewers (43.7 per cent of total audience) from 20:00 on Saturday, peaking at 12.34 million viewers. EVOLVING AUDIENCE MEASUREMENTS

QUICK VIEW

A golden age for TVRTL Groupp.4–9

Big Picturep.16

SHORTNEWS

p.17

RTL Group publishes new Annual Report

RTL Groupp.12–13

Annual General Meeting of RTL GroupRTL Group

p.10–11

Rising Star hits France on facebook

and InstagramM6

p.14

The Bible debutson Vox and W9

Vox / W9p.15

PEOPLE

p.18

Page 4: THE POWER OF TV - RTL Group · an average 11.07 million viewers (43.7 per cent of total audience) from 20:00 on Saturday, peaking at 12.34 million viewers. EVOLVING AUDIENCE MEASUREMENTS

4

A GOLDEN AGE FOR

TV

Luxembourg – 16 April 2014

RTL Group

Médiamétrie’s Eurodata TV Worldwide has recently

presented the new edition of its annual publication

One Television Year In The World. It gives an overview of

global TV consumptions and trends for 2013. Backstage walks you

through the figures and, with the help of the

RTL Group’s Synergy Committee (Syco) members, explains why TV maintains its

leading position in today’s media

landscape.

In 2013, people still favoured the familiarity of gathering around their living room TV set and sharing big TV moments

Page 5: THE POWER OF TV - RTL Group · an average 11.07 million viewers (43.7 per cent of total audience) from 20:00 on Saturday, peaking at 12.34 million viewers. EVOLVING AUDIENCE MEASUREMENTS

5

High levels of TV viewingAccording to Eurodata TV Worldwide, over the past 20 years (1993 to 2013), fi ve big European countries (Germany, France, Spain, United Kingdom and Italy) have seen their average daily TV viewing time increase by 43 minutes. Between 2003 and 2013, TV consumption in the 48 territoriesaround the globe that form Eurodata TV’s Mega Panel climbed by 15 minutes to 3 hours and 53 minutes. Across Europe, TV average viewing remained relatively stable in 2013, at 3 hours and 54 minutes (1 minute less than 2012).

Today’s TV landscape continues to be fragmented. According to Eurodata TV Worldwide,the non-historical channels are still increasing their audience shares. RTL Group is strongly positioned to master this challenge, as the Group’s strategy of building complementary families of channels proves to be a key strategic decision for strengthening its leading market positions. The Group’s most recent examples are the launch of 6ter in France in late 2012, the children’s channel RTL Kockica, which went on air in Croatia in January 2014, and Germany’s upcoming launch of Geo Television scheduled for 8 May 2014.

2013 programme highlightsIn 2013, people still favoured the familiarity of gathering around their living room TV set and sharing big TV moments. According to the Eurodata TV Worldwide fi ndings. TV series were at the heart of the viewers’ preferences,followed by global brands, which continue to attract high viewership. A breakdown of the fi guresby genre shows that 42 per cent of the top tenprogrammes in 70 territories were fi ction, 37 per cent entertainment and 21 per cent factualshows, while local programmes are most popular with viewers.

The FremantleMedia production Got Talent was one of the most-watched programmes in Eastern Europe and appeared in 14 rankings worldwide, while The X Factor appeared seven times in rankings. Among the new 2013 seasons series that topped the international rankings were The Blacklist and Under The Dome, while the UFA Fiction-produced export hit Generation War was an “audience booster” in 80 territories.

