top 3 growth opportunities in the network services
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TOP 3 GROWTH OPPORTUNITIES IN THE NETWORK
SERVICES INDUSTRY FOR 2021
– WHAT YOU NEED TO KNOW NOW
2 All rights reserved © Frost & Sullivan Top 3 Growth Opportunities the Network Services Industry for 2021
State of Global Network Services Industry
Networking is cool again! Software-defined networking (SDN), network function virtualization (NFV), and
software-defined Wide Area Network (SD-WAN) technologies are completely redefining the WAN space by
offering much-needed agility and flexibility to enterprise WANs. SDN enables bandwidth capacity to be
procured in real-time, while NFV enables network functions to do the same. The ability to deploy multiple key
network functions in virtual formats—routing, security, WAN optimization, session border controllers—is of
immense value to businesses in terms of reducing appliance sprawl, network scalability, and manageability.
SD-WAN enables abstraction of network services and application-aware routing of traffic on the most
optimized path.
As SDN, NFV, and SD-WAN technologies make deep inroads into enterprise WANs, enterprises are unlikely
to go back to the traditional, hardware-centric approach of deploying WANs. Furthermore, as the cloud
continues to be at the front and center of enterprise digital transformation plans, there is a heightened focus
on ensuring agile, secure & optimized network connectivity to connect hybrid and multi-cloud deployments.
The pandemic has further validated the power of connectivity services, as they ensured business continuity
by keeping the global workforce connected.
Service providers need to adapt to the fast-changing environment. SD-WAN is challenging the status quo of
private WAN services (MPLS & Ethernet). The pressure on network managers to optimize networks as
businesses adapt to the economic impact of the pandemic will increase the attractiveness of broadband and
wireless services with SD-WAN. Combining hybrid network services, offering managed services, and creating
packages of value-added services that include enterprise solutions such as VoIP, UC, and security, will help
retain customers.
All rights reserved © Frost & Sullivan 3 Top 3 Growth Opportunities the Network Services Industry for 2021
Hybrid Cloud and Multi-cloud Connectivity Needs
will drive demand for SD-WAN
• It is common for enterprises to use a multi-cloud
deployment for various workloads. As enterprise
applications are distributed across multiple
clouds, the traditional WAN architecture of
backhauling traffic to a hub site, and then
routing to the cloud, is inefficient and expensive.
SD-WAN enables enterprise IT to predefine
business policies through the SD-WAN
controller, to specify which cloud applications
are suitably accessed directly through the
internet versus backhauled to a hub site.
• Gen2 solutions are platform-centric,
encompassing a variety of network functions
such as WAN optimization, routing, and stateful
firewall. The platform-centric approach is
intertwined with the hybrid cloud/multi-cloud
trends in the enterprise market.Gen2 SD-WAN
addresses the multi-cloud connectivity needs of
enterprises by enabling users to define and
apply policies to seamlessly route application
traffic across multiple clouds.
PLATFORM-CENTRIC,
CLOUD-FIRST, SD-WAN
SOLUTIONS ARE GAINING
TRACTION
Businesses Will Continue to Embrace SD-
WAN as an integral part of their WAN
strategy
• Global SD-WAN market revenue crossed
the $1 billion mark in 2019, with revenue
and customer sites growing more than
100% from 2018 to 2019.
• The economic downturn due to COVID-19
will impact SD-WAN spending in the near
term. Highly distributed verticals such as
retail and manufacturing have been
impacted negatively by the pandemic,
which will slow market growth in the next
couple of years.
• As businesses reassess their technology
spend, Frost & Sullivan expects that SD-
WAN will emerge as a top choice for their
networking needs, which will contribute to
higher growth rates beyond 2022.
4 All rights reserved © Frost & Sullivan
MANAGED SD-WAN
CREATES BROADER
REVENUE OPPORTUNITIES
FOR SERVICE PROVIDERS
Top 3 Growth Opportunities the Network Services Industry for 2021
Global Managed SD-WAN revenues will
experience high double digit growth rates
• The global managed software-defined wide
area network (SD-WAN) services market is in
the growth phase of the product life cycle.
