tire retread information bureau promoting & defending retreading worldwide trib retreading in...

Tire Retread Information Bureau

PROMOTING & DEFENDING RETREADING WORLDWIDE

TRIB

RETREADING IN THE 21ST CENTURY

by Harvey BrodskyManaging Director


ARKANSAS TRUCKING ASSOCIATION MAINTENANCE & TECHNOLOGY COUNCIL MEETING

SPRINGDALE, ARKANSASTUESDAY, APRIL 10, 2007



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HOW GOOD ARE TODAY’S RETREADS, REALLY?

A LOT BETTER THAN YOU THINK!

TODAY’S RETREADS ARE AS DIFFERENT FROM THOSE YOU MAY REMEMBER FROM THE OLD DAYS

AS YOUR PRESENT COMPUTER IS FROM THE FIRST ONE YOU OWNED.

(REMEMBER WHEN IF YOUR COMPUTER DIDN’T CRASH THREE TIMES EVERY DAY YOU WANTED TO GET DOWN ON YOUR

KNEES AND GIVE THANKS.)



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BORN OUT OF NECESSITY, RETREADED TIRES HAVE EVOLVED INTO SUPERIOR PRODUCTS THAT WILL PERFORM AS WELL AS THE BEST NEW TIRES, WITH AN ADJUSTMENT RATE AS

LOW AND OFTEN LOWER THAN NEW TIRE ADJUSTMENT RATES, AND AT A FAR LOWER

COST.

(LOOKED AT YOUR FUEL COSTS LATELY? HOW (LOOKED AT YOUR FUEL COSTS LATELY? HOW ABOUT YOUR NEW TIRE COSTS?)ABOUT YOUR NEW TIRE COSTS?)



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FEWER BUT LARGER PLANTS

RETREADING HAS EVOLVED INTO A VERY SOPHISTICATED, HIGH TECH INDUSTRY,

REQUIRING EXPENSIVE EQUIPMENT.

(BEEN IN A RETREAD PLANT LATELY? IF NOT, LET’S TALK ABOUT A PLANT TOUR FOR YOU AND

YOUR PEOPLE.)



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CONTINUED IMPROVEMENTS IN QUALITY, ESPECIALLY WITH

ADVANCEMENTS IN NON-DESTRUCTIVE TESTING HAVE MADE RETREADS THE TIRE OF CHOICE FOR FLEETS INTERESTED IN IMPROVING

THEIR BOTTOM LINE



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SO WHY DO MANY TRUCKERS STILL SHY

AWAY FROM RETREADS?



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THEY THINK RETREADS

ARE “LESS THAN” BUT THEY ARE

WRONG!



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THE CONTINUED PERCEPTION OF RETREADS

BEING “LESS THAN” IS CAUSED BY:

• RUBBER ON THE ROAD• IMPROPER TIRE MAINTENANCE

• FAILURE OF TRUCKERS TO STOP WHEN THEY KNOW THEY HAVE A TIRE FAILURE



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WHAT CAN BE DONE TO CHANGE THE

PERCEPTION?• EDUCATION

• PROACTIVE IS BETTER THAN REACTIVE

• TRIB IS A GREAT RESOURCE FOR INFORMATION ABOUT THE BEST

RETREADERS IN YOUR AREA



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TIRE PRESSURE MONITORING SYSTEMS

A GOOD IDEA WHOSE TIME HAS COME!

TRIB HAS THE INFORMATION YOU WILL NEED TO MAKE AN INFORMED DECISION.

AND IT’S YOURS FOR THE ASKING!



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PROPER TIRE MAINTENANCE MEANS

USING A PROPERLY CALIBRATED TIRE

GAUGE ON A REGULAR BASIS!



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IF YOU THINK YOU CAN TELL HOW MUCH AIR IS IN YOUR TIRE BY

THUMPING IT, YOU MIGHT AS WELL THUMP THE HOOD OF YOUR TRUCK

TO DETERMINE IF YOUR ENGINE NEEDS OIL



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PROPER TIRE MAINTENANCE ALSO MEANS CHECKING YOUR TIRES

VISUALLY ON A REGULAR BASIS

THE DIRTY HAND TEST IS A GREAT TOOL!

PLEASE USE IT



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PROPER TIRE MAINTENANCE ALSO MEANS KEEPING YOUR VEHICLE PROPERLY ALIGNED AND YOUR

TIRES ROTATED AS NEEDED

LOOK AT A THREE AXLE ALIGNMENT AS AN INVESTMENT AND NOT A

COST!



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PROPER TIRE MAINTENANCE ALSO MEANS PROPERLY MATCHING YOUR TIRES ON ALL DUAL

WHEEL POSITIONS!



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LET’S TALK ABOUT WHAT TO LOOK FOR WHEN SELECTING A GOOD

RETREADER

WHAT I’M ABOUT TO SAY MAY SEEM CRAZY, BUT I BELIEVE IT IS CRAZY

NOT TO FOLLOW A FEW SIMPLE RULES

HERE GOES!



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• ARE YOU GETTING A FAIR VALUE FOR YOUR CASINGS?

• HOW ABOUT THE RETREADER’S ADJUSTMENT RATE?

• GOOD HOUSEKEEPING?• THE LUNCHROOM?• THE BATHROOMS?



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TRIB IS A GREAT RESOURCE FOR INFORMATION ABOUT TIRE

MAINTENANCE, RETREADING AND TIRE REPAIRING.

• VISIT OUR WEB SITE, WWW.RETREAD.ORG

• CALL OUR TOLL FREE NUMBER ANYTIME

888-473-8732



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QUESTIONS?IF I DON’T HAVE THE ANSWERS

TODAY, I PROMISE YOU WILL HAVE AN ANSWER WITHIN 48 HOURS!



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FINALLY, NEED A DOG? POUND DOGS ARE RETREADS, TOO!

(WHO SAYS MONEY CAN’T BUY LOVE?) Ask me for information about adopting a Greyhound!

(We’re talking RETREADS here, aren’t we?)

tire retread information bureau promoting & defending retreading worldwide trib retreading in...

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