Next >

Average daily viewing time per individual

Generation War

RTL Group’s most recent channel launches in Europe

2003 2013

TV consumption: +15 minutes in 10 yearsEurodata TV Worldwide’s Mega panel 2003-2013 of 48 territories

3:383:41

Source: Eurodata TV Worldwide / Relevant partners – All rights reserved

3:393:41

3:423:44

3:493:51 3:51

3:54

3:53

12/2012 01/2014 05/2014

Page 6: THE POWER OF TV - RTL Group · an average 11.07 million viewers (43.7 per cent of total audience) from 20:00 on Saturday, peaking at 12.34 million viewers. EVOLVING AUDIENCE MEASUREMENTS

6

Analysing current viewing habitsAt the same time, TV is evolving to meet the needs arising from changing viewing behaviour. Today’s audience not only has access to leading-edge TV sets, but also to more screens to watch TV an other professionally produced video content on. In addition to the overwhelming majority of households in Europe that possess a TV set – 97.7 per cent of European households are equipped with a TV set, while 55.1 per cent of these households own at least two1 –, the rise in tablet and smartphone sales (in 2013 smartphone sales in Germany climbed to 22.4 million, and tablet sales in France to 6.2 million2) is indicative of the fact that people are watching more and more video content on their mobile devices. This is also evident from the increase in video views generated by RTL Group broadcasters. Specifi cally in 2013, mobile video

views increased by 59 per cent in Germany, 57 per cent in France and by 176 per centin the Netherlands. On the other hand, FremantleMedia’s more than 140 Youtube channels accounted for 6.7 billion views, up 49 per cent year-on-year.

Essentially, digitisation means more ways for the Group to offer its high-quality programmingon any screen, on every device. In arecent interview in Süddeutsche Zeitung3 Anke Schäferkordt, RTL Group’s Co-CEO, specifi es: “There is no question that television isattractive, perhaps more than ever before, andit’s partly because television is simply no longer just linear. We have long since begun to regard ourselves as content providers across all platforms and on all sorts of devices. Whether they are used linearly matters less and less to us. What is important is that people watch our content.”

Anke Schäferkordt, Co-CEO of RTL Group

RECENT DOUBLE SUCCESS FOR GLOBAL BRAND GOT TALENT

In April 2014, the FremantleMedia and Syco Entertainment talent show Got Talent broke the Guinness World Records title for the highest number of adaptations and is officially the world’s Most SuccessfulReality TV Format. 59 versions of Got Talent are broadcast around the world. The show has versions across Europe,Asia Pacific, the Middle East, Africa and theAmericas. Most recently, it launched in Kazakhstan, Brazil, Moldova and Iceland.

Britain’s Got Talent kicked off its latest season on Saturday 12 April 2014 with its highest launch ratings yet. The episode drew an average 11.07 million viewers (43.7 per cent of total audience) from 20:00 on Saturday, peaking at 12.34 million viewers.

EVOLVING AUDIENCE MEASUREMENTS

As audience habits change, audience measurement methods need to be developed to depict this new reality of multi-screen consumption of TV content. Some steps are being taken in that direction.According to the study by Eurodata TV Worldwide,22 countries measure time-shifted viewing and ninecountries measure TV viewing on the PC, while many companies are acknowledging theneed to introduce hybrid measurement systemsin the near and foreseeable future. Accurateaudience measurement will contribute to the effective distribution and monetisation of broadcasters’ content, creating a win-win situation both for broadcasters and advertisers.

Britain’s Got Talent

Next >

Page 7: THE POWER OF TV - RTL Group · an average 11.07 million viewers (43.7 per cent of total audience) from 20:00 on Saturday, peaking at 12.34 million viewers. EVOLVING AUDIENCE MEASUREMENTS

7

Thanks to strategic digital investments, the Group’s catch-up TV services and websites, including BroadbandTV, generated 16.8 billion online video views in 2013, up 143 per cent year-on-year. Commenting on the catch-up services, Marc Schröder, Managing Director of RTL Interactive, New Media Syco, says: “Based on our mission ‘RTL everywhere and anytime’, we started our catch-up TV-service RTL Now in Germany in 2007. Since then, we have created profi table growth by extending our catch-up services to all our free-TV channels and by ensuring distribution on all relevant platforms and devices. So far, non-linear video usage has clearly come on top of linear usage. At the same time, we were able to diversify our revenue base through access fees, transactional revenues and online video advertising, which we exploit with our ‘Fourscreen’ sales strategy. Based on this, we expect to benefi t from further growth in non-linear usage.”

