travel & tourism economic impact phils

8/6/2019 Travel & Tourism Economic Impact Phils

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2010Philippines

TRAVEL & TOURISMECONOMIC IMPACT


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CHAIRMAN:

Geoffrey J W Kent

Chairman & CEO

Abercrombie & Kent

VICE CHAIRMEN:

Edouard Ettedgui

Group Chief Executive

Mandarin Oriental Hotel Group

Maurice Flanagan CBE

Executive Vice Chairman

Emirates Airline & Group

Michael Frenzel

Chairman of the Executive Board

TUI AG

Mark Harms

Chairman & CEO

Global Leisure Partners LLP

Stephen P Holmes

Chairman, President & CEO

Wyndham Worldwide

Manfredi Lefebvre DOvidio

Chairman

Silversea Cruises

Brett Tollman

President

The Travel Corporation

EXECUTIVE COMMITTEE:

Marilyn Carlson Nelson

Chairman

Carlson

Alex Christou

Managing Partner

Accenture

Jeff Clarke

President & CEO

Travelport

Andrew Cosslett

CEO

InterContinental Hotels

Group PLC

Qiang Duan

Chairman

Beijing Tourism Group

Sebastin Escarrer

Vice Chairman & CEO

Sol Meli

Manuel Fernando Esprito Santo

Chairman

Esprito Santo Tourism

Edward P Gilligan

Vice Chairman

American Express Company

Pansy Ho

Managing Director

Shun Tak Holdings Limited

Hubert JolyPresident & CEO

Carlson

Richard R Kelley

Chairman

Outrigger Enterprises Group

Tom Klein

Group President

Sabre Travel Network &

Sabre Airline

Executive Vice President

Sabre Holdings

Gerald Lawless

Executive Chairman

Jumeirah Group

J W Marriott, Jr

Chairman & CEO

Marriott International, Inc

Alan Parker CBE

Chief Executive

Whitbread plc

Gilles Plisson

CEO

Accor

Charles Petruccelli

President Global Travel Services


Christopher Rodrigues CBE

Chairman

VisitBritain

Jeffrey C Rutledge

Chairman & CEO

Travel Guard Worldwide, Inc

Jyotsna Suri

Chairperson & Managing Director

Bharat Hotels Ltd

Jonathan M Tisch

Chairman & CEO

Loews Hotels

GLOBAL MEMBERS:

