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Page 1: The Private Equity Play - ncmens.clubncmens.club/ppts-pdfs/The-Private-Equity-Play.pdf · 30 The Private Equity vs. Traditional Styles Greater emphasis on time (driven by Hold Period)

The Private Equity Play

Mike Lorelli

Page 2: The Private Equity Play - ncmens.clubncmens.club/ppts-pdfs/The-Private-Equity-Play.pdf · 30 The Private Equity vs. Traditional Styles Greater emphasis on time (driven by Hold Period)

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Agenda

History

Returns

Terminology

Where is the money coming from?

The p.e. model

p.e. Board seats

p.e. compensation

Results and Performance Measures

The p.e. vs Traditional styles

‘The Funnel’

Management Compensation

The Return Drivers

The p.e.’s Plan

Importance of a good LinkedIn profile. . . you want to hear about good searches

Tips to drive p.e. ‘stickiness’ and your personal ‘hits’

Board roles

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EBITDA

Earnings Before:

• Interest

• Taxes

• Depreciation

• Amortization

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Stages

Idea Up & Running Mature

VC PE

• Trailing EBITDA

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Worse than real estate brokers in Darien, CT

1977: Kohlberg, Kravis, and Roberts leave

Bear Stearns, forming KKR

1978: 80 ‘Leveraged Buyout Groups’ in US

2014: Estimated 2,700 around the world

1,700 U.S.

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Value Creation

100% Value Creation

90%

80%

70%

60%

50%

40%

30%

20%

10%

0%

18%

31%

51%

22%

36%

46%

39%

32% 25%

Leverage era (1980s) Multiple Expansion

era (1990s)

Earnings growth

era (2000s)

Operational improvement

era (2010s)

Operational improvement Multiple arbitrage Leverage

Valu

e C

reati

on

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WSJ: “Buyouts Leave Simmons Little Rest”

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Terminology

The providers of capital: Limited Partners, or LP’s - who are they?

The fund manager: General Partner, or GP, or p.e.

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Returns Well Out-Performed S&P

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Percentage of Capital by LP type LBO Funds

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The “Vintage Year”

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Buyouts: Add-Ons now over half the deals

Page 14: The Private Equity Play - ncmens.clubncmens.club/ppts-pdfs/The-Private-Equity-Play.pdf · 30 The Private Equity vs. Traditional Styles Greater emphasis on time (driven by Hold Period)

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Many ways to categorize the 1,700

By size • Large $1 billion+ revenues

• Mid-market > $150 million

• Small < $150 million

By sector specialty • Health care

• Consumer

• QSR

• IT

• Financial services

• etc.

Net-net, sector first; and mid-market; not lower or upper

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Excellent

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Board Seats: Don’t limit where you can play

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Top Fund Managers

Rank Firm City Capital ($Millions)

1 TPG Capital Fort Worth (Texas) $50,553

2 Goldman Sachs Principal Investment Area New York $47,224

3 The Carlyle Group Washington DC $40,540

4 Kohlberg Kravis Roberts & Co. New York $40,215

5 The Blackstone Group New York $33,418

6 Apollo Global Management New York $33,813

7 Bain Capital Boston $29,402

8 CVC Capital Partners London $25,068

9 Hellman & Friedman San Francisco $17,200

10 Apax Partners London $16,637

11 Warburg Pincus New York $15,000

12 Cerberus Capital Management New York $14,900

13 Advent International Boston $14,519

14 Permia London $13,572

15 Oaktree Capital Management Los Angeles $13,045

16 Tera Firma Capital Partners London $12,249

17 Providence Equity Partners Providence (RI) $12,100

18 Clayton Dubilier & Rice New York $11,404

19 Charterhouse Capital Partners London $11,268

20 Teacher’s Private Captial Toronto $10,758

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Top 12 p.e. Investors in 2014