On the advertising side, advertisers acknowledge that the TV and online video ads serve different purposes. According to RTL Group’s Co-CEO Guillaume de Posch, “Advertisers believe that the two media serve different purposes. Linear TV

serves for brand recognition and mass appeal. In other words, if an advertiser wants to launch a new brand or a new product, it needs TV to get massive reach within a short period of time. Online video advertising promises strong growth. We are well positioned in this segment because we already know the advertisers who use audiovisual forms of advertising very well. Digital is also a nice addition for more targeted advertising or more sales-driven incentives. I know of no advertisers who have permanently switched from TV to online, or who focus exclusively on either media – I believe they all mix the two approaches these days.”4

TV’s ability to engage its audience not only makes it a powerful vehicle for mass audience reach, but also helps advertisers reach their target group in more creative ways. Ton Rozestraten, Chief Commercial Offi cer of RTL Nederland and Chairman Sales Syco, explains: “TV is the only remaining mass media type. The net TV spendings confi rm this, as well as the high viewing time. More and more we see that our advertisers use branded content to integrate their targets in our content. This results in an uplift in the usage of branded content, especially in prime time. To build an intense relationship with both our consumers and our advertisers we develop our strong TV brands into digital formats and live events. This leads to direct interaction and conversion.”

Next >

Guillaume de Posch, Co-CEO of RTL Group

Ton RozestratenChief Commercial Offi cer

of RTL Nederland Chairman Sales Syco

Marc SchröderManaging Director of RTL Interactive

New Media Syco

ADVERTISERS CRAVE BIG TV EVENTS

In January 2014, The New York Times wrote: “In a world where television viewers routinely zip through or zap commercials, advertisers crave big-event television – live events that viewers watch in real time. And the power of those big events is now on display as perhaps never before.”

Source: Nytimes.com, 23 January 2014

syco

NEWMED

IA

syco

SALES

Page 8: THE POWER OF TV - RTL Group · an average 11.07 million viewers (43.7 per cent of total audience) from 20:00 on Saturday, peaking at 12.34 million viewers. EVOLVING AUDIENCE MEASUREMENTS

8

The effectiveness of TV

According to recent surveys conducted also on behalf of RTL Group’s profi t centres, TV is not only highly effective when it comes to building brand awareness, recall or engagement, but also very effi cient when it comes to generating sales.5 Emphasising TV’s Return on Investment (ROI), Jan Isenbart, Director Research at IP Deutschland, Marketing Research Syco, says: “When it comes to ROI, the most rigorous marketing Key Performance Indicator (KPI), TV has demonstrated time and again that its effects on sales are unrivalled by any other media. Several huge meta-analyses of literally thousands of campaigns across Europe have proven with econometric modellings that TV delivers substantial ROI both short term and long term. Also, more TV in your media plan gets you more impact. According to studies by Thinkbox, Brand Science and others, TV’s ROI has in fact been growing over recent years.”

Increasing audience engagement

“Because we all live together and we want each moment to be special, TV is magic! It provides in a single moment one emotion that we share with all viewers,” emphasises Thomas Valentin, Vice Chairman of the Executive Board and Head of Networks and Contents at Groupe M6, Chairman Programme Syco. These are the particular moments that make TV so unique and powerful and establish it as the true social medium – which is why it is the centrepiece in most living rooms. TV has enjoyed this status since its inception. The only difference now is, viewers are also using various gadgets to interact with each other during their TV viewing. James Thickett, Ofcom’s Director of Research, is quoted in the Financial Times as saying: “Increasingly families are gathering in the living room to watch TV, just as they were in the 1950s, but now delivered on bigger, wider and more sophisticated sets. Unlike the 1950s family, however, they are also doing their own thing. They are tweeting about a TV show, surfi ng the net or watching different content altogether on a tablet.”6

Next >

Jan IsenbartDirector Research at IP Deutschland

Marketing Research Syco

Thomas ValentinVice Chairman of the Executive Board and

Head of Networks and Contents at Groupe M6, Chairman Programme Syco

WHAT DO ADVERTISERS SAY?

