title of presentation presentation subtitle · tools to support hosting partners 12 1 day intro...
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Dynamic DataCenter
Gøran Andersson
Business Development Manager EMEA Hosting
What does Dynamic Datacenter (DDC) mean to you?
Dynamic datacenter is an industry term…
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End-User benefits Operations
∙ Real time provisioning
∙ API for extending to the cloud
∙ Resource monitoring and application
monitoring
∙ Logical datacenter
◉ Application aware
◉ Utility based resources
∙ HW optimisation
∙ Security and domain control
∙ GEO indepedence (omipresence)
∙ High availability
∙ Unlimited Capacity
∙ Outsourcing of problems
∙ Self healing infrastructure
∙ High performance
Solution Architecture
High
Availability
Business
Continuity
VM Mobility
and
Migration
Infrastructure Optimization
Standardized Rationalized Dynamic Basic
Managed IT
infrastructure with
limited automation
Managed and
consolidated IT
infrastructure with
maximum automation
Fully automated
management,
dynamic resource
usage, business
linked SLAs
Uncoordinated, manual
infrastructure
Manage Complexity and Achieve Agility
Dynamic IT
Cost Center More Efficient Cost Center
Business Enabler Strategic Asset
The Dynamic Datacenter toolkit supports the Service Provider to move their
infrastructure to a better level of maturity. The IO model… A journey!
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5
4
3
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1 Deployment, Patching,
Monitoring & Backup
VM and OS
templates.
VHD ‘Gold’
templates
Centralised
Management
Automated
deployment and
management.
Web based ordering and
web based management
Sales and Marketing. GTM
information to sell this
solution.
Competitive comparison
Data Store for
management tools
Remote
Administrator
Console
Physical Hosts and
Virtual Machines
DDC Solution Set
Hosting Scenario’s
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5 Main-scenario’s for selling DDC
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Scenario Business
model Provider Type
End Customer
Ordering
Template VDS package Hosted Public Cloud Webhoster Automated / Web
Customized VDS Hosted Public Cloud Webhoster Automated / Web
Resource Pools Hosted Public cloud Webhoster/Reseller Automated / Web
Sell functionality of top level
applications Hosted Public Cloud Managed Hosting Telephone pre-sales & guidance
Dedicated private virtual estate Hosted Private
Cloud Managed Hosting Telephone pre-sales & guidance
DDC in the Hosting market
Template VDS package
∙ Simple, easy to build and deploy.
∙ Suits low end of the market, pure web
hosts, up sell from shared
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Custom VDS package
∙ Slightly more complex, needs more
scripting work.
∙ Helps add value at point of purchase.
DDC in the Hosting market
Quota sale of compute resource
∙ More complex but increased flexibility
for end customer.
∙ Requires a customer self service portal
to be developed allowing customer to
manager their virtual estate.
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& Managed and Private Cloud
Hosting
∙ Using the flexibility and dynamic ability
of the underlying infrastructure to sell
peace of mind and end user
functionality.
∙ Private cloud – Dedicated and isolated
environment encompassing the same
levels of functionality and scalability.
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.
High Availability
Dynamic ‘Thin’ Disks
Hyper-V
Storage
Migration
Live
Migration Hot Add Storage
Centralised Management
Dynamic Monitoring
Backup & Restore
Template Deployment
Server and Application Virtual &
Physical
Unparalleled Opportunity set
Tools to support Hosting Partners
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Bootcamp(s) Fast Start 1 Day Intro
EMEA Hosting / Service Provider
∙ Drives both self
deployments and
some business to
System
Integrators
∙ EMEA sponsored
∙ SIs, Managed
Partners & Tier1’s
with basic skills
◉ Partners need to
cover their T&E
training will be free
∙ Hosting partners
MCS/SI delivered
and project
managed
Dynamic Data Center Partner Alliance
Gets:
∙ Accelerate time to market
◉ Well defined, tested technology
components
∙ Take advantage of market momentum
◉ Referrals, web traffic, case studies,
opportunities to participate in Microsoft
events
∙ Tap into emerging enterprise
opportunities
◉ Example: public / private cloud services
To Qualify:
∙ Join Microsoft Partner Program
∙ Launch an offer with a promotion
∙ Have an active offer in place
∙ Participate in market research
Momentum
The Dynamic Data Centre toolkit has enabled us to build a suite of next generation
hosting services, providing our customers with an infrastructure that offers them
greater levels of business agility. - James Griffin, Head of Hosting Strategy, Star UK
Evolution of Hosting Needs
THROUGHPUT
INFRASTRUCTURE
INTEGRATION
SECURITY
REAL-TIME VISIBILITY
AND CONTROL
INSTANT SCALABILITY SCALE UP AND DOWN
HIGH AVAILABILITY
SUPPORT
REGULATORY COMPLIANCE
DISASTER RECOVERY
VIRTUAL APPLIANCES PAY AS YOU GO
SLA’s
Summary
∙Dynamic Datacenter will
◉ Reduce your costs by realizing effeciencies
◉ Provide a stepping stone to Cloud based offerings
◉ Enable an agile services model for differentiation
∙Start today with no risk
◉ Use the Toolkit to experiment (www.windowshda.com)
◉ Leverage the fast start to define an offer and go to
market
16 Microsoft confidential |
Resources To Help Transform Your Business
∙ Dynamic Data Center Value Proposition
◉ Link: Online video. 3+ minutes
∙ Hosting Partners Speak
◉ Link: Online video. 4+ minutes
∙ Dynamic Data Center Case Study
◉ Link: Online document
∙ Dynamic Data Center web site
◉ Link: microsoft.com/dynamicdatacenter
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