tracxn research — business intelligence landscape, september 2016

Business Intelligence Report, September 2016

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Contents

Topic Page No.

Scope of Report 04

Entrepreneur Activity 06

Investment Trend 10

Who is Investing 18

Exit Outlook - IPO, Acquisitions 22

Sub Sector Analysis 25

Interesting Companies 42

Useful Links 57

Company List 59

Team 233


Sector Overview

Scope of report

This report covers companies that develop and provide Business Intelligence (BI) & Analytics software. It also covers prominentindustry specific BI solutions. It excludes service providers and consultancy companies. Over $6.8B invested since 2010, with ~$2.9B+ invested since 2015. 170+ rounds of funding between Jan 2015 – Dec 2015. 93 rounds in 2016 YTD. Advanced Analyticsand Visualization tools are the top funded sectors.

• Advanced Analytics - 174 investments worth ~ $1.6B

• Visualization Tools - 99 investments worth ~ $1.3B

Most active funds

• Sequoia Capital (Birst, EverString, Lattice, Roambi)

• Accel Partners (SalesforceIQ (ex RelateIQ), Origami Logic, Trifacta, Zoomdata)

Notable investments since 2015

• Domo (BI – Visualization Tools – Visual Analytics) - $131M from BlackRock, Credit Suisse- March 22, 2016.

• Anaplan (BI Verticals – Corporate Performance Management) - $90M from Founders Circle Capital, Salesforce, SandsCapital Management - Jan 14, 2016.

• Alteryx (BI & Advanced Analytics ) - $85M from Iconiq Capital, IVP, Meritech Capital Partners – October 10, 2015.

• Birst (BI – Visualization Tools ) - $65M from Northgate Capital, Sequoia Capital, DAG Ventures, Hummer Winblad VP,Wellington Management Company, LLP - March 3, 2015.

The scope of this report includes equity as well as debt funding received by the companies.


Scope of Report

Entrepreneur Activity

Investment Trend

Who is Investing

Exit Outlook - IPO, Acquisitions

Sub Sector Analysis

Interesting Companies

Useful Links

Company List

Team

5


8497

172

199193

185

25

0

50

100

150

200

250

2010 2011 2012 2013 2014 2015 2016

Nu

mb

er o

f C

om

pan

ies

6

YoY – Number of companies founded

Domo Looker ThoughtSpot 6sense DataScience Notion Sagacito

Alteryx Platfora EverString Dato Rocana DemandJump Vahanalytics


Large Upcoming Sectors


Niche Upcoming Sectors


Scope of Report


Investment Trend

Who is Investing


Sub Sector Analysis


Useful Links

Company List

Team

9


YoY – Number of Rounds and Total Funding

Note: The funding includes debt rounds also.

$299M $257M $308M

$411M

$541M

$1.2B

$1.4B

$2.0B

$950M

43 42

69

87

121

175

164

179

93

0

40

80

120

160

200

0

500

1000

1500

2000

2500

2008 2009 2010 2011 2012 2013 2014 2015 2016

Nu

mb

er of R

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sFu

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Am

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(in

Mill

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Funding Amount Number of Rounds


YoY – Number of Rounds by Stage


YoY – Funding by Stage


Average Ticket Size – Early Stage


Top investments in last one year


Funnel view of Sector


Scope of Report


Investment Trend

Who is Investing


Sub Sector Analysis


Useful Links

Company List

Team

17


Most Active Investors in Sector

33

3029

27

24

1918

17 1716

0

7

14

21

28

35

SequoiaCapital

AndreessenHorowitz

NEA AccelPartners

BatteryVentures

GreylockPartners

General CatalystPartners

RedpointVentures

Salesforce Techstars

Tota

l Nu

mb

er o

f R

ou

nd

s

Roambi Tidemark Zoomdata Trifacta Sisense Tidemark ThoughtSpot Tidemark Radius ReTel Technologies

Pyramid Analytics SnapLogic Tamr RelateIQ RelateIQ Trifacta SignalDemand RelateIQ Domo StatsMix


Where are Top Investors investing


Top Investor by Stage of Entry


Scope of Report


Investment Trend

Who is Investing


Sub Sector Analysis


Useful Links

Company List

Team

21


Top IPOs

IPO Date Company OverviewFunding Amount

Mcap at IPOExch:Ticker

Jan-2014 rosslynanalytics.com

Rosslyn Analytics(London Borough of

Bromley, 2007)

Data management and analyticsIQ Capital Partners $4.8M

RDT

May-2013 tableau.comTableau

(Seattle, 2003)

BI Analytics solutionsNEA $15M

DATA

Jul-2010 qlik.comQlikTech

(Radnor, 1993)

Self-service data visualization and guided analyticsAccel Partners, Jerusalem Venture Partners, CrossConti $12.5M

QLIK

Jul-1998 actuate.comActuate

(San Mateo, 1993)

