top considerations for global employee volunteering & pro bono engagement - february 2014 vm bpn
DESCRIPTION
Approaching employee volunteering from a holistic perspective is a must. But with so many different types of volunteer programs out there, how should a company approach pro bono when it decides to go international? Join VolunteerMatch's Vicky Hush, Daniel Elliot of PYXERA Global and Michelle Langley of Dow for a discussion on what to consider before launching your global skills-based volunteer program. From in-country to virtual assignments, to one-time events, learn how to implement these strategies for your employees the smart way. Walk away from this webinar understanding how to ensure your employees stay safe and how cultural differences and traditions play into your plan. Whether you're just starting out or already have an international volunteer program, this one-hour webinar will help you to plan or re-think your strategies to make your programs even more impactful. Speakers: Daniel Elliott Key Client Manager PYXERA Global Michelle Langley Program Leader Dow Sustainability Corps/Global Disaster Relief/STEM Vicky Hush Vice President, Strategic Partnerships VolunteerMatch Follow the conversation on Twitter @VM_Solutions, #VMbpnTRANSCRIPT
Going Global: Top Considerations for Global Employee Volunteering
& Pro Bono Engagement
Michelle Langley Program Leader
Dow Sustainability Corps
Global Disaster Relief
STEM
Daniel Elliott Key Client Manager
PYXERA Global
Panelists: Facilitator:
Vicky Hush Vice President,
Engagement & Strategic Partnerships
VolunteerMatch
Lauren Wagner Sr. Manager, Engagement
VolunteerMatch
@Lauren_Lynn2
How To Ask Questions
• Type questions into the box on the
right side of the your screen
• Submit via Twitter to
@VM_Solutions using “#VMbpn”
• We will pose questions at the end of
the presentation
• A copy of the slides will be circulated
after the event
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Going Global: Top Considerations for Global Employee Volunteering
& Pro Bono Engagement
Michelle Langley Program Leader
Dow Sustainability Corps
Global Disaster Relief
STEM
Daniel Elliott Key Client Manager
PYXERA Global
Panelists: Facilitator:
Vicky Hush Vice President,
Engagement & Strategic Partnerships
VolunteerMatch
Lauren Wagner Sr. Manager, Engagement
VolunteerMatch
@Lauren_Lynn2
to enrich lives and livelihoods worldwide, inclusively and sustainably.
To reinvent how public, private and social interests converge to address global challenges.
A culture of sustained collaboration that improves lives and communities worldwide.
We have fielded more than 1000 corporate employees on ICV assignments.
ICV programs have taken place in 25 countries on five continents.
We have partnered with 18 corporate clients to implement ICV programs.
We have implemented projects supporting over 630 local clients including 80 governmental institutions.
http://learn.volunteermatch.org/2012annualreport
Who We Are
Who We Are
19-Feb-14 http://learn.volunteermatch.org/2012annualreport
http://blogs.volunteermatch.org/volunteeringiscsr/2013/01/28/mapping-the-dna-of-effective-
employee-volunteer-programs/
Global Employee Engagement: Source: VolunteerMatch Client Insights Survey
83%
13%
3.7%
Composition of a Typical Employee Volunteer Program
Traditional Volunteering
Skilled Volunteering
Pro Bono Volunteering
Micro Volunteering (<1%)
http://blogs.volunteermatch.org/volunteeringiscsr/2013/01/28/mapping-the-dna-of-effective-
employee-volunteer-programs/
9%
20%
34%
37%
0% 5% 10% 15% 20% 25% 30% 35% 40%
US/Canada Only
HQ Only
US Only
International
Frequency of Inclusion in a Program
Em
plo
yee T
yp
e
Levels of Employee Eligibility for EVP Participation by Location
Global Employee Engagement: Source: VolunteerMatch Client Insights Survey
http://blogs.volunteermatch.org/volunteeringiscsr/2013/01/28/mapping-the-dna-of-effective-
employee-volunteer-programs/
1%
1%
5%
5%
8%
8%
9%
15%
20%
20%
21%
56%
89%
0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%
Francisees
US/ Canada Only
HQ Only
Retail
Other
Retirees
Warehouse/ Manufacturing
Interns/Nonpaid
US Only
Contractors
International
Part Time
Full Time
Frequency of Inclusion in All Types of Recognition Programs
Em
plo
yee T
yp
e
How Often Employee Types are Included in EVP Recognition/Incentive Programs
Global Employee Engagement: Source: VolunteerMatch Client Insights Survey
http://cecp.co/research/benchmarking-reports/giving-in-numbers.html
Program Components Source: Giving in Numbers 2013, CECP
Non-Cash Giving is Growing Source: Giving in Numbers 2013, CECP
http://cecp.co/research/benchmarking-reports/giving-in-numbers.html
Giving in Numbers
With declining revenues in
2008 and 2009, companies
explored new ways to invest
in communities strategically
with non-cash resources such
as medicine, merchandise, or
professional volunteer
services.