Talal Al Bahar

Chairman & Managing Director

IFA Hotels & Resorts

Mohammed Al Habbai

CEO

Dubailand

Ted J Balestreri

Chairman & CEO

Cannery Row Company

Fabio Barbosa

CEO

Grupo Santander Brazil

Simn P Barcel

Chairman & CEO

Barcel Hotels & Resorts

Raymond Bickson

Managing Director

Taj Hotels, Resorts and Palaces

Giorgio Boscolo

CEO

Boscolo Group

Rattawadee Bualert

President

lebua Hotels & Resorts Co, Ltd

Gabriele Burgio

President & CEONH Hoteles

Chris J Cahill

COO

Fairmont Raffles Hotels

International

Jim Compton

Executive Vice President, Marketing

Continental Airlines

Tony Fernandes

Group Chief Executive Officer

AirAsia

Frank Fiskers

President & CEOScandic Hotels

Mark P Frissora

Chairman and CEO

The Hertz Corporation

Naresh Goyal

Chairman

Jet Airways India Ltd

Arthur de Haast

Global Chief Executive Officer

Jones Lang LaSalle Hotels

James Hogan

CEO

Etihad Airways

Raimund Hosch

President & CEO

Messe Berlin GmbH

Miltos Kambourides

Managing Partner

Dolphin Capital Partners

Gary L Kessler

President & CEO

Carey International Inc

Dara Khosrowshahi

President & CEO

Expedia Inc

Sir Nigel Knowles

Joint CEODLA Piper

Ali Kolaghassi

Vice Chairman & CEO

Saraya Holdings

RK Krishna Kumar

Vice Chairman

Taj Hotels, Resorts & Palaces

Jabu Mabuza

CEO

Tsogo Sun Group

Luis Maroto

Deputy CEO

Amadeus IT Group SA

Yunxin Mei

President

Beijing Tourism Group

Richard Mortimore

Managing Director

Reed Travel Exhibitions

Geoff Muirhead CBE

Group Chief Executive

The Manchester Airports Group

Hamza Mustafa

CEO

Istithmar Hospitality & Real

Estate Business

Christopher J NassettaPresident & CEO

Hilton Worldwide

Jerry Noonan

Consultant

Spencer Stuart

Deepak Ohri

Chief Executive Officer

lebua Hotels & Resorts Co, Ltd

Frits D van Paasschen

President & CEO

Starwood Hotels & Resorts

Worldwide Inc

Andy PayneManaging Director

Wilderness Safaris

Jean Gabriel Prs

President & CEO

Mvenpick Hotels & Resorts

Dionsio Pestana

Chairman

Group Pestana

Fernando Pinto

CEO

TAP Portugal

Bob Puccini

CEO

The Puccini Group

David Radcliffe

Chief Executive

Hogg Robinson Group

Jay Rasulo

Chairman

Walt Disney Parks and Resorts

Marty Salfen

General Manager

Global Travel &

Transportation Industry

IBM

Per Setterberg

CEO

Global Refund Group

Jasminder Singh

Chairman & CEO

Radisson Edwardian Hotels

Jeff Smisek

Chairman, President & CEO

Continental Airlines

Khalid A bin Sulayem

Director General

Dubai Department of Tourism and

Commerce Marketing

Hiromi Tagawa

President & CEO

JTB Corp

Yassin K Talhouni

CEO

Zara Investment Holding Co Ltd

Jaume Tpies

President

Relais & Chteaux

Robin Tauck

President

R Tauck & Partners LLC

Matthew D Upchurch

CEO

Virtuoso

Michel Vauclair

Senior Vice President

Global Asset Management

Oxford Properties Group

Philip Wolf

President & CEO

PhoCusWright, Inc

Valdimir Yakushev

Managing Partner

S-Group Capital Management

Tim Zagat

Co-Founder, Co-Chair & CEO

Zagat Survey LLC

HONORARY MEMBERS:

Andr Jordan

Chairman

Andr Jordan Group

Jonathan S Linen

Adviser to the Chairman


Lord Marshall of Knightsbridge

Chairman

Pirelli UK plc

Sir Frank Moore, AO

Chairman

FT Moore P/L

Frank Olson

Retired Chairman of the Board

The Hertz Corporation

Grard Plisson

Co-Chairman, Supervisory Board

Accor

Carl Ruderman

Chairman

Universal Media

Tommaso Zanzotto

President

TZ Associates Ltd

CHAIRMAN EMERITUS:

James D Robinson III

General Partner

RRE Ventures

WTTC Chairman (1990-1994)

IMMEDIATE PAST CHAIRMAN:

Vincent A Wolfington

Chairman

Global Alliance Advisors LLC


FORMER CHAIRMEN:

Sir Ian Prosser

Retired Chairman

InterContinental Hotels

Group PLC


Harvey Golub

Non-Executive Chairman

AIG Inc


Robert H Burns

Chairman

Robert H Burns Holdings Limited


PRESIDENT & CEO:

Jean-Claude Baumgarten

9 February 2010


3/16

THE WORLD TRAVEL & TOURISM COUNCIL (WTTC), WHICHIS THE BUSINESS LEADERS FORUM FOR TRAVEL & TOURISM,

HAS SPENT 20 YEARS DEVELOPING ITS ECONOMIC IMPACT

RESEARCH FOR THE BENEFIT OF TRAVEL & TOURISM DECISION-

MAKERS WHETHER IN THE PRIVATE OR PUBLIC SECTOR.

THIS COMPREHENSIVE RESEARCH USES THE FRAMEWORK OF

TOURISM SATELLITE ACCOUNTS.

Since full Tourism Satellite Accounts (TSAs) take considerable time and resources to develop,WTTC produces simulated TSAs on an annual basis, covering 181 countries, in order to provide

reliable and comparable information to assess Travel & Tourisms current and likely future

contribution to economic activity and employment. Timeliness is one of the main strengths of

our research. In the critical post-crisis recovery phase currently underway, it can inform and help

drive urgent policy-making and investment decisions.

Our 2010 research, again produced in co-operation with Oxford Economics, assesses the economic impact of

Travel & Tourism for the 181 countr ies, as well as for the world overall. It measures spending on Travel & Tourism

by households, businesses, governments, overnight and same-day visitors, in order to capture fully the economic

contribution of both domestic and international tourism, thereby quantifying Travel & Tourisms contribution to

gross domestic product (GDP) and employment.

In line with the trend in other sectors in 2009, Travel & Tourism activity was hit hard by the credit and housing

market collapses experienced in many countries, with households cutting back on leisure travel and corporations

reducing business travel budgets. The impact on Travel & Tourism investment was also significant. Yet even though

Travel & Tourism activity was so depressed, it still employed over 235 million people across the world last year,

generating 9.4% of global GDP.

