the web and “new media” in education for administrators
DESCRIPTION
A primer I presented to a Principalship graduate degree class to help them better prepare to relate to their technology and marketing teams.TRANSCRIPT
THE WEB…
and “new media” in education(for administrators)
Purpose
It is *not* about YOU.
Questions
• Who is/are your audience(s)?• How do they use communications technologies?
– Mobile– Internet
• Sites• Services
• What can we do to give them what they need to know when they need to know it in a manner that will be effectively received ?
Consider
• Site
• Social Media/Networking– Facebook– Twitter (?) [Muleriders]– YouTube– MySpace– Etc
Resources
People + Infrastructure + Software = $$
Cost saving opportunities:1.Open source software2.Outsource hosting3.Involve your constituents
Emergency Communication
• Have a “lite” version of homepage ready to deploy
• Have a backup site location ready to go if you host on-site
• Make sure your communications people can update site content remotely or via mobile device
The Right People
• Hiring web staff– Standards– Usability & Accessibility– User testing– Federal/State Guidelines
• Section 508• DIS Standards & Best Practices• FERPA
SAU Evolution
SAU Evolution
SAU Evolution