“
• Non-cash giving accounted
for more than 95% of the
total aggregate giving
increase from 2007 to
2012.
• 60% of companies with
employee volunteer
programs offered both
domestic and international
programs.
• After product donations,
companies are focusing on
pro bono services.
Regional and cultural
perspective
Flexibility
Employee Champions
Strategic Partnerships
Skills-based & Pro-bono
Key Considerations
Employee Development
Employee Satisfaction
& Retention
Enhanced Employee Recruitment
Product Innovation
New Market Opportunity
Improved Customer Relations
Local Impact
Public Relations &
Goodwill
Global Brand
Reputation
CSR/Corp. Citizenship
2
A skills-based employee engagement program for Dow employees/retirees
DSC matches interested and capable employees with NGOs, social entrepreneurs, and government agencies that need support for sustainable development projects.
DSC provides talent and expertise, product and technology support, and philanthropy to organizations focused on providing sustainable solutions to ongoing challenges.
A holistic approach to volunteerism.
Employee skills address a particular challenge based on Dow’s megatrends and core global challenges.
Skills - Supply chain, logistics, purchasing, I/T, marketing, finance, accounting, M&E, R&D, legal, public affairs, etc.
Megatrends - Agricultural, Consumer & Lifestyle, Energy, Infrastructure & Transportation
Global Challenges - water, housing, education, agriculture, climate & environment, public health & sanitation
Employees may be deployed for several days to 3-4 months.
Assignments may be performed virtually, on site at the NGO, or both.
Employees are expected to deliver results.
3
Communities
Non-governmental organizations
International non-profit aid groups
Governments
Dow
Creates engaged, motivated employees who have life-changing experiences while doing good! Dow people experience personal and professional development. Participants gain a better understanding of world problems and business opportunities while developing leadership skills and other capabilities.
4
April 7 & 8
2,400+ participants from over 52 countries 800 projects in over 34 countries $56M value
Triple Benefit: Community Impact Leadership Development Understanding of Growth Markets
*IBM Survey of CSC participants and managers
• A three-month international corporate volunteer program
• Pairs the best minds from Merck with host organizations for meaningful and systematic improvements in health service delivery for people in greatest need
• Build the capacity of local NGOs and NPOs working in global public health, especially maternal health
Host organizations are chosen based on need rather than location
Buy-in and time dedication from senior leadership within the organization
Have identified a critical, unmet need that can be shaped into a Scope of Work
• Organizational Development
• Marketing & Communications
• Human Resources
• Finance
• Cross-functional teams of high performing Merck employees
• Globally diverse
• Typically have 10 years of experience working with Merck
• Emerging leaders with strong teamwork skills
• Enthusiastic & motivated about the opportunity
• Business Development
• Strategic Planning
• Lab experience
• Medicinal Chemistry
Plan ahead and be flexible
Leverage the expertise of social sector partners
Prioritize volunteer safety
Commit to long-term sustainability
In emerging and frontier economies, operations are often more complicated than that of established markets.
Because of this dynamism, advanced planning is critical.
At the same time, the ability for a corporation and its leadership to be flexible - and to instill these traits in employees - should the situation change is also important.
From a corporation’s perspective, there are relatively few institutions that have the infrastructure on the ground to identify the most pressing needs.
NGO partners provide insight into the business problems facing host clients as well as the local context.
*PYXERA GLOBAL 2013 ICV Benchmarking Study
*PYXERA GLOBAL 2013 ICV Benchmarking Study
Q: If you ask volunteers to participate in a training and/or orientation course, what topics are covered?
100%
95%
84%
84%
84%
63%
58%
47%
47%
42%
42%
32%
Safety and security
Cross-cultural attitudes or behavior
Country specific information
Program policies and procedures
Logistics
Media and communications
CSR
Business operations in the country…
Civil society/NGO sector
Consulting skills
Other
International development issues
Developing strong partnerships with organizations with a local presence ensures lasting impact.
Build on core business capabilities and CSR themes to ensure relevance.
Develop solutions for the local context.
1
Remain flexible
Leverage local relationships
and partnerships
Assess, Evolve and Repeat
Keep in Mind… Distinctions of Global Employee Engagement Programs
Q&A
2
• Type questions into the box on the
right side of the your screen
• Submit via Twitter to
@VM_Solutions using “#VMbpn”
Stay Informed
Blog: www.VolunteeringIsCSR.org
Twitter: @VM_Solutions
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3
Lessons From the Field: Employee Volunteer Managers’ Top Tips for Success
Wednesday March 19th, 2014
10 a.m. – 11 a.m. PT (1-2 p.m. ET)
Register here: https://www1.gotomeeting.com/register/960422656
Featuring:
Erin Dieterich NetSuite
Kate Wetzel JetBlue
Alex Price ADT
Jessica Johnson Prometheus Real Estate Group
Save the Date – March 19th