Although there are signs that the global economy has moved into a recovery phase, we are expecting the pick-up

in developed economies a key source of Travel & Tourism Demand in the short term to be gradual, with both

corporations and households continuing to reconsider travel plans and to limit expenditure.

Nevertheless, despite the current blip in growth trends, our research confirms that prospects for the longer term

remain positive. Over the next ten years, Travel & Tourism will continue to grow in importance as one of the

worlds highest-priority sectors and employers.

Emerging economies will of course be the main engines of our forecast growth, both in terms of domestic and

international Travel & Tourism. But an increasing focus on leisure in developed economies should stimulate

travel demand, even in mature markets, boosted by industry innovation in creating new sustainable products and

services.

In anticipation of these better times ahead, we are delighted to present you with the 2010 Executive Summary

of WTTCs Travel & Tourism: Economic Impact.

1


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CONTENTS

Key Facts at a Glance 3

Summary Economic Impact and Real Growth 4

Summary Tables 6

Concepts & Structure 7

Travel & Tourism Satellite Account

Gross Domestic Product 8

Employment 9

Satellite Account Tables 10

Ranking and Range 12

General Macroeconomic Indicators 12

THE ECONOMIC IMPACT OF TRAVEL & TOURISM

USE OF MATERIAL IS AUTHORISED, PROVIDED SOURCE IS ACKNOWLEDGED

1-2 QUEEN VICTORIA TERRACE, SOVEREIGN COURT, LONDON E1W 3HA, UK

TEL: +44 (0) 20 7481 8007. FAX: +44 (0) 20 7488 1008. EMAIL: [email protected]. www.wttc.org2


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2010 10-year

trendGross Domestic Product (GDP)

6.9%

Growth0.4%

Employment8.6%

Visitor Exports6.3%

Investment10.9%

World ranking (out of 181 countries)50 15

ABSOLUTE GROWTHsize forecast

Ranking in Southeast Asia (out of 11 countries)6 3

ABSOLUTE GROWTHsize forecast

Direct Industry T&T Economy as a whole Direct Industry T&T Economy as a whole

PHILIPPINES

KEY FACTS AT A GLANCE2010 TRAVEL & TOURISM ECONOMIC RESEARCH

The contribution of Travel & Tourism to Gross Domestic Product (GDP) is

expected to rise from 6.9% (PHP580.1bn or US$12.0bn) in 2010 to 7.9%

(PHP1,686.4bn or US$28.0bn) by 2020.

Real GDP growth for the Travel & Tourism Economy is expected to be 0.4% in

2010 and to average 6.8% per annum over the coming 10 years.

Travel & Tourism Gross Domestic Product

126

9

RELATIVEcontribution to national economy

Travel & Tourism investment is estimated at PHP129.6bn, US$2.7bn or 10.9% of

total investment in 2010. By 2020, this should reach PHP394.7bn, US$6.6bn or

11.8% of total investment.

(2000 constant US$bn) ('000 jobs)

1-2 QUEEN VICTORIA TERRACE, SOVEREIGN COURT, LONDON E1W 3HA, UK

The contribution of the Travel & Tourism Economy to employment is expected to

rise from 8.6% of total employment, 3,070,000 jobs or 1 in every 11.6 jobs in 2010,

to 8.8% of total employment, 4,008,000 jobs, or 1 in every 11.3 jobs by 2020.

TEL: +44 (0) 20 7481 8007 . FAX: +44 (0) 20 7488 1008 . [email protected] . www.wttc.org

PHILIPPINES

Travel & Tourism Employment

PHILIPPINES

RELATIVEcontribution to national economy

Export earnings from international visitors are expected to generate 6.3% of total

exports (PHP177.1bn or US$3.7bn) in 2010, growing (nominal terms) to

PHP624.6bn or US$10.4bn (5.7% of total) in 2020.

2010 World Travel & Tourism Council

0

500

1,000

1,500

2,000

2,500

3,000

3,500

4,000

4,500

2005 2006 2007 2008 2009 2010 2015 2020

0

2

4

6

8

10

12

14

16

18

2005 2006 2007 2008 2009 2010 2015 2020

3


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PHP 240 bn 1,095,000(US$5bn) jobs, representing 3.1%

equivalent to 2.9% of total GDP of total employment

PHP 580 bn 3,070,000(US$12bn) jobs, representing 8.6%

equivalent to 6.9% of total GDP of total employment

PHP 231 bn PHP 130 bn(US$5bn) (US$3bn)

equivalent to 9.1% of total exports equivalent to 10.9% of total investment

PHP 32 bn(US$1bn)

equivalent to a 3.6% share

ECONOMIC IMPACT

Direct Industry Employment

Economy GDP Economy Employment

IN 2010 PHILIPPINES' TRAVEL & TOURISM IS EXPECTED TO GENERATE

PHP580BN (US$12BN) OF ECONOMIC ACTIVITY (GDP). THE INDUSTRY'S

DIRECT IMPACT INCLUDES:

HOWEVER, SINCE TRAVEL & TOURISM TOUCHES ALL SECTORS OF THE

ECONOMY, ITS REAL IMPACT IS EVEN GREATER. PHILIPPINES' TRAVEL &

TOURISM ECONOMY DIRECTLY AND INDIRECTLY ACCOUNTS FOR:

Direct Industry GDP

Exports, Services & Merchandise Capital Investment

Government Expenditure

4


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REAL GROWTH

0.8 % -0.1 %

0.4 % -0.4 %

6.5 % 2.9 %

6.8 % 2.7 %

7.1 % 8.8 %

7.3 % 3.7 %

Visitor Exports - Travel & Tourism

Government Expenditure - Travel & Tourism

to PHP240bn (US$5bn) to 1,095,000 jobs

to PHP580bn (US$12bn) to 3,070,000 jobs

IN 2010, TRAVEL & TOURISM IN PHILIPPINES IS FORECAST TO SEE REAL

DECLINE/GROWTH OF:

Capital Investment - Travel & Tourism


Direct Industry GDP Direct Industry Employment


Direct Industry GDP Direct Industry Employment

to PHP395bn (US$7bn) in 2020 to PHP69bn (US$1bn) in 2020

OVER THE NEXT TEN YEARS, PHILIPPINES' TRAVEL & TOURISM ISEXPECTED TO ACHIEVE ANNUALISED REAL GROWTH OF:

to PHP1,686bn (US$28bn) in 2020 to 4,008,000 jobs in 2020

to PHP2,353bn (US$39bn) in 2020 to PHP625bn (US$10bn) in 2020

to PHP682bn (US$11bn) in 2020 to 1,456,340 jobs in 2020

Demand - Travel & Tourism

5


8/16

SUMMARY TABLES

ESTIMATES AND FORECASTS

2010

PHPbn PHPbn

Personal Travel & Tourism 306.8 5.1 0.2 830.1 5.5 6.0

Business Travel 85.9 1.0 -4.7 226.8 1.1 5.7

Government Expenditures 31.7 3.6 4.2 69.3 3.7 3.7

Capital Investment 129.6 10.9 -4.2 394.7 11.8 7.3

Visitor Exports 177.1 6.3 6.3 624.6 5.7 8.8

Other Exports 53.5 1.9 12.0 207.6 1.9 9.9

T&T Demand 784.6 6.9 1.1 2,353.1 7.4 7.1

Direct Industry GDP 240.1 2.9 0.8 682.4 3.2 6.5

T&T Economy GDP 580.1 6.9 0.4 1,686.4 7.9 6.8

Direct Industry Employment3

1,095.0 3.1 -0.1 1,456.3 3.2 2.9T&T Economy Employment3 3,070.0 8.6 -0.4 4,007.8 8.8 2.7

12010 real growth adjusted for inflation (%); 22011-2020 annualised real growth adjusted for inflation (%);3'000 jobs

US$bn US$bn

Personal Travel & Tourism 67.8 7.0 1.0 176.6 7.2 6.3

Business Travel 24.0 1.4 -2.9 62.5 1.5 5.9

Government Expenditures 10.4 5.7 4.6 27.4 6.7 4.5

Capital Investment 46.0 10.5 -0.7 140.2 11.0 7.3

Visitor Exports 67.5 6.1 2.9 164.5 5.6 6.7

Other Exports 27.8 2.5 5.6 71.8 2.5 7.4

T&T Demand 243.6 9.0 1.5 643.1 9.1 6.6

Direct Industry GDP 59.0 3.5 0.3 143.6 3.3 5.9

T&T Economy GDP 164.9 9.7 0.8 431.6 10.0 6.3

Direct Industry Employment3 8,230.6 3.0 -0.8 10,598.0 3.2 2.6

T&T Economy Employment3 22,581.3 8.1 -1.1 29,401.8 8.8 2.7

12010 real growth adjusted for inflation (%); 22011-2020 annualised real growth adjusted for inflation (%);3'000 jobs

WORLDWIDE US$bn US$bn

Personal Travel & Tourism 3,111 8.4 1.6 5,793 8.8 4.1Business Travel 819 1.3 -1.8 1,589 1.4 4.3