In the 14 April 2014 edition of Handelsblatt, Marianne Heiß, CFO of BBDO in Germany, underlines: “Television advertising continues to increase. TV is the most effective medium, has a particularly enduring impact, and contributes significantly to the success of the product launches. In short, the medium is more vibrant and diverse than ever.”

Source: Handelsblatt, 14 April 2014 (translation)

syco

MAR

KETING

RESEAR

CH

syco

PROG

RAMME

Page 9: THE POWER OF TV - RTL Group · an average 11.07 million viewers (43.7 per cent of total audience) from 20:00 on Saturday, peaking at 12.34 million viewers. EVOLVING AUDIENCE MEASUREMENTS

9

As the true winner of media transformation is the audience, channels are launching new TV formats aimed at increasing viewer engagement. A recent successful example comes from M6’s adaptation of RTL Nederland’s quiz show Qu’est-ce que je sais vraiment? (What Do I know?). Thomas Valentin explains: “With a world recordof half a million second-screen interactions for theFrench adaptation of RTL Netherland’s What Do I Know? during 1 hour 20 minutes on average, we achieve both high reach and high engagement.”

According to the prestigious Financial Times,TV “is enjoying a ‘golden age’, fuelled by high-quality writing and directing.”7 RTL Group’s main priorities – investing in top content, creating new hits and targeted digital investments– help the Group continue to do what it does best: always staying close to its audience.

TWITTER BOOSTS LINEAR TV

The feverish tweeting that occurs during big TV shows has lately been atthe centre of numerous articles and studies.

For example:

Twitter’s CEO Dick Costolo recently said: “As we’ve grown,it’s become more and more clear to us that the characteristicsthat make up Twitter – public, real-time and conversational –make it a perfect complement to television. TV has always been social and conversation-driven. It’s just that in the past, the reach of that conversation was limited by the number of people in a room or who you could talk to on the phone or the next day at the water-cooler. Broadcasters have come to understand that Twitter is a force multiplier for the media they’ve created.”

In one study of users in the UK, a full 40 per cent of tweets referred to TV shows.

Nielsen reports that in 2012, 32 million Americans tweeted about TV.

Source: Forbes.com, 7 October 2013

Qu’Est-Ce Que Je Sais Vraiment ?

Sources:

Page 6

1. 2013 edition of the Television International Key Facts – IP Network

2. Eurodata TV Worldwide - Gfk – All rights reserved

3. Süddeutsche Zeitung, 30 September 2013

Page 7

4. Quote from the interview of Guillaume de Posch in Worldscreen.com,

24 September 2013

Page 8

5. “Watch & Buy 2- How to optimize your ROI”,prepared by Nielsen for

RTL Belgium/IP TV (June 2013) & “The Effectiveness of TV Advertising:

A Meta Analysis based on 300 sales modellings”, conducted by

Brand Science on behalf of IP Deutschland (January 2013)

6. Ft.com, 1 August 2013

Page 9

7. Financial Times, 6 November 2013

The documentary fi lm ‘Always Close To The Audience’

is also available on RTLGroup.com

Page 10: THE POWER OF TV - RTL Group · an average 11.07 million viewers (43.7 per cent of total audience) from 20:00 on Saturday, peaking at 12.34 million viewers. EVOLVING AUDIENCE MEASUREMENTS

10

Luxembourg, 16 April 2014 – The Annual General Meeting (AGM) of RTL Group on 16 April 2014 has approved the statutory and consolidated accounts as at 31 December 2013 and approved all proposed resolutions. Luxembourg – 17 April 2014

