the world’s premier fabric show - … · balenciaga, bottega veneta, brunello cucinelli, bulgari,...

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19-21 SEPT 2018 PARIS NORD VILLEPINTE THE WORLD’S PREMIER FABRIC SHOW

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Page 1: THE WORLD’S PREMIER FABRIC SHOW - … · balenciaga, bottega veneta, brunello cucinelli, bulgari, calzedonia, diesel, ermenegildo ... fashion presentation, tools and forums to inspire

1 9 - 2 1 S E P T 2 0 1 8PA R I S N O R D V I L L E P I N T E

T H E WO R L D ’ S P R E M I E RFA B R I C S H OW

Page 2: THE WORLD’S PREMIER FABRIC SHOW - … · balenciaga, bottega veneta, brunello cucinelli, bulgari, calzedonia, diesel, ermenegildo ... fashion presentation, tools and forums to inspire

P R E M I È R E V I S I O N FA B R I C S | S H OW M A P

A BREAKDOWNby product universe across two halls

13 Products sectors to clarify the offer and 4 fashion information forums distributed in halls 5 & 6.

P S

FABRICSSELECTION

FANCIES

PV PERSPECTIVES

TECHFOCUS

FABRICS

SELECTION

ESSENTIALS

HALL

5

HALL

6 Fashion areas

SILKIES

PRINTS

HIGH FANCY

KNITS

UPPER JEANSWEAR

TAILORING

LINING

SHIRTING

PREMIUM RELAXTECH

Only in February editions

EMBROIDERIES - LACES

TREND BUREAUS & BOOK STORES

INNOVATION & TECHNOLOGY

Page 3: THE WORLD’S PREMIER FABRIC SHOW - … · balenciaga, bottega veneta, brunello cucinelli, bulgari, calzedonia, diesel, ermenegildo ... fashion presentation, tools and forums to inspire

P R E M I È R E V I S I O N FA B R I C S | T H E O F F E R

EXHIBITORS,a strong and above all selective, creative and innovative offer

ALL PREMIÈRE VISION FABRICS EXHIBITORS MUST SATISFY REQUIREMENTS

As to quality, creativity, technical skill, performance and reputation, all evaluated by an independent Selection Committee that has the sole responsibility for decisions regarding new admissions*. This requirement guarantees the exceptional offer we propose to international buyers. It is this requirement that is behind our success and our reputation with fashion industry professionals.

* Admission to Première Vision Paris also enables participation in Première Vision New York.

800 EXHIBITORSeach edition, selected for their creativity and innovation. A readable offer, broken down into 13 product universes, in line with an evolving market.

Fabrics created, manufactured and marketed for the clothing, leather goods, footwear and fashion-jewellery markets. Each collection presented by weavers at Première Vision is characterized by its coherence and a recognisable fashion direction.

The most international offer found in the creative fashion sector, through the expertise of exhibitors from the industry’s leading countries (an average of 34 countries represented each session).

AN OFFER BROKEN DOWN IN 13 PRODUCT SECTORS:

• Embroideries – Laces• High Fancy • Industry Associations• Innovation & Technology• Knits

• Lining• Premium Relax • Prints• Shirting• Silkies• Tailoring• Tech • Upper Jeanswear

Page 4: THE WORLD’S PREMIER FABRIC SHOW - … · balenciaga, bottega veneta, brunello cucinelli, bulgari, calzedonia, diesel, ermenegildo ... fashion presentation, tools and forums to inspire

VISITORS, an international target

P R E M I È R E V I S I O N FA B R I C S | T H E TA R G E T

NEARLY 50.000 VISITORS FOR PREMIÈRE VISION FABRICS ONLY 73% OF INTERNATIONAL VISITORS

COMING FROM 122 COUNTRIES

1. France2. United Kingdom3. Italy4. Spain5. China

6. Germany7. USA8. Belgium9. Japan10. The Netherlands

Page 5: THE WORLD’S PREMIER FABRIC SHOW - … · balenciaga, bottega veneta, brunello cucinelli, bulgari, calzedonia, diesel, ermenegildo ... fashion presentation, tools and forums to inspire

