the project trap
DESCRIPTION
Prototyping and iteration aren't new ideas. But when deadlines are tight, and you're on the hook to deliver a cool new technology or user experience, what do you do? Over and over, I see people spending too much time making polishing, and too little time exploring.TRANSCRIPT
![Page 1: The Project Trap](https://reader034.vdocument.in/reader034/viewer/2022052601/558de4ab1a28abf9428b4650/html5/thumbnails/1.jpg)
The LDT MA project trap
Mike Griffin 20100211
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![Page 2: The Project Trap](https://reader034.vdocument.in/reader034/viewer/2022052601/558de4ab1a28abf9428b4650/html5/thumbnails/2.jpg)
The LDT MA project trap
Mike Griffin 20100211
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Or, how I learned to stop polishing and start iterating
![Page 3: The Project Trap](https://reader034.vdocument.in/reader034/viewer/2022052601/558de4ab1a28abf9428b4650/html5/thumbnails/3.jpg)
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Learning
Design
Technology
![Page 4: The Project Trap](https://reader034.vdocument.in/reader034/viewer/2022052601/558de4ab1a28abf9428b4650/html5/thumbnails/4.jpg)
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Learning
Design
Technology
Let’s make something amazing.
![Page 5: The Project Trap](https://reader034.vdocument.in/reader034/viewer/2022052601/558de4ab1a28abf9428b4650/html5/thumbnails/5.jpg)
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Learning
Design
Technology
Let’s make something that makes change.
![Page 6: The Project Trap](https://reader034.vdocument.in/reader034/viewer/2022052601/558de4ab1a28abf9428b4650/html5/thumbnails/6.jpg)
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![Page 8: The Project Trap](https://reader034.vdocument.in/reader034/viewer/2022052601/558de4ab1a28abf9428b4650/html5/thumbnails/8.jpg)
Strong visual design, coherent system
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Learning
Design
Technology
![Page 9: The Project Trap](https://reader034.vdocument.in/reader034/viewer/2022052601/558de4ab1a28abf9428b4650/html5/thumbnails/9.jpg)
Realistic lesson plans, new research
Strong visual design, coherent system
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Learning
Design
Technology
![Page 10: The Project Trap](https://reader034.vdocument.in/reader034/viewer/2022052601/558de4ab1a28abf9428b4650/html5/thumbnails/10.jpg)
Realistic lesson plans, new research
Strong visual design, coherent system
Feature-rich, robust applications
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Learning
Design
Technology
![Page 11: The Project Trap](https://reader034.vdocument.in/reader034/viewer/2022052601/558de4ab1a28abf9428b4650/html5/thumbnails/11.jpg)
Let’s make something that makes change.
![Page 12: The Project Trap](https://reader034.vdocument.in/reader034/viewer/2022052601/558de4ab1a28abf9428b4650/html5/thumbnails/12.jpg)
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Understand
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Understand
Understand something about the world.
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Understand Intervene
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Understand Intervene
Introduce a ‘thing’ you’d expect to make a difference.
![Page 16: The Project Trap](https://reader034.vdocument.in/reader034/viewer/2022052601/558de4ab1a28abf9428b4650/html5/thumbnails/16.jpg)
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Understand Intervene Measure
![Page 17: The Project Trap](https://reader034.vdocument.in/reader034/viewer/2022052601/558de4ab1a28abf9428b4650/html5/thumbnails/17.jpg)
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Understand Intervene Measure
See if you’ve move the needle.
