Trailer Analysis

• The MPAA screen being green shows that this preview is approved for all audiences, this meaning that it is appropriate for audiences in theatres, taking into account what movie the audience is about to watch.

• The trailer starts with over the shoulder shots, this introduces the audience to the main characters of the film and makes the audience aware of the two characters which the film will be based around letting them make their first impressions on them straight away. The diegetic dialogue links to the title as the two are saying their vows to one another, a sound bridge is used as when each of the characters is talking the shot changes to a over the shoulder shot of the other character. The dialogue is the only sound present in these first few shots this makes the main focus to the audience that they are getting married.

• A mid-shot is then used which gives the audience a glimpse of the location the two main characters are actually getting married in, this creating questions for the audience as they are unaware of why they are not having a traditional type wedding and where they are having this wedding, making them want to watch the film to find out this information as the trailer is not going to give too much away. This mid-shot also shows other characters which gives the audience an idea of some characters which are likely to feature in the story line. The dialogue between the two continues of them giving their vows.

• A cut is then used to a two-shot of two men who appear to be in a uniform showing their authority to the audience. This shot only lasting around two-three seconds, the next shot being a over the shoulder shot of the female character once again making this shot a reaction shot after the shot before. These two shots only lasting a couple of seconds make this scene feel more frantic and makes the two characters getting married seem a lot more suspicious, once again leaving the audience with many questions about the two characters which makes them want to watch the film to find out.

• “I now pronounce you husband and wife. Kiss. Run!” As the character says this his tone of voice begins to get more panicky and the pace gets quicker, this showing the audience that these characters are not meant to be this place, straight away showing the audience some thrill and excitement in the film. This following conventions of a romantic drama as it shows the happiness and excitement of the characters. A sound bridge is used as this over the shoulder cuts to this mid shot of the characters running away from the two characters whom appeared in the doorway previously.

• A cut to this screen is where the non-diegetic backing track starts, the backing track being upbeat and happy suggests to the audience that this will be a happy film which follows conventions of a romance film being all happy with not a lot of drama. These two companies logos are displayed near the start of the trailer so that they will stick in the audiences head so they will be able to recognise them in the future, often logos are shown again near the end of the trailers again as a reminder to the audience. This could make the audience want to look into these companies more and watch others of their films if they enjoyed this one.

• A slow fade transition is then used between each of these three to four second shots as the soft upbeat diegetic backing track plays. The shots don’t have any dialogue in them which makes these series of shots appear as flash backs/memories, showing the audience the two characters comfortable fun relationship. A non-diegetic voice over is played over the top of these shots “life's all about moments” the voice being the male character that is seen in the shots that spoke previously, this suggests to the audience that it is him that is looking back on these memories which would make the audience wonder why he is looking back not forward. Suggesting that something may have happened.

• There is a use of pause whilst the three to four second shots keep appearing on screen with slow fade transitions between each one, this puts more emphasis on what the character is saying in the voice-over and gives the audience time to think about it and relate to it.

• The voice over then starts again over the last shot and ending on this one. “what if one day you could no longer remember any of it?” This is a foreshadowing and gives the audience the knowledge that someone isn’t going to be able to remember something, by putting this in makes the audience feel as though they knew it was going to happen when it does as if they guessed it.

• As the shot changes from a over the shoulder shot to a mid shot from the front of the car, a diegetic sound effect of a lorries horn is heard, this gives the audience an idea of what is about to happen before it does almost like a warning. The mid-shot is used as it shows the some of the background as well as the characters, this means that the audience can see the lorry heading towards the back of the car but the characters are unable too.

• A title screen is then shown to show the release date of the film, simultaneously with the appearance of the title screen a new non-diegetic backing track begins to play, this contrasts the action as the story line shown is all intense as the woman has lost her memory but the backing track still is upbeat and happy, this follows conventions of a romance film as it is trying to keep the mood light even if something dramatic and upsetting is happening.

• A close up is then used of the male character to show his emotions as he comes to terms with the situation. In this shot he is in dialogue with the doctor, “she doesn’t remember me!” his tone of voice is strained and angry which shows to the audience how upset he is at this moment.

• A sound bridge carries on of the doctor and the male characters conversation whilst these mid-shots are shown, similar to last time only lasting around three to four seconds with slow fading transitions although this time the mood has changed from happy to more serious.

• As these two title screens are shown at the end of the trailer the non-diegetic backing track increases in volume to lighten the mood once again and keep the happy atmosphere for the audience. The second screen is almost like a reminder for the audience as although there already has been a title screen saying the release date it has been shown again in case the audience wasn’t paying attention the first time. The companies logos also are shown again to make them more recognisable to the audience for the future.

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