the wall street journal

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Presented by; Amaljith N K 2 nd MA Mass communication 15386040 World’s most recognizable publications.

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Page 1: The wall street journal

Presented by;Amaljith N K2nd MA Mass communication15386040

World’s most recognizable publications.

Page 2: The wall street journal

News bulletins to Newspapers• The first products of Dow Jones &

Company, the publisher of the Journal, It was the brief news bulletins.

• It was hand-delivered throughout the day to traders at the stock exchange in the early 1880s.

• They were later aggregated in a printed daily summary called the Customer’s Afternoon Letter.

Page 3: The wall street journal

Reporters Charles Dow, Edward Jones, and Charles Bergstresser converted this into The Wall Street Journal, which was published for the first time on July 8, 1889.

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• The Journal took its modern shape and prominence in the 1940s, under the new managing director and CEO Bernard Kilgore.

• Kilgore was the architect of the paper's iconic front-page design, with its "What's News" digest, and its national distribution strategy.

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• It brought the paper's circulation from 33,000 in 1941 to 1.1 million at the time of Kilgore's death in 1967.

• Under Kilgore, in 1947, that the paper won its first Pulitzer Prize, for William Henry Grimes's editorials.

Page 6: The wall street journal

• The Wall Street Journal is the largest newspaper in the United States by circulation. According to the Alliance for Audited Media, the Journal had a circulation of about 2.4 million copies (including nearly 900,000 digital subscriptions).

• The newspaper has won 39 Pulitzer Prizes through 2015

and derives its name from Wall Street in the heart of the Financial District of Lower Manhattan.

• By June 2013, the monthly cost for a subscription to the online edition was $22.99, or $275.88 annually, excluding introductory offers.

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• 1971 to 1997 brought about a series of launches, acquisitions, and joint ventures.

Page 8: The wall street journal

The Wall Street

Journal has a global news staff of more than 2,000 journalists in 85 news bureaus across 51 countries. It has 26 printing plants.

Page 9: The wall street journal

Political Stance• WSJ is considered the most mainstream

conservative editorial pages.

The Wall Street Journal is now rated Centre. ABC News is now Lean Left, and USA Today is now rated Centre. 

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• While the editorial page is commonly understood to have a Right bias, many people might assume that their news pages are also biased in the same way.

• That is true for many organizations, but apparently not the Wall Street Journal. In fact, an older UCLA study rated the Wall Street Journal news page as Lean Left.

Page 11: The wall street journal

Blue feed and the Red feed

To demonstrate how reality may differ for different Face book users, The Wall Street Journal created two feeds, one “blue” and the other “red.”

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If a source appears in the red feed,a majority of the articles sharedfrom the source were classified as“very conservatively aligned”.

For the blue feed, a majorityof each source’s articlesaligned “very liberal”.

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These aren’t intended to resembleactual individual news feeds.Instead, they are rare side-by-sidelooks at real conversations fromdifferent perspectives.

http://graphics.wsj.com/blue-feed-red-feed/#/isis

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• I’ve wondered a lot lately whether the owner’s political sentiments are increasingly spilling from their editorial pages onto their supposedly objective news pages.

• The most glaring example of this was appeared in Friday, October 22, 2010 in the top stories of the nation’s two most respected newspapers. Each purported to be informing readers of a troubling trend in big-money politics.

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• Declared the New York Times across the top of Page One;

“Top Corporations Aid U.S. Chamber of Commerce Campaign”.

• Declared the Wall Street Journal across the top of Page One;

“Campaign’s Big Spender. Public-Employees’ Union Now Leads in Independent Election

Outlays”.

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• Perhaps it’s pure coincidence that a little over a week before readers go to the polls to decide the fate of Congress, the liberal Times and conservative Journal led with stories that just happen to paint their owner’s political foes as buying the election.

• More disconcerting to those who look to the papers for supposedly unbiased news: The “fact” at the core of each story is at odds with the “fact” at the core of the other.

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• Today the paper is published Monday through Saturday and features coverage of important issues as well as expert insights on the economy, politics and business.

• The WSJ is distributed in the United States, Asia and Europe and has won more than 30 Pulitzer prizes for it’s detailed and innovative coverage.

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And Pulitzer...

1987: RJR Nabisco buyout 1988: Insider trading

Page 21: The wall street journal

The WSJ Digital Network on Twitter

• Over 100 feedsManual and automated

Breaking news in real time

• 650,000+ followers

• Bloggers, journalists, regions, subjects

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Twitter Editorial Integration

• Content Modules throughout WSJ.com

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WSJ Digital Network on Face book

• 25+ pages• 194,000+ followers• Posts with 50+ comments are common• Custom “news” tab experience

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WSJ Digital Network on Face book

• WSJ Newshound Quiz• New Quiz Weekly

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• The power of Face book “like”

WSJ Digital Network on Face book

Page 26: The wall street journal

Recent Milestones

• The Wall Street Journal's San Francisco Bay Area Edition, which focuses on local news and events, launched on November 5, 2009.

• "Greater New York", a stand-alone, full colour section dedicated to the New York metro area, launched April 2010.

• WSJ Weekend, the weekend newspaper, expanded in September 2010, with two new sections: "Off Duty" and "Review".

• WSJ Live became available on mobile units, including I Pad, in September 2011.

Page 27: The wall street journal

THANK YOU