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The LBO model

Purchase

• 7.0 X $9m = $63

• Cash 27

• Debt 36

Sale • 8.0 X $14.1m = $113

• Debt 32

• Proceeds 81

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The LBO model

Purchase

• 7.0 X $9m = $63

• Cash 27

• Debt 36

Sale • 8.0 X $14.1m = $113

• Debt 32

• Proceeds 81

= 3.0 X cash-on-cash

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The p.e. / L.P Model Pelosi 2008 Fund

2008 2009 2010 2011 2012 2013 2014 2015 2016

A

B

C D

E

F

G H

I J

F

E

D A

B

C

Sale

Purchase

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The p.e. / L.P Model Pelosi 2008 Fund

2008 2009 2010 2011 2012 2013 2014 2015 2016 2017

A

B

C D

E

F

G H I

J

F

E

D A

B C

Sale

Purchase

Invest Harvest

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A lot of (Board) fish vs. Fortune 1,000 and Russell 2,000

Page 25: The Private Equity Play - ncmens.clubncmens.club/ppts-pdfs/The-Private-Equity-Play.pdf · 30 The Private Equity vs. Traditional Styles Greater emphasis on time (driven by Hold Period)

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Many Private Equity Board Seats

5,000 public companies X 7 = 35,000 outside directors

7,500 reported p.e. companies X 2 = 15,000 outside directors

Plus another 7,500 x 1 = 7,500

subtotal p.e. 22,500

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p.e. Compensation

2% of managed capital

• pays salaries, rent, and nominal bonuses

20% carried interest from profits on distributions*

* pre-Obama

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Performance Measures

Good Great Awesome

IRR 20% 28% 33+%

Cash-on-cash return 2X 3X 5+X

Hold period 8+ years 6 years 3- years

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Buyout Fund Sample

Partnership/Year

Capital

Committed (M)

Capital

Cont. (M)

Dist. As of

(M)

Net IRR

As of (%)

Oregon State Treasury 12/31/13 12/31/13

2000 Riverside Capital Appreciation Fund/2000 $50.0 $46.3 $73.1 22.1

2003 Riverside Capital Appreciation Fund/2003 $75.0 $77.4 $47.1 15.3

Apollo Investment Fund VI LP/2006 $200.0 $223.1 $57.5 3.1

Aurora Equity Partners III LP/2004 $50.0 $53.0 $20.8 17.7

BCI Growth V LP/1999 $75.0 $72.9 $27.2 -8.7

Castle Harlan Partners IV LP/2002 $100.0 $102.3 $109.8 17.3

CVC Capital Partners Asia Pacific II LP/2005 $100.0 $122.4 $38.3 -6.2

Diamond Castle Partners IV LP/2005 $100.0 $71.3 $16.1 -4.5

Endeavor Capital Fund III LP/2000 $25.0 $24.5 $43.7 28.9

Fenway Partners Capital Fund III LP/2006 $50.0 $53.9 $19.6 -4.9

Hicks Muse Tate & Furst Europe Fund LP/1999 $99.3 $116.8 $196.9 21.7

KKR European Fund LP/1999 $400.0 $532.3 $778.8 19.3

KKR Millennium Fund LP/2002 $1,000.0 $1,308.8 $1,064.2 17.9

Lion Capital Fund I LP/2004 $99.8 $108.8 $117.2 26.5

Oak Hill Capital Partners II LP/2004 $100.0 $105.8 $15.7 6.8

Parthenon Investors III LP/2005 $100.0 $67.8 $8.7 1.7

Rhone Partners III LP/2006 $100.0 $65.4 $11.5 5.8

TPG Partners III LP/2000 $300.0 $284.5 $571.9 24.5

HarbourVest Partners 2004 Direct Fund/2004 $75.0 $74.1 $21.1 11.1

Page 29: The Private Equity Play - ncmens.clubncmens.club/ppts-pdfs/The-Private-Equity-Play.pdf · 30 The Private Equity vs. Traditional Styles Greater emphasis on time (driven by Hold Period)