Additionally, the AGM decided to pay a fi nal dividend of €4.50 per share – in addition to the extraordinary interim dividend of €2.50 already paid in September 2013. The fi nal dividend for the full year ended 31 December 2013 will be payable from 7 May 2014 on presentation of coupon N° 21 at the following banks:

in the Grand-Duchy of Luxembourg: ING Luxembourg S.A.in Belgium: ING S.A.in Germany: Deutsche Bank GmbH

The AGM appointed two new Non-Executive Directors to RTL Group’s Board of Directors, increasing the total number of Board members from 11 to 12: following the resignation of Thomas Hesse from the Board of RTL Group as of 31 December 2013, the AGM appointed Achim Berg, Chief Executive Offi cer of Arvato and member of the Bertelsmann Executive Board. Achim Berg had already beenco-opted at the RTL Group Board meeting of 5 March 2014.

Additionally, the AGM appointed Jonathan F. Miller, Partner at Advancit Capital. Before joining Advancit Capital, Miller was Chairman and Chief Executive Offi cer of News Corp’s Digital Media Group and Chairman and Chief Executive Offi cer of AOL. Additionally, he held management positions at the US TV network USA Networks, Nickelodeon and the National Basketball Association. The appointment of Jonathan F. Miller brings the total number of Independent Directors to four, as announced during the public share offering in 2013.

Achim Berg and Jonathan F. Miller were appointed for a term of offi ce of one year expiring at the end of the Ordinary General Meeting of Shareholders ruling on the 2014 accounts.

ANNUAL GENERAL MEETING 2014 RTL Group

New members of the RTL Group Board of Directors:Achim Berg...

...and Jonathan F. Miller

Next >

Next page’s captions

01. RTL Group Annual General Meeting 201402. In the background: RTL Group Company Secretary Edouard de Fierlant in conversation with Jacques Santer03. Jean-Marie Bourhis (right) in conversation with a shareholder04. Thomas Rabe, Chairman of the Board of RTL Group, leads the AGM session05. Good results, good mood: Elmar Heggen and Anke Schäferkordt 06. Members of the Board studying the new Annual Report 201307. Weber Malou (left) with Board members Bernd Kundrun and Rolf Schmidt-Holtz (right)08. Discovering the Annual Report 201309. For the first time, the AGM was held in the “Grand Studio” of RTL Lëtzebuerg

Page 11: THE POWER OF TV - RTL Group · an average 11.07 million viewers (43.7 per cent of total audience) from 20:00 on Saturday, peaking at 12.34 million viewers. EVOLVING AUDIENCE MEASUREMENTS

01

03

08

02

04

09

07

06

05

“LE VOTE EST OUVERT… LE VOTE EST FERMÉ”IMPRESSIONS FROM THE RTL GROUP AGM 2014

Captions: see previous page

Page 12: THE POWER OF TV - RTL Group · an average 11.07 million viewers (43.7 per cent of total audience) from 20:00 on Saturday, peaking at 12.34 million viewers. EVOLVING AUDIENCE MEASUREMENTS

12

At the Annual General Meeting held on 16 April 2014, RTL Group published its Annual Report 2013. In corporate red, featuring M6’s hit show Scènes de ménages on the cover, the look and feel of the new report is that of a Moleskine notebook to clearly mark the particularly successful year the Group had.Luxembourg – 16 April 2014

As in previous years, the-220-page Annual Report sums up last year’s business fi gures, ratings, success stories, awards but also the public offering of April 2013. Again, the ‘storytelling’ and fi nancial sections come in two distinct parts while for the 2013 report, the ‘Year in review’ section, incorporated in the magazine-style section of the Annual Report, was divided in 12 chapters – the 12 months of the year – in order to distinctively highlight the eventful year of RTL Group.

