the secret to mind-blowing email marketing

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THE SECRET OF MIND-BLOWING EMAIL #MINDBLOWINGEMAIL TIM GEE SENIOR EMAIL MARKETING SPECIALIST

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Page 1: The Secret to Mind-Blowing Email Marketing

THE SECRET OF MIND-BLOWING EMAIL #MINDBLOWINGEMAIL TIM GEE SENIOR EMAIL MARKETING SPECIALIST

Page 2: The Secret to Mind-Blowing Email Marketing

MICHAEL DURWIN DIRECTOR OF MARKETING [email protected]

Page 3: The Secret to Mind-Blowing Email Marketing

TIM GEE SENIOR EMAIL MARKETING SPECIALIST

[email protected]

Page 4: The Secret to Mind-Blowing Email Marketing

Agenda Overview Recent Email Statistics

Common Challenges I Have No Time to Plan & Execute Strategically! The Last Email We Sent Was In December… 2010! Our Customers Don’t Like Our Email! - What Are Your Challenges?

Keys to Success Holistic Strategy Momentum & Consistency Driving Customer Response

FAQ Time to Send List Rental Design & Development

Best Practices Getting Organized Clear Calls To Action Testing For Deliverability

Q&A Ask Us Anything!

Wrap Up Our New Small Business Email Package Contact & Download Information

Page 5: The Secret to Mind-Blowing Email Marketing

The Realities of Email Marketing

1.9 BILLION EMAIL USERS

Page 6: The Secret to Mind-Blowing Email Marketing

The Realities of Email Marketing

154.73 emails are sent per day, per person

Page 7: The Secret to Mind-Blowing Email Marketing

The Realities of Email Marketing

88% of email goes unopened  

Page 8: The Secret to Mind-Blowing Email Marketing

The Realities of Email Marketing

57% check their email 4X per day

Page 9: The Secret to Mind-Blowing Email Marketing

The Realities of Email Marketing

60% of users check email daily 29% use Google daily  

Page 10: The Secret to Mind-Blowing Email Marketing

The Realities of Email Marketing

You have to stand out You have to be consistent  

Page 11: The Secret to Mind-Blowing Email Marketing

Common Challenges

Page 12: The Secret to Mind-Blowing Email Marketing

Common Challenges

“I have no time to plan & execute strategically!”  

Page 13: The Secret to Mind-Blowing Email Marketing

Common Challenges

“The last email we sent was December… 2011!”

Page 14: The Secret to Mind-Blowing Email Marketing

Common Challenges

“Our Customers don’t like our emails!”

Page 15: The Secret to Mind-Blowing Email Marketing

Common Challenges

What are your challenges? (type them in the message box)

Page 16: The Secret to Mind-Blowing Email Marketing

Keys to Success

Page 17: The Secret to Mind-Blowing Email Marketing

Keys to Success

Holistic Strategy

Page 18: The Secret to Mind-Blowing Email Marketing

Keys to Success

Momentum & Consistency

Page 19: The Secret to Mind-Blowing Email Marketing

Keys to Success

Driving Customer Response

Page 20: The Secret to Mind-Blowing Email Marketing

Frequently Asked Questions

?

Page 21: The Secret to Mind-Blowing Email Marketing

Frequently Asked Questions

“What is the best time to send?”

Page 22: The Secret to Mind-Blowing Email Marketing

Frequently Asked Questions

“Should I rent or buy a list?”

Page 23: The Secret to Mind-Blowing Email Marketing

Frequently Asked Questions

“Can I design and program emails myself?”

Page 24: The Secret to Mind-Blowing Email Marketing

Best Practices

Page 25: The Secret to Mind-Blowing Email Marketing

Best Practices

Getting Organized

Page 26: The Secret to Mind-Blowing Email Marketing

Best Practices

Making Calls To Action Clear

Page 27: The Secret to Mind-Blowing Email Marketing

Best Practices

Testing For Deliverability

Page 28: The Secret to Mind-Blowing Email Marketing

Q&A

Ask Us Anything!

Page 29: The Secret to Mind-Blowing Email Marketing

New Small Business Email Package

-  Design -  Strategy -  Execution -  Testing

Get Started Today!

Starting at $395

Contact Sales: [email protected]

Page 30: The Secret to Mind-Blowing Email Marketing

Wrap Up Wrap up Watch your Inbox for an email coming from us soon…

Or, go here now: www.ExclusiveConcepts.com/MindBlowingEmail -  To learn more about our email marketing services -  Download our email brochure -  Download this deck -  Watch a video of this webinar

Feel free to share anything you’ve learned here.

Thank you!