top ten seo tips
DESCRIPTION
Randy Windsor of Network Solutions gave this presentation to Small Business owners in Richmond VA. Read more at http://blog.networksolutions.comTRANSCRIPT
Confidential ©2009 Network Solutions, LLC
A Top 10 List of SEO Strategies
Confidential ©2009 Network Solutions, LLC
Top Ten SEO Tips, 11/20/2009 2
Use Keywords in your internal page URLs (If possible)
#10 – Keywords in URLs
Keywords in the URLs may help your pages rank for those words
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Top Ten SEO Tips, 11/20/2009 3
Select a descriptive domain name
#9 – Descriptive Domain Name
Be certain that people know what you do by looking at your domain name
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Top Ten SEO Tips, 11/20/2009 4
Each link leads to more specific internal pages
#8 – Make Information Accessible
Use a logical and simple navigation structure
The search engines must find your internal pages to rank them
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Top Ten SEO Tips, 11/20/2009 5
Create theme based pages
#7 – Create Result Pages
The Search Engines must provide a page that is relevant to what a person is searching for
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Top Ten SEO Tips, 11/20/2009 6
Use Tags and Meta Tags properly
<html><head><title>Dahlia bulbs provide unique, rare, and pretty flowers </title><meta NAME="description" CONTENT="You've found the best source for dahlia bulbs and their spectacular varieties of rare flowers. Pretty dahlias offer unique flowers for all gardens."><meta NAME="keywords" CONTENT="Rare Flowers Pretty, Dahlia Bulbs, Unique Flowers">
#6 – Use Tags as Intended
Search Engines can use Meta Data to better understand page content
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Top Ten SEO Tips, 11/20/2009 7
Use keyword rich anchor text for all links
#5 – Text is Best
Keywords in anchor text tell engines about the page before they get there
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Top Ten SEO Tips, 11/20/2009 8
Target effective keywords
#4 – Keywords are “Key”
Understand how your potential customers search – What words do they use?
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Top Ten SEO Tips, 11/20/2009 9
Create good original content
#3 – Don’t Copy
Create information that cannot be found anywhere else. Don’t copy !!
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Top Ten SEO Tips, 11/20/2009 10
Linking, Linking, Linking !!!
7 out of the top 10 factors impactingnatural search rankings have to do
with links
#2 – I Can’t Say It Enough!
Inbound, Outbound, Internal – It is ALL very important!
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Top Ten SEO Tips, 11/20/2009 11
Know what you are actually up against!
Competitive analysis will help you learn how to rank better in the
engines
#1 – Don’t Try To Beat The Engines
Don’t think about beating the engines! You must beat your competitors!
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Top Ten SEO Tips, 11/20/2009 12
1 – Think of beating your competitors, not the Search Engines!2 - Linking, Linking, Linking !!!3 - Create good original content4 - Target effective keywords
5 - Use keyword rich anchor text for all links6 - Use Tags and Meta Tags properly7 - Create theme based pages
8 - Use a logical and simple navigation structure9 - Use a descriptive domain name
10 - Use Keywords in your internal page URLs if possible
“Top Ten” Search Engine Optimization Tips:
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Top Ten SEO Tips, 11/20/2009 13
Call 1-877-438-8599 and we can help you today!
“Top Ten” Search Engine Optimization Tips:
If you have any questions regarding the information provided
in this presentation, please feel free to contact us directly.