TOYOTA V/S HONDA

TOYOTA V/S HONDA

Toyota and Honda both are re known brands and, both are in manufacturer of cars. As far as there points of parities (pops) and points of differences are concerned obviously there would be some differences from which both brands are differentiated from each other.

POINT OF PARITIES (POPS)

It basically means that what are the similarities in the product of one brand with other brand eg haleeb and milk pak both are local brands and there points of parity is that both have same quality, price but the difference is that haleeb is thicker than milkpak and milk pak is for health conscious people as it is a pasteurized and have enriched in calcium as compared to haleeb. As far the Toyota and Honda is concerned there points of parity is

Both make luxury cars Both have almost same priceBoth have almost same overall sizeBoth have same seating capacity

LUXURY CARS:

In Toyota and Honda the point of similarity is that both made the luxury cars for their users, by luxury car it means that both have marvelous look and splendid shape. So it would be the point of similarity between the brands.

PRICE:

The other point of similarity is that price of cars are almost same not exactly the same but a little bit difference is in the luxuries and non luxuries cars eg Honda Civic EXI and Toyota XLI both have same price but from different brands so on price factor they are on point of parity

OVERALL SIZE:

The other point of parity is that the overall size of the cars of these brands are the same, these are similar in this regard, both have a standard size and overall size can be their point of parity.

SEATING CAPACITY:

The other similarity is the seating capacity of both eg the slandered seating capacity of Toyota XLI and Honda civic is 6 people inclusive of driver, so it can be a point of parity.

POINTS OF DIFFERENCE (PODS):

Points of Differences (pods) is basically a competitive advantage of one brand over another brand in case of Toyota and Honda, obviously there are some uniqueness in the products with which customer basically set the priority level between the two brand so when the customer sets his mind against the product basically he evaluate the differences and rate it in his own way. Following are some Points Of Differences (pods) between these two brands

Fuel-EfficientInterior and Exterior DesignBrake systemEngine Colors

FUEL-EFFICIENT:

The major point of difference between these is the mileage coverage, as Toyota is better than Honda and gain advantage over it as its fuel efficient and economic and mostly customers are brand loyal to Toyota due to this feature.

INTEROR AND EXTREIOR DESIGN:

The other difference is the interior and exterior design , Honda is known to its Sporty Look eg Honda V-tec is seems to be a sporty look having a dashy interior and for youngsters class and Toyota has a decent look which represents to a business class as far as interior space is concerned Toyota has more interior space than Honda.

BRAKE SYSTEM:

Honda has ABS brake system which has more safety than Toyota.

ENGINE PERFORMANCE:

The other point of difference is the performance of engine as having a sporty look its engine quality and performance is better than Toyota .The 2008 Toyota Prius in the base model comes with a 76 horsepower 1.5 L I-4 DOHC paired with a 2 speed continuously variable transmission (CVT) with overdrive. The 2008 Honda Civic on the other hand, has a 93 horsepower 1.3 L 1-4 SOHC engine that is also paired with a 2 speed CVT with overdrive capabilities.

COLOURS:

The color scheme available in Honda is more attractive than Toyota. Honda offer different colors to its customer and also offers wide range of color combination to its customers whereas Toyota has limited colors for its customers

V/S MCDONALDS

Kfc and McDonald both are global fast food industry; KFC was the worlds largest chicken restaurant chain and the third largest fast-food chain.

POINT OF DIFFERENCES (PODS)

There are some differences with which people choose between them some of them are as under

Variety Of Food'Popcorn Chicken'Choice of Drinkslarger and Spicy MealSame Taste and Quality

VARIETY OF FOOD:

The chicken comes in three forms - burger, bites or bucket. The burgers usually contain a chicken fillet - whole meat and far less processed than the Burger King or McDonalds' equivalent - topped with lettuce, tomato, mayonnaise and a choice of various others including cheese or spicy sauces. The bites include a number of different meals. Finally there are buckets, containing a number of chicken pieces coated - as all the chicken is - in 'The Colonels' delicious southern topping.

POPCORN CHICKEN:

They recently launched 'popcorn chicken' mercifully does not actually contain popcorn; they are actually more like chicken nuggets, a tasty and simple meal for children served with a selection of dips. A more sophisticated alternative is the Twister, a tortilla stuffed with strips of fillet chicken, lettuce and tomato. This is probably the healthiest option available, a nice alternative to the endless burger and chip combinations available elsewhere.

CHOICES OF DRINKS:

The choice of drinks is better than McDonalds or Burger King where the soft drink alternatives to Coca-Cola are vastly inferior. Pepsi, Tango Orange (far better than Fanta) and 7Up (far better than Sprite) give the consumer a more acceptable choice. The chips are cut thicker and are far tastier than those of McDonalds or Burger - and obviously also take longer to cool.

LARGER AND SPICY MEAL:

Kfc has a larger meal than McDonald's at the same price and it is spicy as compared to McDonald. KFC has a Glenn Sauce, which is basically Garlic and Mayo it adds to spicy.

SAME TASTE AND QUALITY:

kfc is more reliable because it has the same taste and quality every where while its a little bit change in quality and also taste, in country like Pakistan the taste is much different from abroad in McDonalds while KFC is much better to maintain their taste and quality.

POINT OF PARITIES (POPS)

However there are some similarities which indicated as a point of similarities between them. Some of them are as under.

MultinationalFast food products Free home deliveryStandardized products

Multinational:

Both are multinational food chains, this is the point of similarity between them.

Fast Food Products:

Both offering a range of fast food products and having almost similar range of products eg chicken products , burgers etc

Free Home Delivery:

The other point of parity is that both offering a service that is free home delivery for 24 hours whenever and wherever you want burger, chicken products it would be there by their official representatives

Standardized Products:

The other point of similarity is that both are offering standardized product in every menu, whether it is meal or deal, by standardized it means that taste and quality remain same at every outlet. This is the main point of parity between these two brands