• Across industries, businesses are embracing
these services as an integral part of their
WAN transformation strategy, largely to gain
cost and operational efficiencies.
• Global market revenues for 2019 exceeded
$2.2 billion, with more than 350,000 SD-WAN
sites operational today.
• Currently, North America leads the revenue
and share of customer sites, followed by
Europe and Asia Pacific.
Rise in demand for managed SD-WAN will
provide upsell and cross-sell opportunities
• As SD-WAN deployments have increased in
the last three years, businesses have
realized that installing and managing multiple
SD-WAN sites is a complex process. It can
be daunting when it involves multiple
transport and access providers from across
the globe. A managed service provider with
the expertise and technology needed to
integrate disparate operations and
management systems from various access
providers can help address the complexity.
Hence, fully managed SD-WAN services
continue to gain traction.
• Managed SD-WAN presents service
providers with upsell opportunities for hosted
VoIP and UCaaS offerings while helping
retain customers
• The rise in remote working creates
opportunities for managed SD-WAN
providers to bundle business-grade
broadband/Internet and business wireless
services with SD-WAN to tap into the market
opportunity.
All rights reserved © Frost & Sullivan 5
NETWORK EDGE
COMPUTING, SD-WAN AND
5G
Top 3 Growth Opportunities the Network Services Industry for 2021
5G will fast-track SD-WAN Adoption
• SD-WAN facilitates automated, optimized, and
secure connectivity over 5G between
endpoints (users or things) and edge compute
nodes. The network slicing feature of 5G
enables an SD-WAN platform to request
virtualized slices on the network for different
applications, based on centrally defined
policies.
• SD-WAN vendors are looking to ship SD-WAN
appliances with integrated 5G support to tap
into edge computing and 5G trends, which will
open up more opportunities for service
providers to include wireless as part of their
managed SD-WAN offering.
The Rise of Edge Computing
The growth in IoT applications and the need
for faster processing of data for latency-
sensitive applications is driving the need for
edge computing. Edge computing addresses
the need for local computing power in close
proximity to endpoints. With edge computing,
network and computing resources are
configured at local sites to process the data,
thus limiting network-induced delays, reducing
network costs, and minimizing risks of data
loss or corruption.
The Growing Importance of 5G
5G plays a critical role in the success of edge
computing due to its high-speed and low-
latency bandwidth features. While the 5G
rollout began in 2018, the service is available
in limited cities today. 5G speeds are
comparable to that delivered over fiber with
data peak rate for download speeds reaching
20 Gbps. 5G also offers superior connection
density compared with LTE as it can support
close to 1 million connected devices.
6 All rights reserved © Frost & Sullivan Top 3 Growth Opportunities the Network Services Industry for 2021
What Lies Ahead – Future Outlook
The managed SD-WAN service increases customer stickiness for network services. The impact of SD-WAN
technology on the enterprise WAN can be compared to the impact that cloud computing had on the
enterprise IT over a decade ago when the first public cloud services became available. While there is no
debating that the cloud has changed the way businesses purchase and consume IT resources, the
consensus is that the hybrid cloud is the way to go. The underlying networks, despite being commoditized,
will remain a crucial part of the SD-WAN solution, thus ensuring the relevancy of service providers in the
enterprise SD-WAN journey.
Despite the threat that SD-WAN represents to MPLS revenues, service providers will need to embrace SD-
WAN to protect their transport revenues and ensure customer retention. In the process, there will be
opportunities for service providers to earn incremental revenues by offering value-added managed services
such as hybrid WAN services, hosted VoIP, UCaaS services, and security services.
The unprecedented growth in remote working trend will further create opportunities for service providers to
combine business-grade broadband networks and 4G/5G services with SD-WAN to tap into the market
opportunity. The software-defined architecture of cloud and networks enable companies to put applications
closer to the user, resulting in improved application availability and performance than possible with traditional
inflexible, hardware-centric networking architectures.
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Recommended Readings:
Global SD-Wan Vendor Market, 2020
COVID-19 Highlights the Business Case for Extending SD-WAN to Remote Workers
Assessment of the Global Threat Intelligence Platforms Market, Forecast to 2022
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