Government Expenditures 436 3.8 2.6 744 4.0 3.1

Capital Investment 1,241 9.2 -1.7 2,757 9.4 5.3

Visitor Exports 1,086 6.1 0.9 2,160 5.2 5.2

Other Exports 850 4.8 5.9 1,908 4.5 6.5

T&T Demand 7,543 9.4 1.1 14,950 9.5 4.7

Direct Industry GDP 1,986 3.2 0.7 3,650 3.2 4.0

T&T Economy GDP 5,751 9.2 0.5 11,151 9.6 4.4

Direct Industry Employment3 81,913 2.8 -0.1 104,740 3.2 2.5

T&T Economy Employment3 235,758 8.1 -0.3 303,019 9.2 2.5

12010 real growth adjusted for inflation (%);

22011-2020 annualised real growth adjusted for inflation (%);

3'000 jobs

Growth2

% of total

% of total

Growth1 Growth2

Growth2

2010

% of total

2020

2020

% of totalGrowth1

% of total Growth12020

PHILIPPINES % of total

SOUTHEAST ASIA

2010

6


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CONCEPTS & STRUCTURE

Philippines'Travel & Tourism Demand ofPHP784.6bn in 2010

less imported goods and services(including Travel & Tourismspending abroad) of PHP204.6bn...

...equals Travel & Tourism EconomyGDP of PHP580.1bn...

Direct industry GDP T&T Economy GDP

...and supports 3,070,000 jobsacross Philippines

Direct industry Employment T&T Economy Employment

PHILIPPINES

Travel & Tourism Economy GDP in 2010

PHILIPPINES

Travel & Tourism Employment in 2010

In order to quantify the economic impact of Travel & Tourism, we use the framework of a Tourism Satellite Account

(TSA). Our estimates are based on demand-side analysis of Travel & Tourism's impact on economic activity, since

the sector does not produce or supply a homogeneous product or service like traditional industries (agriculture, electronics,

steel, etc).

Travel & Tourism Demand in 2010

PHILIPPINES

P erso na l T &T - 39. 10 % B usi nes s T &T - 10. 95 %

Gov't Expenditures - 4.04% Capital Investment - 16.51%

V is it or Exp or ts - 22. 57% O th er Ex po rt s - 6. 82%

7


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GROSS DOMESTIC PRODUCT

PHILIPPINES PHILIPPINES

Travel & Tourism Gross Domestic Product Travel & Tourism Economy GDP

(2000 constant US$bn) (real growth, %)

SOUTHEAST ASIA PHILIPPINES v REGION

Travel & Tourism Gross Domestic Product Travel & Tourism Economy GDP

(2000 constant US$bn) (real growth variance, %)

WORLDWIDE PHILIPPINES v WORLDWIDETravel & Tourism Gross Domestic Product Travel & Tourism Economy GDP

(2000 constant US$bn) (real growth variance, %)

WTTC League Table Extract 2010 WTTC League Table Extract 10-Yr Real Growth

Travel & Tourism Economy GDP % of total GDP Travel & Tourism Economy GDP Annualised, %

1 31 Cambodia 18.4 1 China 9.0

2 44 Thailand 13.9 8 Thailand 7.9

3 48 Malaysia 13.4 12 Vietnam 7.3

4 54 Vietnam 12.4 15 Philippines 6.8

5 68 Australia 10.6 40 Indonesia 6.0

6 81 China 9.2 47 Sri Lanka 5.8

7 98 Singapore 8.1 63 Singapore 5.4

8 106 Indonesia 7.7 72 Cambodia 5.1

9 110 Sri Lanka 7.5 102 Malaysia 4.6

10 126 Philippines 6.9 122 Australia 4.2

Direct Industry GDP T&T Economy GDP


WORLD


TRA

VEL&TOUR

ISMSATELLIT

EACCOUNT

Philippines' T&T Direct Industry is expected to contribute 2.9% to Gross Domestic Product (GDP) in 2010 (PHP240.1bn

or US$5.0bn), rising in nominal terms to PHP682.4bn or US$11.3bn (3.2% of total) by 2020. The T&T Economy

contribution (% of total) should rise from 6.9% (PHP580.1bn or US$12.0bn) to 7.9% (PHP1,686.4bn or US$28.0bn) in this

same period.