August Directorship

29

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The Private Equity vs. Traditional Styles

Greater emphasis on time (driven by Hold Period)

Tenure can be compared to ‘the half-life of uranium’

Better fits are executives who:

• Exhibit “Jack be nimble, Jack be quick” temperament

• Be a Jack-of-all-trades

• Work on scare resources

– you may be making the run to Staples for supplies today

– you write the Strategic Plan (no Corporate Staff)

• Love tight quarters

– You may be sharing a pillow some nights with the p.e’s Deal Team

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A typical 10 company fund result

2 out-of-the-park

1 triple

2 doubles

3 singles

2 the bank took the car keys

Page 32: The Private Equity Play - ncmens.clubncmens.club/ppts-pdfs/The-Private-Equity-Play.pdf · 30 The Private Equity vs. Traditional Styles Greater emphasis on time (driven by Hold Period)

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Riverside Company

20% of the invested money will lost

If less, we’re not taking enough risk

Not sweat the duds, but rather the ones we missed

Page 33: The Private Equity Play - ncmens.clubncmens.club/ppts-pdfs/The-Private-Equity-Play.pdf · 30 The Private Equity vs. Traditional Styles Greater emphasis on time (driven by Hold Period)

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The Funnel

300 teasers

100 books

7 LOI’s

2 due diligence

1 close

20 Meetings with Mgmt

Page 34: The Private Equity Play - ncmens.clubncmens.club/ppts-pdfs/The-Private-Equity-Play.pdf · 30 The Private Equity vs. Traditional Styles Greater emphasis on time (driven by Hold Period)

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Options for Executives Working with Private Equity

Fund

Commit-

ment

Advisor

expenses+upside

Outside Director

retainer+options

Portfolio Company Management

salary+bonus+equity

Executive’s Income

Expert Network / Interim Executive

hourly comp

Operating Partner

salary+bonus+carry

David Teten, www.Teten.com/executive

Page 35: The Private Equity Play - ncmens.clubncmens.club/ppts-pdfs/The-Private-Equity-Play.pdf · 30 The Private Equity vs. Traditional Styles Greater emphasis on time (driven by Hold Period)

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Who the p.e. wants to meet

“Available”

Deal Resource

Thesis-Driven

Deal Exec

Target-

Driven Deal

Exec

Source: Andy Thompson, Notch Partners

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Management Compensation

CEO $200K - $350K 50-75% 5.0% equity*

CFO/COO 125K - $275K 40-50% 1.5% equity

CMO 125K- $225K 25-33% 1.0% equity

* and opportunity to co-invest

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The Three Primary Return Drivers

Leverage

Value Improvement: EBITDA Growth

Exit Multiple Expansion

Courtesy: Wind Point Partners

Page 38: The Private Equity Play - ncmens.clubncmens.club/ppts-pdfs/The-Private-Equity-Play.pdf · 30 The Private Equity vs. Traditional Styles Greater emphasis on time (driven by Hold Period)

The Deal

Project NTL Sept 1st, 2007

Offer: $55 million for 75% of the company + $34 million debt, implies $107 million

Bank Adj. +$4.0 excesses 2006 EBITDA

2007 Adjusted EBITDA 12,744 16,744 Sources Debt Multiple

EBITDA Multiple 8.4x 6.41x Debt Financing 58,000 3.46x

Offer Price 107,333 107,333 new p.e. Equity 35,000 2007 2008 2009 2010

Company Debt 34,000 34,000 Total Sources: 93,000 EBITDA 12,744 17,840 23,700 29,300

Current Equity 73,333 73,333 Interest @ 12% (6,553) (5,645) (4,450)

Uses Taxes % 40% (4,515) (7,222) (9,940)

Payment to 5 owners 55,000 Capex (2,500) (2,500) (2,500)

Current Owner Proceeds 55,000 Refinancing of Debt 34,000 Debt Pay (6,788) (8,333) (11,591)

