top15 in 2015: trends in the food & beverage industry by adolfo aran jr
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Food industry consultant and trainer and President of Courage Asia, Adolfo Aran, Jr., predicted the Top 15 food and beverage trends that will be evident in the coming year, 2015.TRANSCRIPT
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15 It’s More Fun In the Philippines! From “hundreds of places that are exciting right now,” the destinations
that made the recommendations guide are “just 10 countries, 10
regions and 10 cities,” each “chosen for its topicality, unique
experiences and ‘wow’ factor.” (“Best In Travel 2015” is now on sale
through www.lonelyplanet.com.)
In a separate story on the Lonely Planet Web site, “Boasting
everything from craft beer, street food and speakeasy bars, to live
music and a contemporary art scene, Manila is emerging as one of
Asia’s most happening capitals,” crediting the development to “a new
generation of fun-loving Manileños determined to put it back on the
map.”
The country is also on the radar of luxury travel magazine Conde Nast
Traveler. Its Readers’ Choice Awards for Top Islands in the World
named Palawan as the number-one choice and Boracay as the
12th.
Meanwhile, travel industry publication TTG Asia, a licensee of
Travel Trade Gazette, hailed the Philippines “Destination of the
Year.”
14 Pinoy Popularity Propels
12 Hot, hot, hotels!
11 Agriculture’s new era is here!
Philippines: Food
Entrepreneurship
10 The Pinoy Restopreneur is
the new King of Entrepreneurship.
9 Game on!
8 Communing with Community Malls
7 Locations, Level Up!
6 Real Food is in!
5 Local is the New Premium. Provenance is in!
4 The Battle of Chains versus Independents begin!
3 Casualize it!
2 K.I.S.S. Menu
1 Filipino Food in all Forms!
Thank You. ADOLF ARAN JR. [email protected]