Three Strategies for Researching and Promoting Social EntrepreneurshipPromoting Social Entrepreneurship

Dr. Tim Shiell, Associate Director,Dr. Tim Shiell, Associate Director, Center for Applied Ethics

Dr. Kat Lui, Endowed Chair People , pProcess Culture

Dr. Mark Fenton, Program Director, , g ,Business Administration  University of 

Wisconsin‐Stout

Three Strategies for Researching and l hPromoting Social Entrepreneurship

Shiell: Leveraging an Ethics Center

Lui: Conducting and Applying ResearchLui: Conducting and Applying ResearchFenton: Course Implementation

ll l !Not Mutually Exclusive!

Strategy 1: Leveraging Ethics CenterUW‐Stout 

‐ Curriculum developmentCurriculum development,‐ Professional development, and ‐ Outreach providing (a) all graduates with aproviding  (a) all graduates with a substantive ethics experience and (b) an active schedule of events promoting ethical discussion and 

d t i th i itconduct in the university, community and region. 

Strategy 1: Leveraging Ethics Center l fFaculty Specific

WORK

Tim’s Ethics Matrix

SHOPS CLASS  VISITS COURSE  DEVELOPMENTRules or Principles

Laws, Moral principles, Laws

Institutional rules Code of Conduct, etc

Motive Consequences Act

Gold/Silver Rule or to self Publicity Rule Person to others Grandma Rule to institutions K ’ Th T

FUNDING READING  GROUPS

Kant’s Three Tests to nature 0ther other

Virtues and Vices

Cl i l G k C di l Vi tClassical Greek Cardinal Virtues

Buddhist Eightfold Path) The Seven Christian Virtues

Other

Kat’s journey…Kat s journey…

PWD‐ persons with disabilitiesDrayton – AshokaFGU ‐ Fielding Graduate UniversityHighlander Research & Education Center

Social entrepreneurspare not content just togive a fish, or teachgive a fish, or teachhow to fish. They will not rest until they havenot rest until they have revolutionized the fi hi i d "fishing industry." 

Bill Drayton Founder and CEO of Ashoka

Research LevelResearch Level

E d d Ch i P l P C ltEndowed Chair: People Process CultureFirst Australasian Business Ethics Network C fConference (Auckland University of Technology, December 2011)

‐ Business Ethics: Expectations and DisappointmentsDisappointments

• ‘to support research work on questions that are politically topical, challenging and strongly grounded theoretically’

“Ethics Education, Values in Business, and Polytechnic Universities”

ObjectivesObjectives

T l thi t t d d• To explore ethics content and pedagogy in business schools in polytech settingsT l t th b i thi lit t• To evaluate the business ethics literature for values‐centered leadership and virtue thi f kethics frameworks

• To make recommendations for future b i thi i l b dbusiness ethics curriculum based on values‐centered leadership and virtue thiethics

Values‐Centered Leadershipp

• Soul of an organization• Sustained performance & employee 

engagement• Social entrepreneur (B. Drayton)

‐ Change the world!‐ Engineers not poets‐ Attentive listeners

Hi hl li i‐ Highly realistic‐ Ability to move people‐ Give at the highest level

Content (What?)( )

• Hartigan & Elkington – “The Power of Unreasonable People”‐ Lessons for tomorrow’s leaders• Focus on scalable, entrepreneurial solutionsT kl tl i l bl bl• Tackle apparently insoluble problems

• Prepare to fail & learn from it• Experiment with new business models• Close the pay gap• Join forces

Bold Notion

• Common curriculum…

• Social entrepreneurial experience for all business students…

Greed is not theGreed…is not the aim of most 

entrepreneurs!p

S i l E t hiSocial Entrepreneurship• Who are Social EntrepreneursWho are Social Entrepreneurs

– Societal Change Makers– Want to make a difference to improve the lives of others.– Foundations– Innovators working to solve societies problems locally, nationally, or globally.nationally, or globally.

– Philanthropic– Realistic– Combines the characteristics represented by Richard Branson and Mother Teresa. (Schwab Foundation)

– Everyday PeopleEveryday People

Major Supporters of Social Entrepreneurship Education:Major Supporters of Social Entrepreneurship Education:Sources for Entrepreneurship Instructors

• ASHOKAASHOKA

• Schwab Foundation

h• The New Heroes

• Skoll Foundation

• CASE (Duke University)

• Many many moreMany, many more.

Wh t I d i M ClWhat I do in My Class• Sustainable Solar Sanitation System• http://www.youtube.com/watch?v=emZQS‐D58UI&feature=related

• mobiLIFE• http://www.youtube.com/watch?v=GB88q41WJCI&feap y qture=player_embedded

• Portable Shower: Ducha Halo• Portable Shower: Ducha Halo • http://www.youtube.com/watch?v=GLbKddzgqzQ&feature=player_embedded

NCIIA 2011 Open Minds

C t E i i E t hiCapstone Experience in Entrepreneurship

• It is not always about getting rich quick!• 3 Weeks into the course. Business Plan Assigned.• Concept Statements Assigned• Choice: Innovative, Social, Service, Product, Combination.

• Concepts of salary substitute, life style, and innovativeness are introduced.

• Since fall 2010, 1/4 of business plans incorporate i l t hi !social entrepreneurship!

C t E i i E t hiCapstone Experience in Entrepreneurship

• Completed Social Entrepreneurship ProductsCompleted Social Entrepreneurship Products– Energy Savers

Concept Treads– Concept Treads

– Dunn County Family Ice Center

E S it– Eco Suites

– A Brighter Shade of Green

S i l E t hiSocial Entrepreneurship• Please join me during Concurrent Session V onPlease join me during Concurrent Session V on Friday to learn more about Social Entrepreneurship as part of a capstone courseEntrepreneurship as part of a capstone course.

• To get access to recent student projects related to social entrepreneurship please erelated to social entrepreneurship, please e‐mail Mark Fenton (fentonm@uwstout.edu)

Q i ?• Questions?