Estimated Fees and Expenses 4,000 Cash Flow 0.0 0.0 0.0

new p.e. $ 35,000 75% Total Uses: 93,000

Equity Rollover 11,667 25% Cash 0 0.0 0.0 0.0

Total Post-Deal Equity 46,667 100.0% ? equity Debt 58,000 51,212 42,877 31,286

196,039 Year 3 Ownership Net Debt 58,000 51,212 42,877 31,286

Management: of 15.0 pts 2.5%now 2011 new p.e. 63.8%

Mike Lorelli 0.0550 672 10,782 Current Owners 21.3% Exit EV 142,720 189,600 234,400

CFO 0.0300 367 5,881 Immediate skin in game 2.5% Exit Equity 91,508 146,723 203,114

EVP 0.0200 244 3,921 3 year option program 12.5% Equity to p.e. 58,336 93,536 129,485

V.P. and GC 0.0220 269 4,313 100.0% Equity to 5 owners 19,445 31,179 50,920

R&D 0.0060 73 1,176 Total cash to 5 owners 74,445 86,179 105,920

Sub. GM 0.0060 73 1,176 p.e. cash

CMO (new hire) 0.0060 73 1,176 IRR (5 years)

VP Supply Chain (new hire) 0.0050 61 980 Exit multiple 8

Total Management 0.1500 1,833 29,406

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The Plan

Fleshed out approach for how value will be created • Strategic and operational blueprint

Rapid change principles • 80/100 rule: an 80% solution that’s ready to go now,

beats a 100% effective, theoretical solution, ready to go in 4 months

Make capital work hard • Re-deploy underperforming assets

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Carried Interest . . .

Page 41: The Private Equity Play - ncmens.clubncmens.club/ppts-pdfs/The-Private-Equity-Play.pdf · 30 The Private Equity vs. Traditional Styles Greater emphasis on time (driven by Hold Period)

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The New York Times

Kraft and Heinz to Merge in Deal Backed by Buffett

and 3G Capital

Now 3G Capital, a Brazilian private investment group that already owns a suite of America’s most prominent food and beverage brands, has struck a deal to take control of Kraft Foods, the maker of macaroni and cheese, Oscar Mayer meats, Planters nuts and Jell-O.

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Bain: The Good News

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Bain: The Black Eye

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“All the inventions have been invented.”

Page 45: The Private Equity Play - ncmens.clubncmens.club/ppts-pdfs/The-Private-Equity-Play.pdf · 30 The Private Equity vs. Traditional Styles Greater emphasis on time (driven by Hold Period)

The Trades

Page 46: The Private Equity Play - ncmens.clubncmens.club/ppts-pdfs/The-Private-Equity-Play.pdf · 30 The Private Equity vs. Traditional Styles Greater emphasis on time (driven by Hold Period)

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The Importance of a Killer LinkedIn Profile

35% of p.e. Board

candidates are found via

LinkedIn

Or they will at least check you

out!

Page 47: The Private Equity Play - ncmens.clubncmens.club/ppts-pdfs/The-Private-Equity-Play.pdf · 30 The Private Equity vs. Traditional Styles Greater emphasis on time (driven by Hold Period)

below average

slightly above average

Above average

Very Good

Excellent

Outstanding

Killer*

You and 9,999

You and 4,999

You and 1,999

You and 999

You and 499

You and 99

390 million LinkedIn members

You and 199

Page 48: The Private Equity Play - ncmens.clubncmens.club/ppts-pdfs/The-Private-Equity-Play.pdf · 30 The Private Equity vs. Traditional Styles Greater emphasis on time (driven by Hold Period)

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Keywords

Independent Director

Private Equity Portfolio Company

EBITDA growth

Revenue Acceleration

Margin Enhancement

Deal Origination

Topgrading

New Channels/Markets

International Expansion

CEO

Global Footprint

CXO

Lean Manufacturing

Turnarounds

Exit Strategies

Page 49: The Private Equity Play - ncmens.clubncmens.club/ppts-pdfs/The-Private-Equity-Play.pdf · 30 The Private Equity vs. Traditional Styles Greater emphasis on time (driven by Hold Period)

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The Prime Pieces of Real Estate

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Must words to get into your headline:

Independent Director

Private Equity Portfolio Company

Name drop Fortune 500 if you can (or use ‘Fortune Class’)

Name your space(s), Chemicals, Mining, QSR, etc.

