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TRANSCRIPT
TORUSAutomated Parking
Solutions
Student Testimonials
Parking is a Problem
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Identifying and Targeting the Problem
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1. Finding Available Spots
2. Inability to Understand Parking Needs
3. Funding
4. Poor Understanding of Technology
1. Increase Parking Revenue
2. More Electronic Payment
3. “Increase Use of Cell Phones to Find, Reserve, or Pay for Parking”
4. Move Towards Technology for Access Control
2
Market Research and Analytics
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13%
84%
3%
Parking Spots in DowntownSurface Lot Garage Lot On Street
70%
30%
Parking AccessibilityPublic Private
90%
10%
Efficiency during peak hoursUsed spots Unused Spots
• 69,000 parking spots in Downtown Dallas
• 27% of land area is dedicated to off-street parking
• 7,000 spots completely unused
3
The Money in Parking
Revenue in Billions
$0.00 $5.00 $10.00 $15.00 $20.00 $25.00 $30.00 $35.00
$15.10 $3.40 $2.50 $9.00
Global Market for Parking SolutionsTransient Event Airport On-street
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Competitive Analysis
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Technology Sensors and App App Only App Only Sensors
OnlySensors
OnlySpot
Reservation Yes Yes Yes No No
Individual Accuracy Yes No No Yes Yes
Dynamic Pricing Yes No No No No
Solution Price $ $$ $$ $$$ $$$$
Current SensorSystemTorus
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How Torus Solves the Issue
Easy App Interface
Individual Spot Accuracy
Improved Pay by Space
Dynamic Pricing
Less User Input required2
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S SS
SS
SS
SS
SS
SS
Low Power Sensors
Base Station
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End Users
7
Application Preview
Sensor Enabled Spot
During Peak Times
Car Leaves
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Our Business Model
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User Pays Nothing
• Enterprises and Operators
• Pay for sensors
• Each Torus enabled spot will carry a 2% royalty fee
• Given ability to advertise pricing on our app to target market immediately
9
The Team
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Hans Ajieren
Christian Cortes Jai GhanekarElectrical Engineering
SophomoreMechanical Engineering Freshman
Computer Science
Sophomore
10
Advisors
Jonathan Reeder Dr. Walter Voit Jon ShapiroMaterial Sciences
Graduate ResearcherMaterial Science and Engineering
Assistant ProfessorVenture Development Center
Director
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Entering the Market
Relationships
+Net
work
UTD
Test Case
MarketabilityAnd Scalabilit
yTorus
12
Financial Projections
Year 1 Year 2 Year 3
Units / Install 1,000 7,000 50,000
Revenue $36,500 $605,500 $4.325 M
Costs of Goods Sold $30,000 $210,000 $1.25M
Maintenance and Operation Costs $10,000 $100,000 $500,000
Profit $ -3500 $295,500 $2.575 M
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Expenses
• Professional Programming - $2500
• Graphics Designing- $3000
• Pre-Manufacturing Costs- $2000
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• Apple SDK $100/year
• Amazon EC2 Server free for first year
• LLC Registration $300
• Domain $20 / year
StartupExpensesScalability Expenses
14
The Vision
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Stop Driving In Circles