"the world without facebook" @ mtv digital days
DESCRIPTION
A workshop about music promotion and social media on emerging markets, held at the MTV Digital Days in Torino – Italy.TRANSCRIPT
withoutthe world
do you know this guy?
Sonu Nigam – Tera Milna Pal Do Pal Ka – http://www.youtube.com/watch?v=5TJ5-6lqLFw
he counts more fans than robbie williams
robbie williamssonu nigam
4M fans on Facebook10M fans on Facebook
do you know this guy?
Jimmy Lin – Live in Shanghai 2009
he has more fans than one direction
one directionjimmy Lin
19,9M fans on Facebook22,5M fans on sina weibo
the world is changing
THe people inside this circle
are more THan the people outside OF itsource: valeriepieris
what will be the biggest country on facebook by 2015?
USAAb argentinac india
source: the business week
INDIa
what’s the most active city on twitter?
NEW YORKAb jakartac tokio
jakarta
how many people useinternet in china?
c twice the u.s. populationlike the u.s. populationb
A half of the U.S. population
x 2 =internet
usersin cina
600million
have you seen these icons?
tumblr
vkontakte (russia)
odnoklassniki (russia)
mixi (giappone)
sina weibo (cina)
renren (cina)
baidu (cina)
youku (cina)
Mig 33 (indonesia)
mxit (africa)
2007 2009 2011 2013
400M800M
1200M1600M2000M
desktop usersmobile users
do you use internet on your phone?
how many of you know what’s this?
is internet available on the kilimangiaro top?
is internet available in tanzania’s villages?
in asia there’s a war going on
kakao talk 2010 South korea
line 2011 japan
weixin/wechat 2011 china
Hi!
Hello!
WHere is the music TODAY?
on the internetz
who’s the man with the most fans in the world?
75 million fans on facebook
who’s the woman with the most fans in the world?
75 million fans on facebook
where do you follow the artists you like?
in russia popstars are on vkontakte
do you listen to music on social networks?
don’t try this at home
don’t
try
this
at home
don’t try this at home
in south korea popstars are on kakao talk
do you like super junior and girls’ generation?
in china popstar are on sina weibo
where does paris hilton have the most fans?
facebooksina weibo
2.1M Fans2.6M fans
where does psy have the most fans?
facebooksina weibo
9.5M Fans25M fans
who has more fans?
jang keon sukbc depeche mode
a foo fighters
thanks!see you next time
Jang Keon Suk – Indian summer – http://www.youtube.com/watch?v=jnj9ccntbC4