Open Source BI embedded Analytics PlatformAccel Partners, Mohr Davidow Ventures

NASDAQ:BIRT

Jan-1998 microstrategy.comMicroStrategy(Vienna, 1989)

Business Intelligence (BI) software MSTR

Jul-1992 datawatch.comDatawatch

(Chelmsford, 1985)

Data Preparation And Visualization DWCH

Nov-1988 sap.comSAP

(Walldorf, 1972)

Enterprise application software SAP

AVS(Waltham, 1991)

Analytics and Data Visualization Software AVSC


Major Acquisitions


Scope of Report


Investment Trend

Who is Investing


Sub Sector Analysis


Useful Links

Company List

Team

2424


September 2016Tracxn BlueBox : Business Intelligence

1350+ companies in the sector, with total $7.9b, $2.9b invested in 2015/16 0

36

72

108

144

180

2012 2013 2014 2015 2016

YOY Startups Founded

0

500

1000

1500

2000

2500

2012 2013 2014 2015 2016

YOY Funding Trend (in $M)


Top Business Models by Funding

$4.0B

$1.5B$1.3B

$677M

$216M$59M

0

900

1800

2700

3600

4500

BI Verticals Advanced Analytics Visualization Tools Data Preparation Suites Mobile BI

Tota

l Fu

nd

ing

Am

ou

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(in

Mill

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s)

# Cos. 677 298 217 76 64 24

Avg. Age 2010.7 2009.3 2010.3 2007.5 2002.5 2010.9

Anaplan Alteryx Domo Talend Zoomdata Roambi

InsideSales.com Predictive Technologies Birst Inc. Attivio TIBCO Jaspersoft Chartcube


BI Verticals – Business Model Description


BI Verticals – Entrepreneur Activity and Investment Trend


BI Verticals – Most Funded Companies


Advanced Analytics – Business Model Description


Advanced Analytics – Entrepreneur Activity and Investment Trend


Advanced Analytics – Most Funded Companies


Visualization Tools – Business Model Description


Visualization Tools – Entrepreneur Activity and Investment Trend


Visualization Tools – Most Funded Companies


Data Preparation – Business Model Description


Data Preparation – Entrepreneur Activity and Investment Trend


Data Preparation – Most Funded Companies


Suites – Business Model Description, Entrepreneur Activity and Investment Trend


Suites – Most Funded Companies


Scope of Report


Investment Trend

Who is Investing


Sub Sector Analysis


Useful Links

Company List

Team

4141


Company Overview Business Model

fusioncharts.comFusionCharts

(2002, Kolkata)Data visualization products Visualization Tools > Reporting Tools

aissel.comAissel

(2010, Hubli)Business Intelligence software for healthcare and pharma. BI Verticals > Marketing > Healthcare

perfectleads.comPerfect Leads

(2015, Los Angeles)Lead Generation platform based on AI for Sales BI Verticals > Sales

perfdata.ioPerfdata

(2015, Princeton)Enterprise performance analytics platform Advanced Analytics > BigData

mezzure.comMezzure Software

(2009, Pune)Cloud based business intelligence platform Visualization Tools > Visual Analytics

qorql.comQorQl

(2015, Noida)Health data analytics platform for clinical decision support BI Verticals > R&D > Healthcare

elucidata.ioElucidata

(2015, Delhi)Data analytics for the life sciences vertical BI Verticals > R&D > Healthcare

enlightiks.comEnlightiks

(2012, Bangalore)Data analytics platform for actionable insights BI Verticals > R&D > Healthcare

42

Interesting Unfunded Companies

Curated list of companies by the sector analyst are defined as Interesting


Interesting Seed Companies


Interesting Series A Companies


Interesting Series B Companies


Interesting Late Stage Companies


Top Funded Deadpooled Companies


Scope of Report


Investment Trend

Who is Investing


Sub Sector Analysis


Useful Links

Company List

Team

56


Useful Links

Slide Title Content Platform Link

List of All Companies in readable format Companies Link

Large Upcoming Sectors Entrepreneur Activity Link

Niche Upcoming Sectors Entrepreneur Activity Link

Top investments in last one year Investment Trend Link

Major Acquisitions in last one year Exit Outlook - IPO, Acquisitions Link

Suite – Most Funded Companies Sub Sector Understand Link

Advanced Analytics– Most Funded companies Sub Sector Understand Link

Visualization Tools – Most Funded Companies Sub Sector Understand Link

Data Preparation – Most Funded Companies Sub Sector Understand Link

BI Vertical– Most Funded companies Sub Sector Understand Link

Top Funded Deadpooled Companies Companies Link

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Scope of Report


Investment Trend

Who is Investing


Sub Sector Analysis


Useful Links

Company List

Team

58


Business Intelligence – List of Companies

BI Verticals Advanced Analytics Visualization Tools Data Preparation Suites Mobile BI

590 FUNDED COMPANIES AND 765 UNFUNDED COMPANIES

COVERS THE FOLLOWING SECTORS


BI Verticals (1/85)Company Overview Business Model

Total Funding

JadeTrack(2011, Powell)