COUNTRY

REGION

0

1

2

3

4

5

6

7

8

9

10

2005 2006 2007 2008 2009 2010

0

20

40

60

80

100

120

2005 2006 2007 2008 2009 2010

0

500

1,000

1,500

2,000

2,500

3,000

3,500

4,000

4,500

2005 2006 2007 2008 2009 2010

-20

-15

-10

-5

0

5

10

15

20

25

1990 1995 2000 2005 2010 2015 2020

-25

-20

-15

-10

-5

0

5

10

15

1990 1995 2000 2005 2010 2015 2020

-25

-20-15

-10

-5

0

5

10

15

20

1990 1995 2000 2005 2010 2015 2020

8


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EMPLOYMENT


Travel & Tourism Employment Travel & Tourism Economy Employment

('000 Jobs) (real growth, %)

SOUTHEAST ASIA PHILIPPINES v REGION

Travel & Tourism Employment Travel & Tourism Economy Employment

('000 Jobs) (real growth variance, %)

WORLDWIDE PHILIPPINES v WORLDWIDETravel & Tourism Employment Travel & Tourism Economy Employment

('000 Jobs) (real growth variance, %)

WTTC League Table Extract 2010 WTTC League Table Extract 10-Yr Real Growth

Travel & Tourism Economy Employment % of total emp Travel & Tourism Economy Employment Annualised, %

41 Cambodia 14.3 14 Thailand 4.1

53 Australia 12.5 19 China 4.0

57 Malaysia 11.9 64 Singapore 2.7

64 Thailand 10.4 65 Philippines 2.7

73 Vietnam 9.9 74 Malaysia 2.6

89 Philippines 8.6 90 Australia 2.3

99 China 7.7 94 Indonesia 2.3

119 Indonesia 6.3 99 Vietnam 2.2

120 Singapore 6.3 137 Cambodia 1.5

124 Sri Lanka 6.2 140 Sri Lanka 1.4

Direct Industry jobs T&T Economy jobs

Philippines' 1,095,000 T&T Direct Industry jobs account for 3.1% of total employment in 2010 and are forecast to total

1,456,000 jobs or 3.2% of the total by 2020.The contribution of the Travel & Tourism Economy to employment is

expected to rise from 8.6% of total employment, 3,070,000 jobs or 1 in every 11.6 jobs in 2010, to 8.8% of total

employment, 4,008,000 jobs, or 1 in every 11.3 jobs by 2020.



