theme 10 simulation of a licensing negotiation introduction to the game (diagram)
DESCRIPTION
Successful Technology Licensing (STL) Train the Trainers Program Rio de Janeiro, Brazil, March 28 to 31, 2006. Theme 10 Simulation of a Licensing Negotiation Introduction to the Game (Diagram). IP Ownership?. Technology Status (Completed or Not ). Scope for Nanolin and Nano-Chip License - PowerPoint PPT PresentationTRANSCRIPT
Successful Technology Licensing (STL)
Train the Trainers ProgramRio de Janeiro, Brazil, March 28 to 31, 2006
Theme 10Simulation of a Licensing NegotiationIntroduction to the Game (Diagram)
BIO MED
BUSINESS OBJECTIVES
Leverage
NEGOTIATION STRATEGY
“Bottom line” - limited exclusivity
“First line” - assignmentof IP rights or WorldwideExclusivity on Nano chip
University Needs Funds forResearch
Cluster I
Cluster II
Cluster III
Technology Status(Completed or Not)
Nanolin Not Clinically Tested
Nano-Chip not finalized
Scope for Nanolin and Nano-Chip License
May be different
Right to Modify and Improve
IP Ownershipor Unlimited Exclusivity
Large Potential Marketfor Nanolin (20 billionUS Dollars)
Cap Royalties
Cluster IV
Want to Control future Developmentof the Technologies
Clarify Subject Matter(Nanolin and Nano-Chip)
IP Ownership?
Clinical Trial Costs
Up Front Fee or Lump-Sum Payment for Research
Limited Responsibility for Risk
Dr. Cruz as Employee of Bio Med
UNIVERSITY DO LITORAL
BUSINESS OBJECTIVES
Leveragefor University
NEGOTIATION STRATEGY
Alternative Financing From Dr. Lattes
Cluster I
Cluster II
Cluster III
Need to complete clinical testing
Nee to complete the technologyfor Nanolin and Nano-Chip
IP Ownership(University
Policy)
Nano-chip Universal Testing Tool
IP Ownership
To keep right to modify
In-exclusive for Nanochip
Ready to give exclusive license for
Nanoline
BioMed to payIndemnities
Minimum royalties
Large market, potentialnett Cash flow in 5 yrs- 875.5 million U.S.
BioMed to pay cost of clinical testing
Up-front feefor research
Cluster IV
Want right on new versions on Nano-Chip
To keep new versions of Nano-Chip
Limit Dr. Crus’s BioMed cooperation on consultancy level
Need funds for research
Distribution of Nanolin for public health
Keep control over use of Nanolin Chip
Nanolin Drug with potential huge Market
Dr. Octavio CruzMr. Lui Antonio SimonMr. Raul Barbosa