Sustainability Performance ManagementCSR

$312k

Cause IQ(2013, Washington)

BI analytics tools for NonProfitsCSR

Sicasoft(2015, Chicago)

Sustainability, Analytics, Management and Reporting SoftwareCSR

Cloudability(2011, Portland)

Financial Management Tool for the CloudFirst Round Capital, 500 Startups, Foundry Group, Trinity Ventures, Techstars, Data Collective, Walden Venture Capital, SK Ventures, PIE, Wieden+Kennedy

Finance and Accounting

$44M

SignalDemand(2004, San Francisco)

Margin Optimization SoftwareGeneral Catalyst Partners, Catamount Ventures, InterWest Partners, Hummer Winblad Venture Partners

Finance and Accounting$37.5M

Spikes Cavell(1991, Berkshire)

Data analytics and Business Intelligence Platform for Public SectorDawn Capital, IQ Capital Partners Finance and Accounting

$4.6M

Star Analytics(2004, San Mateo)

Finance Automation and Integration SoftwareLightspeed China Partners, Hummer Winblad Venture Partners Finance and Accounting

$3.5M

iLumen(2000, Atlanta)

Customized business intelligenceFinance and Accounting

$2.8M

Go to BM List >> Advanced Analytics

60



Total Funding

Cashforce(2012, New York City)

Cash management & forecasting platformTechstars, Barclays Accelerator, Volta Ventures, Pamica Finance and Accounting

$1.1M

Financial Network Analytics(2010, Helsinki)

Analytics platform provider for FIsTechfounders Finance and Accounting

$532K

Baremetrics(2013, Panama)

Stripe Analytics & MetricsGeneral Catalyst Partners Finance and Accounting

$500K

Puun.co(2014, Bangkok)

SaaS-based Virtual Financial Advisor platform powered by AnalyticsFinance and Accounting

mypat(2014, Istanbul)

Analytics for paymentsFinance and Accounting

AlphaSheets(2015, Boston)

Programmable spread sheetsFinance and Accounting

Dhatim(2008, Paris)

Predictive analytics for corporate cost optimisationFinance and Accounting

Koala(2015, Chelmsford)

SaaS analytics for stripe based subscription businessesFinance and Accounting


61



Total Funding

SaaS Metrics(2014, Paris)

SaaS analytics for stripe - customer metrics analyticsFinance and Accounting

BizMetrics(2015, San Francisco)

key business metrics for SaaS business.Finance and Accounting

Saasmetrics(2015, Brazil)

SaaS metrics analyticsFinance and Accounting

MRR.io(2016, San Antonio)

Metrics & Analytics for StripeFinance and Accounting

Predictive Layer(2014, Rolle)

Next generation automated predictive analytics with big data machine learning Finance and Accounting

Spore.BI(2014, Delft)

Business Intelligence and Data Analytics specially designed for Small and Medium enterprices. Finance and Accounting

Fathom(2011, Brisbane)

Financial Analysis and ReportingFinance and Accounting

Anaplan(2006, San Francisco)

SaaS Corporate Performance Management PlatformSalesforce, Shasta Ventures, Meritech Capital, DFJ Growth, Coatue, Harmony Partners, Granite Ventures, Workday, Baillie Gifford, Sands Capital, Founders Circle Capital, Founders Circle, Brookside Capital

Finance and Accounting > Corporate Performance Management

$232M


62


BI Verticals (4/85)


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BI Verticals (5/85)


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BI Verticals (6/85)


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BI Verticals (7/85)


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BI Verticals (8/85)


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BI Verticals (9/85)


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Advanced Analytics (1/38)

BI Verticals << Go to BM List >> Visualization Tools

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Visualization Tools (1/28)

Advanced

Analytics << Go to BM List >> Data Preparation

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Data Preparation (1/10)

Visualization

Tools << Go to BM List >> Suites

211



Visualization


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Visualization


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Visualization


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Visualization


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Visualization


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Visualization


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Visualization


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Visualization


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Visualization


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Suites (1/8)

Data Preparation << Go to BM List >> Mobile BI

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Suites (2/8)


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Suites (3/8)


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Suites (4/8)


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Suites (5/8)


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Suites (6/8)


226


Suites (7/8)


227


Suites (8/8)


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Mobile BI (1/3)

Suites << Go to BM List

229


Mobile BI (2/3)


230


Mobile BI (3/3)


231


Scope of Report


Investment Trend

Who is Investing


Sub Sector Analysis


Useful Links

Company List

Team

232


Team

Prabhakar Kumar

Lead Analyst, Enterprise Apps

https://in.linkedin.com/in/prabhakar-kumar-5008581a

https://in.linkedin.com/in/prabhakar-kumar-5008581a

https://twitter.com/IndifferentSoul

https://twitter.com/IndifferentSoul

tracxn research — business intelligence landscape, september 2016

Data & Analytics