Touchpoint Guidelines & Examples

TOUCHPOINT GUIDELINES

GRAPHIC/LOGO DIMENSION To be placed inside the “hand” Approximately 18mm x 18mm

TAG STANDARD BLANK DIMENSIONS 42mm x 42mm (1.7 X 1.7 inches) Thickness: 3mm (0.1 inches)

TOUCHPOINT GUIDELINES

CUSTOM FOAM PLACARD DIMENSIONS A4 Letter Size (8.5 inches x 11 inches) Thickness: 5mm (0.2 inches) Margin: 10mm (0.4 inches) Tag can go anywhere within margins

FOAM BOARD/POSTER EXAMPLES

TOUCHPOINT GUIDELINES

TIPS o  The Poken Touchpoint should be placed anywhere on your booth

from above waist to eye height so you avoid making the visitor bend down to touch it.

o  Touchpoints cannot be placed directly on anything metal or electrical like a TV or computer screen.

o  A download wall is a popular way to present many documents which visitors can choose from.

TOUCHPOINT CHECK-IN EXAMPLES

ExpoNEXT 2013 National Veterans Small Business Conference 2013

TOUCHPOINT PLACARD EXAMPLES

TOUCHPOINT SURVEY EXAMPLES

UBM Asia Marketing & Communications Meeting 2013

TOUCHPOINT DOWNLOAD WALL EXAMPLES

AACS 2013

TOUCHPOINT DOWNLOAD WALL EXAMPLES

INDABA 2013

TOUCHPOINT AGENDA WALL EXAMPLES

WTO Public Forum 2012

TOUCHPOINT DOWNLOAD WALL EXAMPLES

INDABA 2013

TOUCHPOINT DOWNLOAD WALL EXAMPLES

ExpoNEXT 2013

EXHIBITORS BOOTH EXAMPLES

AMEX 2013

TOUCHPOINT DOWNLOAD WALL EXAMPLES

1,500 Exhibitors at Indaba 2013

TOUCHPOINT DOWNLOAD WALL EXAMPLES

Meetings Show UK 2013

Allison Schmidt allison@poken.com

Poken Rue du Pont 22

CH-1003 Lausanne

Switzerland

poken.com

THANK YOU !

Appendix

More examples

TOUCHPOINT SURVEY EXAMPLES

Meetings Show UK 2013

TOUCHPOINT SURVEY EXAMPLES

AACS 2013

TOUCHPOINT SURVEY EXAMPLES

Warwic Conferences 2013

TOUCHPOINT SURVEY EXAMPLES

PureLife 2012

TOUCHPOINT SURVEY EXAMPLES

YMCA 2013

TOUCHPOINT AGENDA WALL EXAMPLE

AACS 2012

TOUCHPOINT DOWNLOAD WALL EXAMPLE

AFFLINK 2013