Janine Neves, Communications Manager, who lead-managed the project, says: “This was done either through entertaining articles and interviews or short snippets and expressive pictures, all showcasing RTL Group’s creativity and diversity.” Also, to stay true to a Moleskine-like notebook, the paper used is ivory-coloured, while other features include a red elastic band to seal the report closed, rounded corners, a red ribbon bookmark and an expandable pocket inside the back cover. Inside the pocket readers can fi nd RTL-Group-themed stickers, among them an RTL Group smiley.

Oliver Fahlbusch, Senior Vice President Corporate Communications & Marketing, who heads the department supervising the editing and the production of the Annual Report, comments: “RTL Group’s Annual Report 2013 contains a detailed and transparent account of our key fi gures, accomplishments and strategy. This year, the overall look and feel of the Annual Report and in

particular the colourful, entertaining ‘Year in review’ section highlight what matters most in our business: creativity and top content.”

HIGHLIGHTING AND CELEBRATINGA PARTICULARLY CREATIVE YEAR

RTL Group

Cover of the RTL Group Annual Report 2013

Next >

Page 13: THE POWER OF TV - RTL Group · an average 11.07 million viewers (43.7 per cent of total audience) from 20:00 on Saturday, peaking at 12.34 million viewers. EVOLVING AUDIENCE MEASUREMENTS

13

The popular magazine-style section also includes the ‘Red Carpet’ pages featuring information on the prestigious prizes and accolades won by RTL Group companies in 2013, the Corporate Responsibility part which shows RTL Group’s commitment to great causes as well as corporate and strategic information. The subsequent ‘Directors’ report’ is clearly structured into sections on the various Profi t Centres. The CEOs of each unit are represented with a photograph and a short quote on the 2013 business year.

The mini-brochure ‘At A Glance’ was also produced again this year. It gives a quick and handy summary of all the key facts and fi gures of the 2013 fi scal year. RTL Group’s Annual Report and the mini-brochure were designed in co-operation with the Ringzwei agency in Hamburg, and with the input of all Profi t Centres and the Controlling and Finance departments at the Corporate Centre.

The magazine-style section of the Annual Report was divided in 12 chapters – the 12 months of the year – in order to distinctively highlight the eventful year of RTL Group

The popular magazine-style section also includes the ‘Red Carpet’ pages featuring information on the prestigious prizes and accolades won by RTL Group companies and executives in 2013

Inside the Annual Report’s pocket, readers can fi nd RTL-Group-themed stickers

View the Annual report 2013

View mini-bochure“At A Glance”

Page 14: THE POWER OF TV - RTL Group · an average 11.07 million viewers (43.7 per cent of total audience) from 20:00 on Saturday, peaking at 12.34 million viewers. EVOLVING AUDIENCE MEASUREMENTS

14

M6 has secured a comprehensive partnership with Facebook and Instagram to create a unique social media experience for viewers of Rising Star, which launches after the summer break.France – 8 April 2014

With 27 million Facebook users in France alone, the two social media networks will enhance Rising Star’s interactive nature. Instead of voting via landline, viewers can cast their votes through a free mobile app in real-time, from any smartphone or tablet, during the performances, and their Facebook profi le pictures will appear on a giant LED wall behind the show’s participants. Contestants, judges and fans can also discuss the show on Facebook after it has been broadcast.

Furthermore, in order to encourage viewers to vote, Instagram will allow Rising Star contestants to post videos of their individual performances at the beginning of the show.

Thomas Valentin, Vice President of the M6 Board of Directors, comments: “This form of cooperation with Facebook and Instagram marks a turning point towards a new era of social TV, in which viewers take centre stage by interacting free of charge via their smartphone or tablet. We are convinced that these combined strengths and abilities will appeal to millions of French people before, during and after the broadcast of Rising Star, which will take this format – new in France – to a whole new dimension.”

