the secret ingredient to a modern intranet
TRANSCRIPT
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The secret ingredient to a modern intranetOctober 19, 2016 | Jayson Peltzerhttp://www.govfriendly.com
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Who am I?● Jayson Peltzer
● Conceptualized and architected the first large-scale Drupal Intranet in the Government of Canada
● Founder and CEO of GovFriendly.com
http://[email protected]@jaysonpeltzer
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What is a modern intranet?A modern intranet does many things for the organization:1.Knowledge base2.Communication mechanism3.Engagement platform
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What can it do for you?●accelerate onboarding●increase productivity●improve collaboration●lower turnover●enable internal marketing●shift the culture
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But only if it’s done properly.
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How can we achieve this?The key elements & roadmap:1.Tree-tied information architecture
2.Dynamic & inclusive navigation3.Content publishing community4.Lightweight governance5.User-generated content6.Social networking7.Collaboration spaces
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1. Tree-tied information architecture
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1. Three-tied information architecture
SECONDARY(corporate activity)
AdvertisementsAlerts
Announcements
DocumentsEvents/Training
NewslettersPolls/Surveys
Resources...
USER-GEN(employee activity)
Audio (podcasts)
Blog entriesComments
Forum topicsPhoto albums
Questions (FAQ)
TweetsVideos
...
PRIMARY(basic information)
UsersGroupsProjectsServices
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PRIMARY(basic information)
FrameworkInform
Provide context
1. Tree-tied information architecture
SECONDARY(corporate activity)
AugmentLiven
Engage
USER-GEN(employee activity)
InsightsOpinionsInfluence
Two-way communication
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2. Dynamic & inclusive navigation
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● Setup content relationships FROM secondary TO primary
● Set a structure that expands with content
● Offer hierarchical and functional navigation
● Turn primary pages into mashups● Create master pages for content types● Include user-generated content
2. Dynamic & inclusive navigation
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● Situational information is key● Help people find what they need● Demonstrate interconnectedness
2. Dynamic & inclusive navigation
ORGANIZATION MISSION TOOLS COMMUNITY ...
Search form
Links to key primary content
group pagemashups
(e.g top level directorates)
Links to static pages
(e.g. about us, mission, vision)
Links to key primary and secondary
master pages
(examples:)ProjectsServices
NewsDocuments
EventsTraining
ResourcesForms
Links to corporate tools
(examples:)Directory
PeoplesoftSearch
Doc MgmtPolicies
Links to key tertiary master
pages
(examples:)BlogsFAQsForumTweetsPeople
Photo galleryVideos
Login | My account
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3. Content publishing community
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3. Content publishing community● Foster a community of publishers
o Aim for 10% of your workforce
● “If you build it, they will come”o They will WANT access.
● Training requiredo 1 day longo Role-based
access to create/edit secondary content
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3. Content publishing community●Content publishers focus on primary & secondary content
●It’s all about ownership●100s of people maintaining the corporate memory= collaboration
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4. Lightweight governance
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4. Lightweight governance● Trust your employees.● Do NOT allow anonymous content.● Adopt a Passive Content Moderation
approach:o Let the community self-moderateo Have a “Flag as inappropriate” link
on all user-generated content● Publish a Netiquette guide
o Put a link to it on the footer of all pages
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4. Lightweight governance● Set up a Netiquette Advisory
Committeeo Have a process to handle flagso Escalate exceptions (call a meeting)o Bring in Labour Relations/Management as
needed● Avoid strict approval workflows
o Except for translation● Put directors in charge
o Embrace the human elemento Each director gets what they need
● Set up automatic page expirationo Information on the web is transitory
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5. User-generated content
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5. User-generated content●Give employees a voice
●All users can create user-generated content
●No training required, but available
●Link author to profile
USER-GEN(employee activity)
Audio (podcasts)
Blog entriesComments
Forum topicsPhoto albums
Questions (FAQ)
TweetsVideos
...
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6. Social networking
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● A profile for everyone
● Optional, opt-in● Like LinkedIN● The more fields
the better● Show off content● Hyperlink
everything to connect people
6. Social networkingJayson Peltzer
Web Strategist, CIO-E3Led and architected the first large-scale Drupal Intranet in Government.555-2324 | [email protected] 212, Building C* Open to mentoring
Top SkillsDrupal (+45) *Excel (+33)Presenting (+26)CSS (+17) *Project Mgmt (+9)
Top InterestsWeb technologyHockeyBasketballReadingBuilding snowmen
Forum PostsDog for saleNeed help ..Want tix to ...
VideosRoad to col.
CommentsI agree with.Another way
GroupsPM ExcellenceBasketball @noonDrupal GurusExcel MastersSocial Club
CertificationsPMP
Current StatusDoing a presentation on Intranet collaboration.
Set new status:GO
TweetsWebinar start..Did you know..Looks like ...
QuestionsWhat form..Do we use..
Blog PostsHow to do ..My take on..Update of ...
My profile My network
[ Update profile ]
My resume
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6. Social networking● The more your employees get to know
each other, the more they will:a. Want to work togetherb. Want to produce high quality resultsc. Want to contribute to the missiond. Want to stay longer
= EMPLOYEE ENGAGEMENT
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7. Collaboration spaces
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●Extend your Intranet web to provide collaboration spaces:oPrivateoControlledoPublic
●When people work together, they can achieve things that would otherwise be impossible on their own.
7. Collaboration spaces
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7. Collaboration spaces●Open closed doors●Create centers of expertise●Improve tradecraft●Increase mentoring●Solidify teams●Accomplish the mission
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But, what is the secret ingredient?
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The secret ingredient?It must be built as… one integrated system where corporate & user-generated content live together.
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The wrong way
Multiple disparate websites.
Corporate website
(corporate content)
Social website
(user-generated content)
Other websites(other content)
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The right way
One website.
Intranet websitecorporate content + user-generated + all other relevant content
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Key benefits1.Conversation focused on mission
2.Alignment with corporate values
3.Lower technology costs4.Better IM and overall control5.Real-time feedback6.Corporate comm are more effective
7.Everyone has a voice & influence
8.All eyes and efforts are there
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Thank you!If you’d like to talk more:[email protected]@jaysonpeltzer