TRA

VEL&TOUR

ISMSATELLIT

EACCOUNT

COUNTRY

REGION

WORLD

0

500

1,000

1,500

2,000

2,500

3,000

3,500

4,000

2005 2006 2007 2008 2009 2010

-15

-10

-5

0

5

10

15

20

25

30

1990 1995 2000 2005 2010 2015 2020

0

5,000

10,000

15,000

20,000

25,000

30,000

2005 2006 2007 2008 2009 2010

-15

-10

-5

0

5

10

15

20

1990 1995 2000 2005 2010 2015 2020

0

50,000

100,000

150,000

200,000

250,000

300,000

2005 2006 2007 2008 2009 2010-20

-15-10

-5

0

5

10

15

20

25

1990 1995 2000 2005 2010 2015 2020

9


12/16

SATELLITE ACCOUNT TABLESPHILIPPINES

Travel & Tourism - PHPbn 2005 2006 2007 2008 2009E 2010F 2020F

Personal Travel & Tourism 187.5 202.2 225.6 268.9 288.0 306.8 830.1

Business Travel & Tourism 98.2 84.6 74.1 84.4 84.9 85.9 226.8

Corporate 90.9 78.2 68.5 78.5 78.6 79.5 211.0

Government 7.3 6.4 5.6 6.0 6.3 6.5 15.8

Government Expenditures - Individual 5.6 6.3 7.1 7.8 8.7 9.6 21.0

Visitor Exports 151.6 206.0 254.2 221.7 156.7 177.1 624.6

Travel & Tourism Consumption 442.9 499.2 561.0 582.8 538.2 579.4 1,702.6

Government Expenditures - Collective 12.9 14.6 16.2 17.9 19.9 22.1 48.3

Capital Investment 98.7 106.4 121.6 133.0 127.2 129.6 394.7

Other Exports 64.2 60.2 58.8 64.1 45.0 53.5 207.6

Travel & Tourism Demand 618.7 680.4 757.6 797.7 730.4 784.6 2,353.1

Travel & Tourism Direct Industry

Employment ('000) 1,185.9 1,251.0 1,292.3 1,175.0 1,096.3 1,095.0 1,456.3

Gross Domestic Product 190.8 223.7 249.5 243.7 224.1 240.1 682.4

Travel & Tourism Economy

Employment ('000) 3,333.2 3,402.9 3,481.1 3,267.8 3,082.2 3,070.0 4,007.8

Gross Domestic Product 469.8 530.7 587.3 590.2 543.7 580.1 1,686.4

Travel & Tourism Accounts

as % of National Accounts 2005 2006 2007 2008 2009E 2010F 2020F


Government Expenditures 3.5 3.5 3.6 3.6 3.6 3.6 3.7


Visitor & Other Exports 8.8 9.8 11.5 11.0 9.2 9.1 8.4

Travel &Tourism Imports 5.0 4.9 5.7 6.7 7.3 7.0 6.2


Employment 3.7 3.8 3.9 3.4 3.1 3.1 3.2



Employment 10.3 10.4 10.4 9.6 8.8 8.6 8.8

Gross Domestic Product 9 8.8 8.8 8.0 7.1 6.9 7.9

Travel & Tourism Real Growth

(per annum except 2020 =

10-year annualised) 2005 2006 2007 2008 2009E 2010F 2020F


Business Travel & Tourism -2.2 -18.1 -14.9 5.9 -1.9 -4.7 5.7

Government Expenditures 1.2 7.0 8.3 2.3 9.0 4.2 3.7

Capital Investment 4.5 2.5 11.0 1.7 -6.5 -4.2 7.3

Visitor Exports 6.3 29.1 19.9 -18.9 -30.9 6.3 8.8

Other Exports 7.9 -10.9 -5.1 1.4 -31.5 12.0 9.9

Travel & Tourism Consumption 2.7 7.1 9.2 -3.4 -9.8 1.3 6.9

Travel & Tourism Demand 3.4 4.5 8.2 -2.1 -10.6 1.1 7.1


Employment -0.2 5.5 3.3 -9.1 -6.7 -0.1 2.9

Gross Domestic Product 2.4 11.4 8.4 -9.2 -10.2 0.8 6.5


Employment 0.0 2.1 2.3 -6.1 -5.7 -0.4 2.7Gross Domestic Product 2.7 7.4 7.6 -6.6 -10.0 0.4 6.8

E - Estimate; F - Forecast

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SATELLITE ACCOUNT TABLESPHILIPPINES

Travel & Tourism - US$ bn 2005 2006 2007 2008 2009E 2010F 2020F



Corporate 1.7 1.5 1.5 1.8 1.7 1.6 3.5

Government 0.1 0.1 0.1 0.1 0.1 0.1 0.3


Visitor Exports 2.8 4.0 5.5 5.0 3.3 3.7 10.4

Travel & Tourism Consumption 8.0 9.7 12.2 13.1 11.3 12.0 28.3



Other Exports 1.2 1.2 1.3 1.4 0.9 1.1 3.4

Travel & Tourism Demand 11.2 13.3 16.5 18.0 15.4 16.3 39.1


Employment ('000) 1,185.9 1,251.0 1,292.3 1,175.0 1,096.3 1,095.0 1,456.3



Employment ('000) 3,333.2 3,402.9 3,481.1 3,267.8 3,082.2 3,070.0 4,007.8


Travel & Tourism

2000 Constant US$ bn 2005 2006 2007 2008 2009E 2010F 2020F




Visitor Exports 2.6 3.4 4.1 3.3 2.3 2.4 5.7

Travel & Tourism Consumption 7.7 8.2 9.0 8.7 7.8 7.9 15.4



Other Exports 1.1 1.0 0.9 1.0 0.7 0.7 1.9

Travel & Tourism Demand 10.7 11.2 12.1 11.9 10.6 10.7 21.3

Gross Domestic Product

Travel & Tourism Industry 3.3 3.7 4.0 3.6 3.3 3.3 6.2

Travel & Tourism Economy 8 8.8 9.4 8.8 7.9 7.9 15.3E - Estimate; F - Forecast

Methodological Note

The RMFs Tourism Direct Gross Domestic Product (TDGDP) measure is broadly equivalent to the Travel & Tourism Direct Industry measures

Executive Summary and in the accompanying 181 individual country reports, is based on simulated Tourism Satellite Accounting (TSA)

plus investment and collective government and non-visitor export spending, one arrives at the broadest measure of the economic impact of

Travel & Tourism Travel & Tourism Economy GDP.

given by WTTC/Oxford Economics. Adding to this direct industry measure the value-added created indirectly in the industry's supply chain,

This comprehensive and comparative measure of the economic impact of Travel & Tourism developed by WTTC, which is highlighted in the

methodology. The methodology is analogous to that used for the production of national income accounts, following the key concepts of

Tourism Satellite Accounting contained in the latest (2008) United Nations' Recommended Methodological Framework(RMF).