UNITED KINGDOMALEXANDER MCQUEEN, ALL SAINTS, AMANDA WAKELEY, ASOS.COM, BECKHAM, BURBERRY, CHRISTOPHER KANE, COS, FRENCH CONNECTION, HACKETT, J.W.ANDERSON, JAEGER, MARKS AND SPENCER, MULBERRY, NEW LOOK, NICHOLAS KIRKWOOD, PAUL SMITH, PRINGLE OF SCOTLAND, STELLA MCCARTNEY, TED BAKER, TOM FORD, TOPSHOP, URBAN OUTFITTERS

USA3.1 PHILLIP LIM, ABERCROMBIE & FITCH, ALEXANDER WANG, AMERICAN EAGLE OUTFITTERS, ANTHROPOLOGIE, BANANA REPUBLIC, CALVIN KLEIN, CAROLINA HERRERA, COACH, DEREK LAM DIANE VON FURSTENBERG, EVERLANE, GUESS, HELMUT LANG, MACY’S, MARC JACOBS, MICHAEL KORS, NORDSTROM, OPENING CEREMONY, OSCAR DE LA RENTA, PORTS 1961, RAG & BONE, RALPH LAUREN, REEBOK, STUART WEITZMAN, THE GAP, THEORY, VICTORIA’S SECRET

FRANCEAGNES B, BENSIMON, CHANEL, CHANTAL THOMASS, CHLOE, CHRISTIAN DIOR, CHRISTIAN LOUBOUTIN, HERMES, LACOSTE, LANCEL, LANVIN, LEONARD FASHION, M.X MAXIME SIMOENS, ON AURA TOUT VU, PAUL AND JOE, PAULE KA, ZILLI

SPAINADOLFO DOMINGUEZ, ALDO MARTINS, BIMBA Y LOLA, CASTAÑER, EL CORTE INGLES, ESTEVE AGUILAR, GRUPO CORTEFIEL, INDITEX, LOEWE, MASSIMO DUTTI, PEDRO DEL HIERRO, PUNTO FA, MANGO, SPRINGFIELD

ITALYA. TESTONI, AQUAZZURRA, BALENCIAGA, BOTTEGA VENETA, BRUNELLO CUCINELLI, BULGARI, CALZEDONIA, DIESEL, ERMENEGILDO ZEGNA, ETRO, FENDI, FRATELLI ROSSETTI, FURLA, GIANNI VERSACE, GIVENCHY, GOLDEN GOOSE, GUCCI, LA PERLA, LORO PIANA, MANIFATTURA BERLUTI, MARNI, MAX MARA, ONWARD LUXURY GROUP, JIL SANDER DIVISION, PRADA, SALVATORE FERRAGAMO, UNITED COLORS OF BENETTON, VALENTINO

GERMANYADIDAS, ESPRIT, HUGO BOSS, TOM TAYLOR

BELGIQUEBELLEROSE, C&A, CAROLINE, CASSIS, DUROR, ESSENTIEL - KADINE, MAISON ULLENS, MAYERLINE, PAPRIKA, VF EUROPE

STYLIST DECISION MAKER BUYER PRODUCTION MARKETING

PROFILE

33%

6%

13%

16%

32%

POSITIONING

HIGH RANGE

MIDDLE RANGE

LUXURY / COUTURE

MASS MARKET

ACTIVITY SECTORS

GARMENT

LEATHERGOODS

FOOTWEAR

HOME

JEWELLERY

89%

44%

43%

25%

22%

22%

9%

6%

5%

P R E M I È R E V I S I O N FA B R I C S | T H E TA R G E T

* Multiple choice answers

* Multiple choice answers

Page 6: THE WORLD’S PREMIER FABRIC SHOW - … · balenciaga, bottega veneta, brunello cucinelli, bulgari, calzedonia, diesel, ermenegildo ... fashion presentation, tools and forums to inspire

P R E M I È R E V I S I O N FA B R I C S | FA S H I O N I N F O R M AT I O N

INVITATION TO THE PRESENTATION OF THE FASHION SEASON IN YOUR COUNTRY (FRANCE, SPAIN, ITALY, UK, JAPAN, SOUTH KOREA, TURKEY)for a preview 2 months before the show detailing trends, accessory, fabric and design directions, the colour range, news about the show, etc.

