top 10 csr moments in 2011
Post on 11-Sep-2014
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Where News Gets Its News
TOP 10 CSR
MOMENTS OF
2011
Where News Gets Its News
1. WORLD ECONOMIC FORUM @ DAVOS
CEOs from major companies (Novo Nordisk, Nestle, Johnson & Johnson, Unilever, BT, etc.) introduce the...
WORKPLACE WELLNESS ALLIANCE
Why: Return on investment in employee health demonstrated to be as high as $4 for every $1 spent.
Where News Gets Its News
2. Corporations discover value of supply chain
engagementA new report by A.T. Kearney demonstrates emerging trend in increased...
SUPPLYCHAIN
ENGAGEMENTWhy: More than 50% of large businesses and 25% of their suppliers indicate significant savings from carbon management programs.
Where News Gets Its News
3. GRI LAUNCHES FOCAL POINT USA
GRI launches its North American operations, giving a significant boost to CSR/Sustainability reporting among the Fortune 1000, and increasingly, Integrated Reporting.
GLOBALREPORTING INITIATIVE
Why: Non-financial reporting is on the rise with GRI uniquely positioned to be the leader in standardization.
Where News Gets Its News
4. Edelman’s Trust Barometer: U.S. Economy Losing Trust
5,075 college-educated, upper middle class, media-savvy and politically informed respondents from 23 countries, ages 25-64, set the bar for trust in four sectors: Business, Government, Media and NGOs.
NONGOVERNMENT
ORGANIZATIONSWhy: Prolonged recession, hiring at an all time low, consumer mistrust in the market, mortgage bubble.
Where News Gets Its News
5. Rebalancing Management Education
ETHICS AND
TEAMWORK
Harvard and Wharton announce SIGNIFICANT REVAMPING of their MBA programs, adding new required courses with an increased focus on...
Why: According to the WSJ: “It's an unusual step away from the school's lauded case-study method of teaching and the start of a planned overhaul—made more urgent as the school seeks to restore a reputation tarnished by the financial crisis.”
Where News Gets Its News
6. INDIA MANDATES CSR “SPENDING”
In a historic move the Indian government passes a bill mandating every company meeting certain profitability standards annually...
"shall be required to spend every year at least 2% of the company's average net profit during the three immediately-preceding financial years, on CSR activities of the company's choosing.”
Why: Corporate social responsibility increasingly a focus as corruption and the role of business in social reform is questioned. For now, India translates CSR as corporate philanthropy.
Where News Gets Its News
7. Occupy Wall Street: Inequity & social reform hits the street
“Occupy Wall Street is a leaderless resistance movement with people of many colors, genders and political persuasions. The one thing we all have in common is that We Are The 99% that will no longer tolerate the greed and corruption of the 1%.”
Why: In decades, a movement gains in unseen before surges quickly going global in strength and resilience. As CSRwire asked: CAN CAPITALISM ADAPT?
CAN CAPITALISM
ADAPT?
Where News Gets Its News
8. QUIRKY CSR JOB POSTING OF THE YEAR
MANAGER FAN STRATEGY
CSR
The National Football League (NFL) advertises job opening for a MANAGER OF FAN STRATEGY AND CORPORATE SOCIAL RESPONSIBILITY!
Why: While we understand the growing social consciousness reflected in the posting, weʼd love to know from the League: Any luck with the search?
Where News Gets Its News
9. CSR Sector Discovers Value of Gamification
ENGAGEMENT PHILANTHROPY
CAUSE MARKETING
From EMPLOYEE ENGAGEMENT to PHILANTHROPY to CAUSE MARKETING CAMPAIGNS, effectiveness of gamification is experimented by marketers, human resources as well as change managers across industries.
Why: With hiring at a standstill organizations must depend on innovative ideas to keep employees productive, charged and motivated.
Where News Gets Its News
10. QUALITY OF LIFE INDEXES GAIN GROUND
The powerful OECD launches the Better Life Index
Why: According to Hazel Henderson: “GDP tracks national output using money flows, which its inventor Simon Kuznets warned was never intended to measure overall progress.”
"GDP focuses economic competition between nations, justifying interest rates on their sovereign bonds; GDP obsesses politicians seeking election and all business leaders.”
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TOP 10 CSR MOMENTS OF 2011
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