tools in a surging economy

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TOOLS IN A SURGING ECONOMY

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In an ever changing economy its important to understand the role that the consumer plays. The consumer is your most effective tool...you just need to know how to use it

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Page 1: Tools in a surging economy

TOOLS IN A SURGING ECONOMY

Page 2: Tools in a surging economy

Nothing BUT The Truth

Page 3: Tools in a surging economy

A tool, broadly defined, is an entity that interfaces between two or more domains; that facilitates more effective action of one domain upon the other

Page 4: Tools in a surging economy

CONSUMERISM ISKILLING US ALL

Page 5: Tools in a surging economy

New Marketing Needs To Incorporate New Ideas,BUTThe Difficulty Lies, Not In New Ideas, But In Escaping From The Old Ones

John Maynard Keynes

Page 6: Tools in a surging economy

Your Brand Is Worth What Shows Up On Google

Page 7: Tools in a surging economy

Advertising is the least effective way for brands online

Page 8: Tools in a surging economy

TOOLS IN A SURGING ECONOMY

Page 9: Tools in a surging economy

CONSUMERTECHNOLOGYCREATIVITY

Page 10: Tools in a surging economy

The CONSUMER is Changing. Change With ThemThe CONSUMER is Changing. Change With Them

Page 11: Tools in a surging economy

CONSUMER - As Packaging CONSUMER - As Packaging

Page 12: Tools in a surging economy

CONSUMER - As Packaging CONSUMER - As Packaging

Page 13: Tools in a surging economy

CONSUMER - As Messenger CONSUMER - As Messenger

Page 14: Tools in a surging economy

CONSUMER - As Messenger CONSUMER - As Messenger

Page 15: Tools in a surging economy

CONSUMER - As IDEATOR CONSUMER - As IDEATOR

Page 16: Tools in a surging economy

CONSUMER - As IDEATOR CONSUMER - As IDEATOR

Page 17: Tools in a surging economy

CONSUMER - As PARTNER CONSUMER - As PARTNER

Page 18: Tools in a surging economy

CONSUMER - As PARTNER CONSUMER - As PARTNER

Page 19: Tools in a surging economy

CONSUMER - As An Insight CONSUMER - As An Insight

Page 20: Tools in a surging economy

CONSUMER - As An Insight CONSUMER - As An Insight

Page 21: Tools in a surging economy

CONSUMER - As Producer CONSUMER - As Producer

Page 22: Tools in a surging economy

TECHNOLOGY

Page 23: Tools in a surging economy
Page 24: Tools in a surging economy

CCREREATATIVIVITITYY

Page 25: Tools in a surging economy

- Innovate- Focus on The Consumer- Be Socially Relevant- Embrace Technology- Take Risks. If you want WIN get rid of the fear of failure - Be The First- Be Honest- Earn Media. Don’t Buy It.- Don’t just do your job. Go Beyond.- Have faith in GOD cause there are some questions even Google cannot answer

Go Do’s

Page 26: Tools in a surging economy
Page 27: Tools in a surging economy

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Thank You.Thank You.