the world is flat part 2
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The World is Flat Part 2. Presented by Marcus Robertson. Flattener #1 11/9/89 The New Age of Creativity: When the Walls Came Down and the Windows Went up Flattener #2 8/9/95 The New Age of Connectivity: When the Web Went Around and Netscape Went Public Flattener #3 Work Flow Software. - PowerPoint PPT PresentationTRANSCRIPT
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The World is FlatPart 2
Presented byMarcus Robertson
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Flattener #111/9/89The New Age of Creativity: When the Walls Came Down and the Windows Went up
Flattener #28/9/95The New Age of Connectivity: When the Web Went Around and Netscape Went Public
Flattener #3Work Flow Software
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“It is the creation of this platform, with these unique attributes, that is the truly important sustainable breakthrough that made what you call the flattening of the world possible” - Craig Mundie, Microsoft
“We were not just communicating with each other more than ever, we were now able to collaborate- to build coalitions, projects, and products together-more than ever” - Joel Cawley, IBM strategist
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Flattener #4Uploading
Harnessing the Power of Communities
BloggingWikipediaPodcasting
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Community Developed Software (aka “open-source” community)Source Code- the underlying programming
instructions that make a piece of software work
“Intellectual Commons Community-” anyone in the community may use the source code as the foundation for a commercial product
“Free Software Community-” if you build and distribute and derivative product on the shoulders of community-developed free software code, contribute your innovation back to the community
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Apache (APAtCHy)Brian BehlendorfWeb server- a software program
that enables anyone to use his or her home or office computer to host a web site on the World Wide Web
LinuxLinus Torvalds
The Mozilla FoundationFirefox
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BloggingOne-person online commentatorsYour own personal soapbox
PodcastingThe audio version of bloggingInvolve individuals and companies producing
their own audio and video files
YouTube“Video blogging”
Wikipedia (“the people’s encyclopedia”)User-contributed online encyclopedia
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“Uploading is the architecture of participation” -Tim O’Reilly, Founder and CEO of O’Reilly Media
“Of all the ten forces flattening the world, uploading has the potential to be the most disruptive”
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Flattener #5Outsourcing (Y2K)
taking some specific, but limited function that your company was doing in-house and having another company perform the exact same function for you and then reintegrating their work back into your overall operation
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Flattener #6Offshoring
Running with Gazelles, Eating with Lions
When a company takes one of its factories that is operating in Canton, Ohio, and moves the whole factory offshore to Canton, China
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China’s entrance in the World Trade Organization (WTO)
Sold in China
Made in China Designed in China Dreamed up in China
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Flattener #7Supply-Chaining
Eating Sushi in Arkansas
a system of organizations, people, technology, activities, information, and resources involved in moving a product or service from supplier to customer
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Global optimization- balancing out all of the factors to get the most reliable, low-cost delivery system in place
Coordinating disruption-prone supply with hard-to-predict demand
Wal-Mart
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Flattener #8Insourcing
What the Guys in Funny Brown Shorts are Really Doing
the cessation by a company of contracting a business function and the commencement of performing it internally (the opposite of outsourcing)
UPS