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Understand Intervene Measure
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Understand Intervene Measure
Learning research literature
Domain literature
Surveys
New reports
Personal experience
Field research
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Understand Intervene Measure
Flash prototype
Web sites
Paper prototypes
Complete applications
Curriculum plans
Hardware
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Understand Intervene
User study
Learner study
Usability lab
Heuristics
Field trial
Focus groups
Measure
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Understand Intervene Measure
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Strategic goals
Value for learners
Understand Intervene Measure
![Page 24: The Project Trap](https://reader034.vdocument.in/reader034/viewer/2022052601/558de4ab1a28abf9428b4650/html5/thumbnails/24.jpg)
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Strategic goals
Value for learners
Understand Intervene Measure
Demonstrating skills for degree and career
![Page 25: The Project Trap](https://reader034.vdocument.in/reader034/viewer/2022052601/558de4ab1a28abf9428b4650/html5/thumbnails/25.jpg)
![Page 26: The Project Trap](https://reader034.vdocument.in/reader034/viewer/2022052601/558de4ab1a28abf9428b4650/html5/thumbnails/26.jpg)
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{ the trap }
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Understanding
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Background research
Discussions with advisors
Understanding
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![Page 30: The Project Trap](https://reader034.vdocument.in/reader034/viewer/2022052601/558de4ab1a28abf9428b4650/html5/thumbnails/30.jpg)
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An idea
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Intervening
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Intervening
![Page 33: The Project Trap](https://reader034.vdocument.in/reader034/viewer/2022052601/558de4ab1a28abf9428b4650/html5/thumbnails/33.jpg)
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Intervening
![Page 34: The Project Trap](https://reader034.vdocument.in/reader034/viewer/2022052601/558de4ab1a28abf9428b4650/html5/thumbnails/34.jpg)
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Intervening
![Page 35: The Project Trap](https://reader034.vdocument.in/reader034/viewer/2022052601/558de4ab1a28abf9428b4650/html5/thumbnails/35.jpg)
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Visual design
Coding
Curriculum design
Division of labor
Intervening
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Measuring
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User study at the end
Measuring
![Page 39: The Project Trap](https://reader034.vdocument.in/reader034/viewer/2022052601/558de4ab1a28abf9428b4650/html5/thumbnails/39.jpg)
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Another idea
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Ideas for further research
Lessons learned
Changes that would improve the original idea
![Page 42: The Project Trap](https://reader034.vdocument.in/reader034/viewer/2022052601/558de4ab1a28abf9428b4650/html5/thumbnails/42.jpg)
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Is this a good idea?
?
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Is it better than other ideas?
?
?
?
?
? ?
?
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?
?
?
?
? ?
?
A process for hunting value…
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![Page 46: The Project Trap](https://reader034.vdocument.in/reader034/viewer/2022052601/558de4ab1a28abf9428b4650/html5/thumbnails/46.jpg)
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{ avoiding the trap }
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Understanding
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Background research
Discussions with advisors
Understanding
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An idea
![Page 50: The Project Trap](https://reader034.vdocument.in/reader034/viewer/2022052601/558de4ab1a28abf9428b4650/html5/thumbnails/50.jpg)
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An (incorrect) idea
![Page 51: The Project Trap](https://reader034.vdocument.in/reader034/viewer/2022052601/558de4ab1a28abf9428b4650/html5/thumbnails/51.jpg)
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An (incorrect) idea
Hypothesis
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An (incorrect) idea
Hypothesis
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Intervening
Hypothesis
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Quick and dirty
Easy to make
Intervening
Hypothesis
![Page 55: The Project Trap](https://reader034.vdocument.in/reader034/viewer/2022052601/558de4ab1a28abf9428b4650/html5/thumbnails/55.jpg)
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Intervening
Paper prototypes
Quick and dirty
Easy to make
Hypothesis
![Page 56: The Project Trap](https://reader034.vdocument.in/reader034/viewer/2022052601/558de4ab1a28abf9428b4650/html5/thumbnails/56.jpg)
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Intervening
Quick and dirty
Easy to make
Hypothesis Paper prototypes
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Measuring
Hypothesis Paper prototypes
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Measuring
Quick and dirty
Out in the real world
What’s weak?
Hypothesis Paper prototypes
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Quick and dirty
Out in the real world
What’s weak?
Measuring
Rapid testing
Hypothesis Paper prototypes
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Quick and dirty
Out in the real world
What’s weak?
Measuring
Hypothesis Paper prototypes Rapid testing
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(%(,#&Hypothesis Paper prototypes Rapid testing
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Pause and reflect
Hypothesis Paper prototypes Rapid testing
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Do it again
Hypothesis Paper prototypes Rapid testing
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Iteration
Hypothesis Paper prototypes Rapid testing
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Stronger claims
?
?
?
? Hypothesis Paper prototypes Rapid testing Iteration
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Much stronger story
Hypothesis Paper prototypes Rapid testing Iteration
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Understand Intervene Measure
Strategic goals
Value
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Understand Intervene Measure
Strategic goals
Value
![Page 74: The Project Trap](https://reader034.vdocument.in/reader034/viewer/2022052601/558de4ab1a28abf9428b4650/html5/thumbnails/74.jpg)
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Demonstrating skills for degree and career
Understand Intervene Measure
Strategic goals
Value
![Page 75: The Project Trap](https://reader034.vdocument.in/reader034/viewer/2022052601/558de4ab1a28abf9428b4650/html5/thumbnails/75.jpg)
Special thanks to Jay Dautcher and Ron Conescu for their helpful comments!