RISING STAR HITS FRANCEON FACEBOOK AND INSTAGRAM

M6

M6 will offer the Rising Star app through its main online portal,

6play.fr

Rising Star © M6

Page 15: THE POWER OF TV - RTL Group · an average 11.07 million viewers (43.7 per cent of total audience) from 20:00 on Saturday, peaking at 12.34 million viewers. EVOLVING AUDIENCE MEASUREMENTS

15

Starting 17 April 2014, Vox and W9 will broadcast the German and French premiere of The Bible. The ten-hour event-scale series presents the best-known stories from the New and Old Testament in stunning images. Germany / France – 15 April 2014

Producers Mark Burnett and Roma Downey were able to recruit Oscar-winning German fi lm composer Hans Zimmer among others for the series. In the US, The Bible was broadcast in March 2013 on the History Channel and with an average 13.2 million viewers, it became the third most successful programme aired by a US cable network in 2013.

The Bible also set a new record for the American home entertainment market with over one million units sold. It has since had a very successful run in 18 countries including Croatia, Spain, the UK and Australia.

For authentic scenery and the right atmosphere, The Bible’s producers chose the city of Ouarzazate in southern Morocco as the fi lm set. Mark Burnett, Roma Downey and their team spent more than half a year here (February to July 2012) shooting the fascinating stories of the Old and New Testament for The Bible. The international fi lm crew consisted of over 400 fi lmmakers from the UK and US, South Africa and Morocco. While auditions were held from London and Morocco, post-production took place exclusively in London.

IN THE BEGINNING... Vox / W9

Jesus – The Bible

The Bible at a glance:

On VoxHoly Thursday, 17 April 2014, from 20:15: Episode 1: BeginningsEpisode 2: ExodusEpisode 3: Homeland

Good Friday, 18 April 2014, from 20:15:Episode 4: KingdomEpisode 5: SurvivalEpisode 6: Hope

Holy Saturday, 19 April 2014, from 20:15:Episode 7: MissionEpisode 8: BetrayalEpisode 9: PassionEpisode 10: Courage

On W9Holy Saturday, 19 April 2014, from 20:50:Episode 1: BeginningsEpisode 2: ExodusEpisode 3: HomelandEpisode 4: KingdomEpisode 5: Survival

Easter Sunday, 20 April 2014, from 20:50:Episode 6: HopeEpisode 7: MissionEpisode 8: BetrayalEpisode 9: PassionEpisode 10: Courage

Moses – The Bible

Page 16: THE POWER OF TV - RTL Group · an average 11.07 million viewers (43.7 per cent of total audience) from 20:00 on Saturday, peaking at 12.34 million viewers. EVOLVING AUDIENCE MEASUREMENTS

BGT is back with its best launch ratings ever Britain’s Got Talent kicked off on Saturday 12 April with its highest launch ratings yet. The episode drew an average 11.07 million viewers (43.7 per cent total audience) from 20 00 on Saturday, reachingpeaks of 12.34 million viewers. Pictured are 79-year-old acrobatic salsa dancer Paddy Jones with dance partner Nico – the pair’s breath-taking audition provoked judge Amanda Holden to hit the Golden Buzzer, sending the act straight to the semi-fi nals.

Page 17: THE POWER OF TV - RTL Group · an average 11.07 million viewers (43.7 per cent of total audience) from 20:00 on Saturday, peaking at 12.34 million viewers. EVOLVING AUDIENCE MEASUREMENTS

17

The French radio audiencein January-MarchRTL Radio

In the period of January to March 2014, RTL Radio in France confi rmed its number one rank in audience share, average quarter hour and listening duration. Fun Radio continued its strong growth while RTL 2 scored a new record in the wave.France – 16 April 2014

Fundación Atresmedia asks teenagers how to improve education Atresmedia

The Spanish media group’s CR division has launched the 3rd edition of its “Te Toca!” (Your turn!) initiative, a chance for Spain’s 12- to 17-year-olds to submit proposals in response to the question “How can we improve Spain’s Education?”Spain – 14 April 2014

On a cruise with… the hosts of RTL RTL Radio

RTL Radio (France) increases the pace of its brand development in the recreational market, joining Costa Cruises to organise the fi rst RTL grand cruise. Escape and a chance to meet the station’s hosts are part of the programme for passengers and listeners.France – 15 April 2014

