the uk's internet of things advantage
DESCRIPTION
Talks given on April 16th 2013. @iotwatchTRANSCRIPT
The UK’s #iot advantage
10 ways to support a new generation
of businesses.
Alexandra Deschamps-Sonsino @iotwatch
Tinker London 2007-2010
Good Night Lamp March 2012
First UK distributor of the Arduino
R&D projects for corporates
A family of internet-connected
lamps.
IDII 2004-2006
The internet of things can be loosely defined as:
1. what happens when we
embed connectivity in everyday objects.
2. what happens when those objects are designed with an understanding
of the qualities of the web.
the shape of the conversation
Hardware (open/closed)
Connectivity
(wifi, zigbee/radio, GSM)
Battery life
Standards
Privacy
Security
Things
Product startups in the U.K.
Where are the startups from?
R&D budgets
PR
TSB /Grants
Crowdfunding
20% projects
Hackdays
How to succeed in a recession?
“I wish I could help more with financing - but experience from my own group is that we have trouble getting these kinds of things funded. I've had some nice patents in the Internet of Things arena that we've decided to let lapse, simply because we couldn't get over this commercialisation threshold.”
The real challenge
Retail & the death of the high street will be a perfect testbed for #iot The corporate world is investing heavily (Cisco, IBM, GE) they should learn to engage with startups beyond accelerators. Intense collaboration between the financial sector, the creative industries and Tech City-type spaces is the UK’s hope.
There is real competition
