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Tizen. Using the Smart Approach to Attract Apps

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Page 1: Tizen. Using the Smart Approach to Attract Appscdn.download.tizen.org/misc/media/conference2013/...11 apps are driven to the right app stores to maximize selection, profit and distribution

Tizen. Using the Smart Approach to Attract Apps

Page 2: Tizen. Using the Smart Approach to Attract Appscdn.download.tizen.org/misc/media/conference2013/...11 apps are driven to the right app stores to maximize selection, profit and distribution

the problem

Page 3: Tizen. Using the Smart Approach to Attract Appscdn.download.tizen.org/misc/media/conference2013/...11 apps are driven to the right app stores to maximize selection, profit and distribution

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highly fragmented app market

Page 4: Tizen. Using the Smart Approach to Attract Appscdn.download.tizen.org/misc/media/conference2013/...11 apps are driven to the right app stores to maximize selection, profit and distribution

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825,000

850,000

145,000

*Windows Phone Store

*

Page 5: Tizen. Using the Smart Approach to Attract Appscdn.download.tizen.org/misc/media/conference2013/...11 apps are driven to the right app stores to maximize selection, profit and distribution

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consumers developers

Page 6: Tizen. Using the Smart Approach to Attract Appscdn.download.tizen.org/misc/media/conference2013/...11 apps are driven to the right app stores to maximize selection, profit and distribution

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Page 7: Tizen. Using the Smart Approach to Attract Appscdn.download.tizen.org/misc/media/conference2013/...11 apps are driven to the right app stores to maximize selection, profit and distribution

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Xchange acts as a thin-wholesale layer between stores and apps

Page 8: Tizen. Using the Smart Approach to Attract Appscdn.download.tizen.org/misc/media/conference2013/...11 apps are driven to the right app stores to maximize selection, profit and distribution

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Xchange solves the major pain point for both developers and stores

Xchange matches developers and stores

Developers are desperate for sales but have no profitable options

Carriers, OEMs and stores all need to differentiate their offering to attract consumers

Page 9: Tizen. Using the Smart Approach to Attract Appscdn.download.tizen.org/misc/media/conference2013/...11 apps are driven to the right app stores to maximize selection, profit and distribution

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useful, relevant apps

Page 10: Tizen. Using the Smart Approach to Attract Appscdn.download.tizen.org/misc/media/conference2013/...11 apps are driven to the right app stores to maximize selection, profit and distribution
Page 11: Tizen. Using the Smart Approach to Attract Appscdn.download.tizen.org/misc/media/conference2013/...11 apps are driven to the right app stores to maximize selection, profit and distribution

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apps are driven to the right app stores to maximize selection, profit and distribution

with minimum effort

more distribution

porting & algorithm

Page 12: Tizen. Using the Smart Approach to Attract Appscdn.download.tizen.org/misc/media/conference2013/...11 apps are driven to the right app stores to maximize selection, profit and distribution

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appscore algorithm cuts through clutter; predicts app rank/value

antivirus screening helps screens apps for entry to Xchange through a web service or SDK

app developers

enjoys optimized distribution across all stores and platforms

software development companies

Page 13: Tizen. Using the Smart Approach to Attract Appscdn.download.tizen.org/misc/media/conference2013/...11 apps are driven to the right app stores to maximize selection, profit and distribution

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appscore algorithm cuts through clutter; predicts app rank/value

antivirus screening helps screens apps for entry to Xchange through a web service or SDK

app developers

enjoys optimized distribution across all stores and platforms

Page 14: Tizen. Using the Smart Approach to Attract Appscdn.download.tizen.org/misc/media/conference2013/...11 apps are driven to the right app stores to maximize selection, profit and distribution

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developers can see appscore of current projects

Page 15: Tizen. Using the Smart Approach to Attract Appscdn.download.tizen.org/misc/media/conference2013/...11 apps are driven to the right app stores to maximize selection, profit and distribution

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see incentive offers from multiple platforms

•  easy to manage dashboard

•  choose which platform to deploy to

•  automated submission to platform through Xchange

Page 16: Tizen. Using the Smart Approach to Attract Appscdn.download.tizen.org/misc/media/conference2013/...11 apps are driven to the right app stores to maximize selection, profit and distribution

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The effective, efficient, smart solution for creating revenue for software development companies

Effective Management

Distribute Effortlessly

Tracking & Analysis

Manage everything in one

dashboard

Distribute and deploy to multiple

platforms effectively

Xchange tracks and analyzes every install

Xchange delivers revenue and distribution effortlessly for developers

Page 17: Tizen. Using the Smart Approach to Attract Appscdn.download.tizen.org/misc/media/conference2013/...11 apps are driven to the right app stores to maximize selection, profit and distribution

developers, score your apps

Page 18: Tizen. Using the Smart Approach to Attract Appscdn.download.tizen.org/misc/media/conference2013/...11 apps are driven to the right app stores to maximize selection, profit and distribution

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http://www.appbackr.com/tizencon

Page 19: Tizen. Using the Smart Approach to Attract Appscdn.download.tizen.org/misc/media/conference2013/...11 apps are driven to the right app stores to maximize selection, profit and distribution

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http://www.appbackr.com/tizencon

Page 20: Tizen. Using the Smart Approach to Attract Appscdn.download.tizen.org/misc/media/conference2013/...11 apps are driven to the right app stores to maximize selection, profit and distribution

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http://www.appbackr.com/tizencon

Page 21: Tizen. Using the Smart Approach to Attract Appscdn.download.tizen.org/misc/media/conference2013/...11 apps are driven to the right app stores to maximize selection, profit and distribution

Xchange dashboard

Page 22: Tizen. Using the Smart Approach to Attract Appscdn.download.tizen.org/misc/media/conference2013/...11 apps are driven to the right app stores to maximize selection, profit and distribution

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Developers on Xchange view and accept Samsung’s offers

Page 23: Tizen. Using the Smart Approach to Attract Appscdn.download.tizen.org/misc/media/conference2013/...11 apps are driven to the right app stores to maximize selection, profit and distribution

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Key Values Xchange

algorithmic quality control

easy curation

user-friendly interface

Page 24: Tizen. Using the Smart Approach to Attract Appscdn.download.tizen.org/misc/media/conference2013/...11 apps are driven to the right app stores to maximize selection, profit and distribution

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Fields to Filter and Sort by

App Title Minimum reviews

Platform/ Retail Store

Star-rating distribution

Minimum installs appscore

Availability on Xchange Average rating

Categories Price of app

Content maturity

Page 25: Tizen. Using the Smart Approach to Attract Appscdn.download.tizen.org/misc/media/conference2013/...11 apps are driven to the right app stores to maximize selection, profit and distribution

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select and filter apps make offers and communicate directly to developers

Make offer to developers

Would you like to send the offer?

Yes No

Page 26: Tizen. Using the Smart Approach to Attract Appscdn.download.tizen.org/misc/media/conference2013/...11 apps are driven to the right app stores to maximize selection, profit and distribution