thinknow gen™ we are gen z: we are shoppers report

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Post on 22-Jan-2018

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GENZ Shoppers at a glance

1. Gender Matters

2. Old-School Rules

3. We’re Not Always Digital

4. Frugal Is The New Black

5. Of Brands And Men

6. Kids Want What They Can’t Have6. Kids Want What They Can’t Have

7. Six Degrees Of Supervision

8. Happiness Can’t Be Bought But Independence Can

9. Good Taste Doesn’t Lose It’s Flavor

10. If It Has To Be Healthy, Water Please

11. I Eat Therefore I Am Proud Of My Culture

We are GenZ takes a holistic approach to understanding the generation of

individuals born between the years 1995 and 2005. ThinkNow Research, an

award-winning culturally-integrated market research agency, integrating

Hispanic, African-American, and Asian insights into custom market research,

presents and in-depth analysis of the brands, in�uencers, behaviors and

ideals that matter most to Generation Z.

Greg DeLacy, Business Development Manager

[email protected]

(818) 843-0220 x118