the vc group by dr jay jootar - webmob thailand april 2013 meetup
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The VC Group by Dr Jay Jootar - WebMob Thailand April 2013 MeetupTRANSCRIPT
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Beyond Mobile:The next digital frontiers in TV, car, and other shared screens
Jay JootarThe VC Group
WebMob 30 Apr 2013 @Double Tree by Hilton
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Jay Jootar
1975 1996 2002 2009 2013
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The Venture Catalyst Group
• Founded 09/09/2009• Strategic JVs with Foxconn Group
& investors from HK, USA• Do R&D work for partners and
retain intellectual property rights for potential spin offs
• Product areas: – Embedded device– Cloud infrastructure & apps– Big data– Telecom system & apps
• Independent teams manage different product areas in anticipation for spin offs
Spin offs with homegrownentrepreneur
TechnicalTalent
The VC Group Partner
R&D work for partners
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Product Example
• ARM-based CPU• No moving parts• LAN, USB, WiFi, SD card, HDMI,
VGA, IR, Speaker, Microphone• Concurrently running Android &
Linux and switch between domains• Control from remote controller &
apps on smart phone / tablet • Cost 1/3 of PC• Turn any screen into a
computer, at a very low cost
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Digital media proliferation
?
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From personal to shared screen
From … To …
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Beyond living rooms
Digital signage
Meeting room
Car
Home automation
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Seeing vs Interacting
Seeing
Controlling
Sending data
Every smart phone & tablet will be able to control and send data to the shared screen
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Adaptive control
Design control screen to match main screen
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Simultaneous usage
Multiple devices playing the same game at the same time
Need to design multiple screens at the same time
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TV, Meeting room, Class room
• Share personal media on TV or projector from personal device
• Interactive class room session• Instant voting• Instant online purchase• Casual games• Karaoke• Home monitoring from TV
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Digital signage
• Select what to see on signage e.g. store locations, current movie list, promotions
• Browse through food menu• Grab coupons on the spot• Make reservations on the spot• Play casual games with friends or
strangers
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Car
• Show places of interest within the vicinity dynamically and automatically
• Continue music, video, radio channels from mobile
• Synch locations from mobile• Send destinations from mobile to
own car or taxi
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In a nutshell
• New digital environment requires rethinking of usage scenario and design principles
• There are plenty of new opportunities to create better user experience and lifestyles in these new environments
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Thank You!