1

TAPPING INTO GLOBAL MARKET

Sebastian Eryson H. MagpantayAteneo Graduate School of Business

Top 10 Concepts

Outline: Tapping Into Global Market

1. Deciding to execute full EPCM services (why?)

2. Create EPCM capability (how?)3. Focus on 4 Areas (what?)4. Industry to enter (what?)5. Premier office in the region

(which?)

6. Ways of entering a foreign market (how?)

7. Marketing strategy (what?)8. Managing international activities

(how?)9. Maintaining presence in the region

(how?)10. Ensure customer satisfaction (how?)

Outline: Tapping Into Global Market

Concept 1

Deciding to execute full EPCM services

Worksharing

Single Office

Execution

Higher Profit

Growing Industry

Competitive Pricing

Concept 2

Create EPCM capability

Worksharing

Single Office

Execution

Higher Profit

Growing Industry

Competitive Pricing

EPCM Capability

Expat Coaches

Foreign Assignmen

t

Concept 3

Focus on 4 Areas

Worksharing

Single Office

Execution

Higher Profit

Growing Industry

Competitive Pricing

EPCM Capability

Expat Coaches

Foreign Assignmen

t

PeopleService delivery

GrowthOptimize

CostFocus

Concept 4

Industry to enter

Worksharing

Single Office

Execution

Higher Profit

Growing Industry

Competitive Pricing

EPCM Capability

Expat Coaches

Foreign Assignmen

t

PeopleService delivery

GrowthOptimize

CostFocus

Oil and Gas

Concept 5

Premier office in the region

Worksharing

Single Office

Execution

Higher Profit

Growing Industry

Competitive Pricing

EPCM Capability

Expat Coaches

Foreign Assignmen

t

PeopleService delivery

GrowthOptimize

CostFocus

Oil and GasAsia-Pacific Region

Concept 6

Ways of entering a foreign market

Worksharing

Single Office

Execution

Higher Profit

Growing Industry

Competitive Pricing

EPCM Capability

Expat Coaches

Foreign Assignmen

t

PeopleService delivery

GrowthOptimize

CostFocus

Oil and GasAsia-Pacific Region

Subsidiary

Joint Venture

Concept 7

Marketing Strategy

Worksharing

Single Office

Execution

Higher Profit

Growing Industry

Competitive Pricing

EPCM Capability

Expat Coaches

Foreign Assignmen

t

PeopleService delivery

GrowthOptimize

CostFocus

Oil and GasAsia-Pacific Region

Subsidiary

Joint Venture

Best Practices

Concept 8

Managing International Activities

Worksharing

Single Office

Execution

Higher Profit

Growing Industry

Competitive Pricing

EPCM Capability

Expat Coaches

Foreign Assignmen

t

PeopleService delivery

GrowthOptimize

CostFocus

Oil and GasAsia-Pacific Region

Subsidiary

Joint Venture

Best Practices

Satellite Office

Concept 9

Maintaining presence in the region

Worksharing

Single Office

Execution

Higher Profit

Growing Industry

Competitive Pricing

EPCM Capability

Expat Coaches

Foreign Assignmen

t

PeopleService delivery

GrowthOptimize

CostFocus

Oil and GasAsia-Pacific Region

Subsidiary

Joint Venture

Best Practices

Satellite Office

Building relationship with local

partner

Concept 10

Ensure customer satisfaction

Worksharing

Single Office

Execution

Higher Profit

Growing Industry

Competitive Pricing

EPCM Capability

Expat Coaches

Foreign Assignmen

t

PeopleService delivery

GrowthOptimize

CostFocus

Oil and GasAsia-Pacific Region

Subsidiary

Joint Venture

Best Practices

Satellite Office

Building relationship with local

partner

Quality Schedule

14

TAPPING INTO GLOBAL MARKET

Sebastian Eryson H. MagpantayAteneo Graduate School of Business

Top 10 Concepts