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Gdańsk Convention Bureau Anna Górska Chief Executive Officer

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V CONVENTION FEDERCONGRESSI & EVENTI STAY HUNGRY, STAY FOOLISH. Turin, 15-16 March 2012.

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Page 1: Torino 2012

Gdańsk Convention Bureau Anna Górska

Chief Executive Officer

Page 2: Torino 2012

Vibrant city numbering almost half a million citizens and a capital of a 800.000 people agglomeration

Place of change – Gdansk played vital part in communist regime overthrowing in Europe

The city of Lech Walesa

- Peace Nobel Prize holder

A growing port city – Polish sea gate to the world

A place where World War II - the most brutal conflict in the history of humanity - began

World’s capital of amber

GDAŃSK Thousand years tradition of a modern city…

Page 3: Torino 2012

Gdańsk & Region where business meets

7 hotels***** 744 rooms 1457 beds

7 hotels**** 880 rooms 1594 beds

23 hotels*** 1 619 rooms 3 330 beds

17 hotels ** 603 rooms 1 214 beds

54 hotels 3 846 rooms 7 565 beds

Page 4: Torino 2012

PGE Arena – 42 000 NEW! Amber EXPO – 3 halls x 4000

Ergo Arena Hall – 15 000 The Sports and Show Hall Gdynia – 4 300

Polish Baltic Philharmonic Hall – 1 200 The Sheraton Sopot Hotel, Conference Center & Spa - 650

The Hilton Gdańsk Hotel – 530

The biggest Convention Centers

Page 5: Torino 2012

Gdańsk Convention Bureau Structure

GTO Board

Chief Executive Officer Deputy CEO

GTO Gdańsk Tourist Organization

Supervisory Council

GCB Gdansk Convention Bureau

GTO Office

GTO Marketing Department

Tourist Information

Page 6: Torino 2012

Agreements - Partnerships Gdańsk, Sopot & Gdynia

Pomerania Regional Tourist Organisation Jonkoping Convention Bureau

Page 7: Torino 2012

120 members

% hoteliers

PCOs

Membership fee

GCB recommendation for PCOs

GCB do not organize conferences

Page 8: Torino 2012

What we do Promote Gdańsk & Region as the

conference destination Active in the International Associations

Ambassadors Programme Educate Statistics

Page 9: Torino 2012

Free for members Trade shows Road Shows

Tricity Academy of Business Tourism Organizers Study tours

Promotional materials: cataloque, website Promotional materials in it

GCBstats Incentives offers

Planned GCB app for mobile phones

Page 10: Torino 2012

Cooperation with the City

Promotional materials

Mayor ‘s Presence during big events

Sponsoring of the Gala Dinners

Mayor’s support for statistics

Help - institutional matters

IMEX Politicians Forum

Page 11: Torino 2012

Problems The City Hall organizes meetings on its own

Not understanding the role of CVB

Page 12: Torino 2012

Number of meetings in Gdansk & Region in 2011

Area Number of meetings %

Gdańsk 2 525 50% Sopot 1 027 20%

Gdynia 305 6% Region 1 229 24% Total 5 086 100%

Page 13: Torino 2012

Statistics Main business meetings fields

Page 14: Torino 2012

Business meetings in 2011 Comparison

Percentage of domestic and international meetings

Place of

origin

Number of

meetings %

Poland 4 828 94,9%

Europe 239 4,7%

America 19 0,4%

Total 5 086 100,0%

Page 15: Torino 2012

Area Number of

participants %

Gdańsk 243 637 64%

Sopot 59 372 16%

Gdynia 37 991 10%

Region 41 967 11%

Total 382 967 100%

Number of business meetings participants in Gdańsk & Region in 2011

Page 16: Torino 2012

Number of meetings and events in Poland in 2010 (Poland Convention Bureau Report)

Gdańsk Sopot

Gdynia

Page 17: Torino 2012

Value of meetings e.g. ICCA Research, Sales and Marketing

Programme 2011

220 800 USD (ICCA: 736 USD x 3days x 100 pax)

Know-how and technology transfer

Exchange of experience and knowledge International promotion aspect

Page 18: Torino 2012
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International promotion

Page 20: Torino 2012

Local cooperation

Page 21: Torino 2012

Children's Home on Trakt

Speaker’s fee

Regional sweets

Toiletries

Page 22: Torino 2012
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Touching moments…

Page 24: Torino 2012

Find out more at www.gdanskconvention.pl

Page 25: Torino 2012

See you all in GDAŃSK!

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