Recent years have provided a clear demonstration of the complex environment in which Travel & Tourism operates, confirming the critical

explains why the economic impact research developed by WTTC and its partner Oxford Economics, which was designed to adapt to the changing

needs of the Travel & Tourism industry and government leaders in the light of the fast-changing operating environment, is therefore an

essential tool whether for private- or public-sector decision-makers.

importance of timely information for policy- and decision-makers. And future developments will no doubt serve to reinforce this argument. This

11


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RANKING AND RANGE

Year 2010 country rankings for Philippines within world countries' list

2010 2020

Philippines Absolute Size Relative Size Growth1

Absolute Size Relative Size Growth2

Personal Travel & Tourism 42 117 111 46 115 46

Business Travel 49 --- 155 45 --- 33

Government Expenditures 51 91 59 54 92 94

Capital Investment 55 81 121 51 75 23

Visitor Exports 55 101 19 49 103 12

Other Exports 60 89 26 55 87 12

Travel & Tourism Demand 54 --- 72 49 --- 14

Direct Industry GDP 43 91 84 40 86 25

T&T Economy GDP 50 126 83 48 111 15

Direct Industry Employment 13 80 80 12 84 55

T&T Economy Employment 14 89 77 10 90 65

12010 real growth adjusted for inflation (%); 22011-2020 annualised real growth adjusted for inflation (%)

Total 181 countries or 13 regions (largest/highest/best is number 1; smallest/lowest/worst is number 181 or 13; 0 is aggregate region no ranking

GENERAL MACROECONOMIC INDICATORSThe following charts illustrate how Travel & Tourism growth follows or varies from general macroeconomic growthfor various indicators. The bottom three charts illustrate information related to international visitor arrivals.

T& T E conomy GDP Tota l GDP T& T E mployment Tot al E mployment T& T E xpor ts Tot al E xports

T&T Personal Total Personal T&T Government Total Government

Consumption Consumption T&T Capital Investment Total Capital Investment Expendi ture Expendi ture

International Visitor Average Spend (US$)Visitor Markets Index (1988=100) International Visitor Arrivals ('000)


PHILIPPINES PHILIPPINES PHILIPPINES

Government Expenditure (US$bn)

PHILIPPINES

Gross Domestic Product (US$bn)

PHILIPPINES

Employment ('000 of jobs)

TR

AVEL&TOUR

ISMSATELLIT

EACCOUNT

PHILIPPINES

Exports (US$bn)

PHILIPPINES

Personal Consumption (US$bn) Capital Investment (US$bn)

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2010

WTTC CONTACTS

Jean-Claude Baumgarten

President & CEO

[email protected]

Ufi Ibrahim

Chief Operations Officer

[email protected]

Eva Aimable

Policy Analyst

[email protected]

Sarieu Caramba-CokerOffice Manager

[email protected]

Nancy Cockerell

Adviser, Policy and Research

[email protected]

Anja Eckervogt

Communications Co-ordinator

[email protected]

Susann Kruegel

Manager, e-Strategy and

Tourism for Tomorrow Awards

[email protected]

Jason Norman

Director, Finance & Company Secretary

[email protected]

Alison Osborne

Manager, Council Membership

[email protected]

Pamela PriestExecutive Assistant

[email protected]

Paulina Tomczyk

Membership Assistant

[email protected]

Zheng Yan

China Marketing Representative

[email protected]

WTTC India Initiative

[email protected]

2010 World Travel & Tourism Council

The World Travel & Tourism Council is the forum for

business leaders in the Travel & Tourism industry.

With the Chairs and Chief Executives of the 100 foremost Travel &

Tourism companies as its Members, WTTC has a unique mandate and

overview on all matters related to Travel & Tourism.

WTTC works to raise awareness of Travel & Tourism as one of the worlds

largest industries, employing over 235 million people and generating

9.4% of global GDP in 2009.

Together with its research partner, Oxford Economics, WTTC produces

comprehensive reports on an annual basis with updates whenever

required to quantify, compare and forecast the economic impact of

Travel & Tourism on 181 economies around the world. It also publishes

an Executive Summary highlighting global trends. To download one-page

summaries, the full reports or spreadsheets, visit www.wttc.org

Assisting WTTC to provide tools for analysis, benchmarking,

forecasting and planning

Over the last 25 years Oxford Economics has built a diverse and loyal

client base of over 300 organisations worldwide, including internationalorganisations, governments, central banks, and both large and small

businesses. Headquartered in Oxford, England, with offices in London,

Belfast, Paris, the UAE, Singapore, Philadelphia and New York, Oxford

Economics employs over 70 full-time, highly qualified economists and

data specialists, while maintaining links with a network of economists in

universities worldwide.

For more information please take advantage of a free tr ial on our website,

www.oxfordeconomics.com, or contact John Gaster, Oxford Economics,

Abbey House, 121 St Aldates, Oxford, OX1 1HB, UK.

Tel: +44 (0) 1865 268900; email: [email protected]


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TEL: +44 (0) 20 7481 8007FAX: +44 (0) 20 7488 1008EMAIL: [email protected]

www.wttc.org

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