One or 2 other triggers for matches

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p.s. Be thinking about your Board roles

It’s never too early

Get on one serious (well paying) Board by your late 40’s

You should be on two by your mid 50’s

There is an effort and work plan involved:

www.fasterlandings.com

Page 52: The Private Equity Play - ncmens.clubncmens.club/ppts-pdfs/The-Private-Equity-Play.pdf · 30 The Private Equity vs. Traditional Styles Greater emphasis on time (driven by Hold Period)

LANDING BOARD SEATS

Mike Lorelli

52

Private Coaching ‘Semester’

Page 53: The Private Equity Play - ncmens.clubncmens.club/ppts-pdfs/The-Private-Equity-Play.pdf · 30 The Private Equity vs. Traditional Styles Greater emphasis on time (driven by Hold Period)

Resources

• Private Equity Info ($85 for 1 month sub, to

$895/yr.) – www.PrivateEquityinfo.com

– Andy Jones

[email protected]

– (512) 771-3943

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54

Visit:

www.linkedin.com/in/mikelorelli

www.FasterLandings.com

Mike Lorelli

(203) 655-2444

[email protected]

Questions?

Page 55: The Private Equity Play - ncmens.clubncmens.club/ppts-pdfs/The-Private-Equity-Play.pdf · 30 The Private Equity vs. Traditional Styles Greater emphasis on time (driven by Hold Period)

Michael K. Lorelli

15 Norman Lane

Darien, CT 06820

Office: 203 253-1238

FAX: 203 655-6916

Email: [email protected]

Website: www.Lorelli.net

www.LinkedIn.com/in/mikelorelli

Michael K. Lorelli

Mike Lorelli’s career spans a wide range of consumer products and services, and B2B

categories, with responsibilities for both domestic and international units. His earlier years as

a line-operating manager had been with Fortune 100 companies: PepsiCo and Bristol Myers

Squibb. Mike’s assignments at PepsiCo included CMO for PepsiCo’s beverage sector,

President of Pepsi-Cola East, a $1.5 Billion operating company, and President for Pizza

Hut’s International division where he led a “global or bust” charge, resulting in surpassing

McDonalds in country count.

For the last 16 years, as CEO and/or as Director, he has led revitalizations and turnarounds

for private equity firms. For example, Dr. John Rutledge, Chairman of Rutledge Capital, has

said: “I would invade China with Mike alone in a rubber boat.” He is presently an Operating

Partner at Falconhead Capital, and Executive Chairman of the Board, Rita’s Franchise

company, the nations leading Italian Ice and frozen custard chain.

Mike has also led CEO engagements for Riverside Company, Rutledge Capital, and

Pouschine Cook Capital.

Mike holds a Bachelor of Engineering degree in Industrial Engineering from New York

University, and an MBA in Marketing from NYU’s Stern Graduate School of Business. He has

traveled to 58 countries, is an avid runner, claims to excel at no sport, is an active private

pilot, member The CEO Trust, former member of YPO, and author of the childrens’ best-

seller “Traveling Again, Dad?” with profits donated to childrens’ charities. He has been on the

Board of two public companies, and chaired both Compensation Committees. Mike is a

Director of CPKelco, iControl, and Axxune. He holds a Masters Professional Director

Certification from The American College of Corporate Directors, and is also an NACD

Masters Governance Fellow. He is a registered speaker with Vistage International.