X Factor recommissions across CEE FremantleMedia

The X Factor continues its global success with a host of recommissions across Central Eastern Europe. Antena 1 (Romania), STB (Ukraine), TV Klan (Albania) and Eurasia 1 (Kazakhstan) will all launch new seasons of the show.Central Eastern Europe – 15 April 2014

Rising Star comes to BelgiumRTL-TVI

The French-language version of Rising Star, taken up by M6, will be simultaneously broadcast on RTL-TVI in the upcoming autumn 2014 TV season. The show is an interactive talent contest where viewer fi nding themselves in the judges’ seats.Belgium – 15 April 2014

SHORT NEWS 1/1

Page 18: THE POWER OF TV - RTL Group · an average 11.07 million viewers (43.7 per cent of total audience) from 20:00 on Saturday, peaking at 12.34 million viewers. EVOLVING AUDIENCE MEASUREMENTS

18

PEOPLE

JENS LEHMANN, RTL EXPERT

RTL TelevisionGermany – 11 April 2014

From September 2014 to October 2017, RTL Television will air live and exclusive free-TV broadcasts of all of German national football team’s qualifying matches for the European Championship fi nals in 2016 in France, and the 2018 World Cup tournament in Russia.

Former German national team goalie Jens Lehmann will join moderator Florian König in analysing the German national football team’s 20 qualifying matches for the Euro 2016 and World Cup 2018 on RTL Television in the years ahead.

The Cologne-based broadcaster had secured the exclusive free-TV broadcasting rights for the matches last year. The contract with Lehmann, who is still signed with the pay-TV broadcaster Sky through the end of this Bundesliga season, covers the entire duration of the extensive TV package. Lehmann, who was twice voted Europe’s best goalkeeper and played 61 national team games, celebrates his debut with the RTL team on September 7.

RTL Television Programme Director Frank Hoffmann says: “With Jens Lehmann as expert and Florian König as presenter, we have exactly the duo we wanted for the broadcasts of the qualifi ers. Jens Lehmann combines all the attributes that make for an outstanding TV expert: he knows how to analyse football players, games, and strategies, has a sound command of the subject, and is unafraid to express opinions without coming across like he’s lecturing. His natural and likeable persona and his social commitment beyond the sport make him a person that fi ts very well with us. Florian König is one of the most popular sports presenters on German TV, whose vast expertise has for years been a formative factor in RTL’s broadcasts of sporting events.” Jens Lehmann comments: “I see it as a very special privilege to be able to accompany and analyse the matches of the German national team as a football pundit for RTL Television. I look forward to being part of a team that has repeatedly shown on German television how to turn sports broadcasts into exceptional live events. In particular, I also look forward to working with Florian König, whom I have a very high regard for as a very level-headed and competent presenter.”

Jens Lehmann

Page 19: THE POWER OF TV - RTL Group · an average 11.07 million viewers (43.7 per cent of total audience) from 20:00 on Saturday, peaking at 12.34 million viewers. EVOLVING AUDIENCE MEASUREMENTS

More about Backstage

DAILY NEWS FROM ACROSS THE GROUP – DIRECTLY IN YOUR INBOX

In addition to the weekly newsletter we offer to registered users a daily newsletter available in three languages.

BACKSTAGE IS AVAILABLE IN THREE LANGUAGES

You can read Backstage in your preferred language – in English, German or French.

‘AT RTL GROUP, WE CARE’

RTL Group is committed to effectively combine business success with socially responsible actions towards local communities and to protect the environment. Visit the Corporate Responsibility news section on Backstage (CR news) and fi nd out how RTL Group aims to improve the societies in which we operate.

backstage.rtlgroup.com backstage.rtlgroup.fr backstage.rtlgroup.de

For more information, don’t hesitate to contact the editorial team:[email protected]