the state of mobile - jeroen lemaire
TRANSCRIPT
—5 Trends / Location is everywhere
IoT and Augmented Reality are redefining location. As a result, user experiences will be automated.
—5 Trends / Atomic Services
The self-contained app is dead. Unbundle to be where the consumer is Or… become the bundle.
—5 Trends / Virtual Reality is Really Happening
In the future, mixed reality might become the interface that displaces the smartphone. Today, it’s a compelling solution to a problem we haven’t discovered yet. Get your feet wet, now!
—5 Trends / The Rebirth of Hybrid
The best mobile experience is native.
But, webtechnology has slowly adapted to mobile. Smart developers are increasing the use of web in apps and we predict a future where most apps are hybrid.
—5 Trends / Machine Learning
Breakthroughs in AI-research are bringing a 60-year old dream to fruition. This is probably the most significant evolution that we will experience in our lifetime.
As computers get smarter and more humanlike, our apps will become simpler, more magical and ultimately… disappear.