transport corporation of india limited

8/8/2019 Transport Corporation of India Limited

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By:Deepak Singh Thakur

IB/A


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CONTENTSy Basic facts

y Introduction

y Classificationy Major competitors

y Findings

y SWOT analysis

y Learnings

y Recommendations and suggestions


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BASIC FACTSy 1200 fully computerized offices

y 6500 strong workforce

y 7000 trucksy 6 cargo ships

y 7.5 million sq. ft. of warehousing space

y Presence in 9 countries

y Moving 2.5% of Indias GDP by value of cargo yearly


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INTRODUCTIONTransport Corporation of Indiawas incorporated in 1958

as a one man, one truck, one office company. TCI today isthe leading integrated supply chain and logistics solutionsprovider and a pioneer in the sphere of cargotransportation in India.

TCI is actively involved in CSR (corporate socialresponsibility) activities such as education, health care and

disaster relief etc.An ISO 9001:2000 company, TCI is listed with premier stock

exchanges like the NSE and BSE.


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CLASSIFICATIONy TCI Freight

y TCI XPS

y TCI Supply Chain Solutionsy TCI Seaways

y TCI Global

y TCI Foundation


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Objective of study

To find the level of Customer satisfaction and

Market potential in Delhi NCR region.


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Customer feedback formy D:\Users\deepak\Desktop\Customer feedback

form.pdf

y Sample size: 130


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MAJOR COMPETITORSy OM Logistics

y Chetak logistics

y Best roadwaysy DGFC

y Blue Dart

y DHL

y Safexpress


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y Customers experiencewith TCI

y TCIs Business share inTransportationBusiness

58.8217.65

5.88

17.65

Excellent

Good

Fair

Poor

13.1%

10.8%

7.7%

4.6%

3.8%16.2%43. %

TCI

BEST ROADWAYS

OM LOGISTICS

JAIPUR GOLDEN

BLAZE FLASH

LOCALTRANSPORTOTHERS

Findings


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y TCIs rate competitiveness

with other logisticcompanies

y Customer perception

in TCI organization

41.18

11.77

17.65

29.41

Always

Often

Sometimes

Never

4.3

3.23.5

4.5

Customer centric& Trustworthy

Techno-advanced

Profit oriented

All of above


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y MARKET

CATAGORISATIONOFFLEET PREFERFORTRANSPORTATION

y CUSTOMERS

INTERESTED INDOINGBUSINESS

WITH TCI

41%

37%

22%Series 1

FTL

LTL

Sundary71.54

28.46

S

NO


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SWOT ANALYSIS

y Strength

Goodwill in market

ManpowerWide network

Presence in international market

Over 50 years of experience in transportation


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y

Weakness

Delay in pick up and deliveries

High charges as compared to competitors

Not good enough in sundry business

Lack of promotion and brand awareness


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y

Opportunities

Very few big players in the market

Huge market potential

Time bond delivery and low freight charges can be keysuccess point

Huge opportunity in sundry business


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y Threats

Working with selective customer might cause risk interms of market share

Competitors takes advantage of the high rate chargedby TCI in domestic market

Poor customer relation can result in shifting of existingclients to other players in market. Eg. BOSCH India

pvt. Ltd.


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LEARNINGSy Criterion used by company for customer selection

y

Booking procedure

y Type of booking

y Entering a company without taking prior appointment

y Customer relation

y Updating customer database


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Recommendations and suggestions

y It is a common perception in the market that rates of TCIs

transport services are very high, so it should take measures to

change this perception by optimizing its operational cost.

y TCI should use various channels of media to create brand

awareness and to offer its product and services.

y Since TCI is in service sector, it should motivate its staff in order

to provide better service and co-operation to each customer.

y Service should improve through minimization of transit time.


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continued

y TCI should take care of the sundry business also in order to

increase its market share.

y

Quick response is required from branch personnel.

transport corporation of india limited

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