THOMAS KIM 941 Crestfield Avenue • Libertyville, IL 60048 • (773) 259-6732

http://www.tomkim.net • http://www.linkedin.com/in/tomdkim • tomkimad@gmail.com

BRAND EXPERIENCE MANAGER | CREATIVE DIRECTOR | PROJECT MANAGER | ART DIRECTOR Brand Development, Business-to-Consumer and Business-to-Business Advertising, Retail Advertising, Consumer Goods Advertising

“I have known Tom for more than ten years; we have worked together on many projects, been in trenches for pitches, won business, saved business, and laughed a lot through all of it. His talent and creativity cross disciplines seamlessly, from digital to design, mobile to broadcast. He is an excellent presenter, listener and partner to clients. He is a great leader and motivator in a genuine, passionate way. He is excellent with teams, gives great feedback and always keeps things positive. And he is an extremely good person. He is one of the kindest, most sincere, most genuine people I have ever met. He makes people happy when he’s around. And he has never, ever let me down.”

–Bob Winter, Consumer Marketing Executive Creative Director, VSA Partners

“Tom is, hands down, one of the best and smartest creatives I have had the pleasure to work with. Mature, super-smart, agile and fast. He is a multi-dimensional creative who can solve tough marketing problems, fluent in technology and can design the hell out of anything he touches.”

–Dan Fietsam, Executive Creative Director, Foote Cone Belding Chicago “I’ve had the great pleasure of working with Tom many times over the past fifteen years, and he always delivers the goods. He’s a fantastically talented Art Director, who’s grown into a well-respected creative leader. He’s prolific, innovative, and a relentless problem solver. At the same time, his calm positive attitude is infectious to those around him. It’s been my experience that clients and agency team members truly enjoy working with him.”

–Jeff Adkins, Managing Director, BBDO Worldwide

“On the business front, Tom is as solid as they come. He is able to integrate an astute sense of logic into work that is perfectly geared toward today's culture of instant consumption. Tom’s artistic talent only matches his attention to detail. He is a great person to have as an office mate. He always has a smile on his face, is great with clients, and is a wonderful collaborator”

–Edward Herda, Creative Director, Freelance

BROAD-BASED STRENGTHS AND ACCOMPLISHMENTS IN:

Strategic Creative Development • Creative Staff Management Full Cycle Project Management

Client Relationship Management • Vendor Management

• Active motivator of creative staff, able to increase the quality and level of work produced in all creative disciplines.

• Creator of highly memorable and effective marketing, advertising, and design solutions across print, broadcast, online, social, and event-driven media.

• Skilled communicator, able to interface with technical and nontechnical personnel to identify needs and provide creative and strategic solutions.

• Ability to work closely with departments outside of creative to develop effective creative solutions supported by solid qualitative and quantitative marketing strategy.

• Consistent, effective, and fair manager, able to effectively lead teams to deliver their best work.

• Effective overseer of project management from initial pitch through creative and strategic ideation and conceptualization, artistic evaluation and leadership of creative talent to provide the most creative and effective solutions for clients.

CAREER HISTORY AND PERFORMANCE

Tom Kim, Incorporated 2004–Present

Owner - Founder of marketing, advertising and consulting organization to provide agencies with branding and design services. Provider of services for small- to large-scale advertising creative, design, and project management services across a range of industries.

• Creation and execution of small- and large-scale advertising projects in print, broadcast, out-of-home, online, Social Media, and event-driven media for projects with creative development and production.

• Highly predictive planning, analyzing advertising and marketing approaches incorporating corporate strategy and identity into recommendation and creation of media and assets designed to deliver the greatest value against the required schedules and budgets.

• Results-driven presentation of creative strategy and concepts to both internal partners and clients, accounting for campaign duration, most effective use of media, production expenses, and return on investment.

• Client relationship management from project introduction and briefing, strategic planning, regular creative check-ins through delivery of completed work. Collaborate with international clients from Western Europe and Asia.

• Conceptualization and design of new business materials from Request-for-Proposal document design through visual and content design of in-meeting posters and boards, to creative work across all categories from traditional, digital, Social, and event-driven executions.

• Creation and execution of conceptual and graphic design projects including graphic standards briefs, visual identity systems, logotype ideation and design, and annual report design.

• Vendor management, including evaluation, selection and oversight of film and video production companies, online production companies including back end and front end development and design, and printing companies.

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Contract Clients: Arc Worldwide, Arnold Advertising, Crispin Porter + Bogusky Partners, BBDO Worldwide, Downtown Partners Chicago, Edelman, Downtown Partners Chicago, Element79 Partners, Foote Cone Belding, Ogilvy, Leo Burnett, DDB, and Y&R.

Brand Experience:

Packaged Goods: Alberto-Culver, Barilla Pasta, ConAgra, Dove/Unilever, Huggies Diapers, Kellogg's, Mondelēz International, Proctor&Gamble, PepsiCo, Sara Lee.

Retail: CarMax, Walgreens, Circuit City Stores, Crate&Barrel, Dayton-Hudson Stores, Sears, Land of Nod, Pearle Vision, Walgreens.

Consumer Goods: Samsung, Wilson Sporting Goods, Char-Broil Grills, Drexel-Heritage.

Health Care: Advocate Health Care, Bayer HealthScience.