FASHION TOOLS TO HELP YOU BUILD YOUR COLLECTIONColour range, Focalisation, webcast.

FASHION INFORMATION FORUMSproviding enhanced visibility to your products at the show. A request for samples will be sent to you more than 2 months before the show.

FASHION PRESENTATION,tools and forums

TO INSPIRE YOU AND TO SHOWCASE YOUR PRODUCTS AT THE SHOW

• PV Perspectives• Fabrics Selection - Essentials• Fabrics Selection - Fancies• Tech Focus

4 FORUMS DISTRIBUTED IN HALLS 5 & 6

Page 7: THE WORLD’S PREMIER FABRIC SHOW - … · balenciaga, bottega veneta, brunello cucinelli, bulgari, calzedonia, diesel, ermenegildo ... fashion presentation, tools and forums to inspire

P R E M I È R E V I S I O N FA B R I C S | P R O M OT I O N & E X H I B I TO R S PAC E

SERVICESand dedicated promotional tools

REGISTRATION, PREPARATION OF YOUR STAND, SAMPLE REQUESTS, BADGES, NEWS...

An extranet to facilitate everything you have to do.

ONE INTERFACEto manage your participation from A to Z

E-CARDReady to go, fast and cost-effective. To send to your clients, agents and international contacts.

WEB AND EMAIL BANNERSTo make part of your email signature and on your websites.

MAP GUIDE, E-CATALOGUE AND MOBILE APPMap guide with 35,000 copies distributed.

WEBSITEMore than 2.49 million page views per season, more than 634,000 visits from 198 countries.

SOCIAL MEDIA Over 70,000 followers across all social media platforms.

MEDIAKITGet extra visibility thanks to the advertising options across our different media (map guide, notebook, video screens, website, maps...).

PRESS CLUBDrop off your press kits at the Press Club, which welcomes over 400 journalists during the 3 days of the show.

ADVERTISING AND DIRECT MARKETINGAdvertising campaigns in the international trade press, e-mailings to Première Vision Paris visitors.

MARKETING AND PROMOTIONAL SUPPORTfrom our 12 international offices.

Page 8: THE WORLD’S PREMIER FABRIC SHOW - … · balenciaga, bottega veneta, brunello cucinelli, bulgari, calzedonia, diesel, ermenegildo ... fashion presentation, tools and forums to inspire

P R E M I È R E V I S I O N FA B R I C S | A N D M O R E

At each September edition, the PV Awards recognise and honour the most

remarkable, inventive and innovative fabrics and leathers selected from amongst the exhibitors’ creations.

A platform for research and communications dedicated to promoting

the exhibitors’ responsible creation and production approaches.

A key in hand solution for ready-to-wear brands looking to integrate jeans pieces

into their collections.

A 900sqm village dedicated to Fashion Tech located in the heart of the salon (hall 6), close to the Tech sector and

offering a 360° offer of intelligent and / or connected technologies,

materials, components and clothing.

DEDICATED SPACESand tailor-made events

PREMIÈRE VISION FABRICS PROPOSES PROSPECTIVE HIGHLIGHTS

To back up the strength of its offer, stimulate meetings and discussion, and examine the industry’s current and future challenges, Première Vision Paris is innovating every season to respond more effectively to its exhibitors and visitors.

This is done through spaces dedicated to cutting-edge market segments and tailor-made event programming to delve into the heart of fashion, creation and inspiration.

Page 9: THE WORLD’S PREMIER FABRIC SHOW - … · balenciaga, bottega veneta, brunello cucinelli, bulgari, calzedonia, diesel, ermenegildo ... fashion presentation, tools and forums to inspire

MARGUERITE COIRATONShow Manager

[email protected]+33 (0) 4 72 60 65 58

MARINE CALDEREROBusiness Development Manager International & Italy

[email protected]+33 (0) 1 70 38 70 35

CAMILLE ROSEBusiness Development Manager

[email protected]

+33 (0) 4 72 60 65 40

CONTACTS

premierevision.com

JOIN

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