Financial Services & Insurance: Certified Financial Planners, MetLife, Allstate, State Farm, Northern Trust, Northwestern Mutual, FirstHealth.

Restaurants: McDonald's, Red Lobster.

Automotive/Motorcycles: BMW, Harley-Davidson.

Business Dev.: Bloomberg D.C., Chicago Convention & Tourism, Chicago 2016 Olympic Bid, World Business Chicago, State of Illinois Tourism.

Academic: University of Chicago, Northwestern University.

Telecom: AT&T, Bell+Howell, PrimeCo, U.S. Cellular.

Software/Gaming: Symantec, Nintendo, Sony Online Entertainment, Bungie Software, Konami of America, Midway Games.

Utilities: Illinois Power, Exelon.

Industrial: Dow Chemical, British Petroleum, Emerson.

Pro Bono: Alzheimer's Association, Environmental Law & Policy Center, Greenpeace.

Interactive Credentials:

14 years experience in Interactive Design. 14 years experience in Game Advertising and Marketing. 2 years experience as Game Producer and Designer with two released titles.

Interactive Marketing Consultant / Strategist: Sony Online Entertainment, Nintendo of North America, and Wideload Games.

Interactive Memberships: Chicago chapter of the International Game Developers Association.

Active Member: IGDA Education Special Interest Group, International Game Journalists Association.

Havas Chicago 2000–2004

Creative Director - Directly managed Euro RSCG accounts for Alberto-Culver Specialty Products (Static Guard and Mrs. Dash,) CharBroil Grills, Drexel-Heritage Furniture, Environmental Law & Policy Center, FirstHealth Insurance, and Wilson Sports.

• Management of creative staff comprised of 6 copywriters, 6 art directors, and 1 technical writer including work assignments and scheduling for creative teams working on all accounts.

• Collaborated with Account Management, Account Planning and Research in the development of brand strategy and consumer messaging.

• Creation and execution of small- and large-scale advertising projects in online media, broadcast, print and out of home media with creative development and production budgets between $500K–$10M.

• Vendor management, including evaluation, selection and oversight of film and video production companies, online production companies including back end and front end development and design, and printing companies.

• Client relationship management from project introduction and regular creative check-ins through delivery of completed projects. Set mutual goals and milestones with client executives and brand managers.

Brand Experience: Alberto-Culver Specialty Products, CharBroil Grills, ConAgra Foods (Orville Redenbacher’s brand) Drexel-Heritage Furniture, ELPC, FirstHealth Insurance, PrimeCo, Red Lobster, Walgreen Co., and Wilson Sports.

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Disney Interactive | Buena Vista Digital Entertainment 1999–2000

Executive Producer - Designed and produced licensed console and PC game tie-ins to Atlantis: The Lost Empire.

• Developed and pitched the videogame product to Walt Disney Corporation with special emphasis toward marketing and branding strategy. Won the pitch against four other creative development studios.

• Comprehensive scheduling and budgeting for the project, including weekly code checks, milestone scheduling, and personnel and resource allocation and management.

• Negotiated licensing agreement for core technology of the game.

• Managed creative and development staff of 4 programmers and 8 technical artists. Oversaw all aspects of visual design and integration. Motivated development staff to create top-tier code and art throughout the duration of the project.

• Created project design document including detailed modeling of core technology, control interface design, user interface design, and visual interface design.

McConnaughy Stein Schmidt Brown Advertising 1991–1998

Associate Creative Director | Director of New Media 1995–1998

Managed staff of 2 interactive developers, designed information architecture and interfaces, created graphic design, assets and programming in HTML/XML/CSS for Cars.com, and various websites for clients. Evaluated and contracted content providers to deliver visual and code assets.

Associate Creative Director 1993–1998

Set mutual goals with clients and brand managers, managed client relations, and delivered completed projects. Created and designed artistic, conceptual, and effective advertising campaigns.

Art Director 1991–1993

Set mutual goals with clients and brand managers, managed client relations, and delivered completed projects. Created and designed artistic, conceptual, and effective advertising campaigns.

Brand Experience: The Alzheimer’s Association, Bell+Howell Document Systems, BMW of North America, Bungie Software (creators of the Halo videogame franchise,) CarMax, Crate&Barrel, Dayton-Hudson Stores, the Environmental Law & Policy Center, Illinois Power/Exelon, Konami Computer Entertainment of America, Land of Nod Children’s furniture and furnishings, Midway Games, Spiegel, U.S. Cellular, and Walgreen Co.

PROFESSIONAL HONORS & AWARDS

Cannes Advertising Awards, Clio Awards, Communication Arts Advertising and Design Annuals, Graphis Advertising and Poster Annuals, Lurzeur’s International Archives, New York Art Directors’ Club Annuals, One Show Advertising Annuals, Print Regional Design Annual.

EDUCATION

Northwestern University 1987–1991 Bachelor of Science Major Studies: Neurobiology/Physiology Minor Studies: Linguistics, Epistemology DigiPen Institute of Technology 1998-1999 Associate’s Degree in Computer Programming

MISCELLANY

Specialties: Branding & Identity, Graphic Design, Interactive Design, User Interface Design, Interactive Project Management.

Organizations: British Art Direction and Design, One Club of Art and Copy, American Institute of Graphic Arts, Intl. Game Developer’s Assoc.

Languages: English, French, Japanese, Korean, Latin.