trefor
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LinkedIn: A global pool of talent
Europe, Middle East and Africa:
65M+
North America: 85M+
Asia Pacific: 39M+Latin America and
Caribbean: 20M+
225M+Members worldwide
130 M+Monthly unique visitors
+2 newMembers per second
Monthly uniques source:Comscore
Why members come to LinkedIn
EverywhereWork wherever our
members work
InsightsBe great at what
you do
IdentityConnect, find, and
be found
Your Follower Community649 Followers connect you to 141,270 connections
Your Company Network44 of your employees connect you with 265 people at Dong Energy
THE RECRUITMENT ENGINE
AWARENESSActivate employees
Explain why and howPOSITIONINGExplain why
CONVERSIONTargeted Jobs
HEADHUNTINGContact the very best
WHAT IS UNIQUE?
TALENT POOL – Passive & Active candidatres
TARGETING – Right opportunity to the right candidatre
ENGAGEMENT – Tap into existing engagement
BROADCASTCompany Page
THOUGHT LEADERSHIP, CONTENT MARKETING & LEAD GENERATION
COLLECT LEADS
Source automaticallyReach the right candidates for all of your roles
1. Talent Pool: The best passive and active candidates
2. Targeting: Right opportunity, right candidate, right context
3. Results: More great hires, less effort
Reach the best candidates, not just the active ones
Passive>80
%
225M+
Active<20
%
members
1. Talent Pool
Active CandidatesWork on their job search- Search job boards- Seek out many opportunities
Passive CandidatesWork on doing their jobs better- Develop networks- Only listen to the right opportunities
Talented professionals are connecting with your company today
Profiles visited by…
members per month
Note: employee profile viewers and company page viewers reflect unique members visiting
1. Talent Pool
Employees on LinkedIn
742
Missed opportunity to influence these professionals
Company pageVisited by…
members per month108
~225
©2013 LinkedIn Corporation. All Rights Reserved. 10
Financial AnalystBank of America
Sr. HR DirectorGap Inc.Amazon
Sr.
TREFORHR Director
TREFORFinance Manager
Projektchef
BryanFinance Analyst
Erica SteveDirector of HR
Projektchef
TREFORProjektchef
JOBS YOU MAY BE INTERESTED INJOBS YOU MAY BE INTERESTED IN JOBS YOU MAY BE INTERESTED IN
Target every candidate with relevant jobs automatically
More applications come from LinkedIn recommended jobs than searches
2. Targeting
©2013 LinkedIn Corporation. All Rights Reserved. 11
Members see personalized jobs every time they log in
Erica Robertson
Your ideal passive candidate
Projektchef
TREFOR
Projektchef
ProjektchefJuniper Networks
LiveOpsProjektchef
Senior
2. Targeting
©2013 LinkedIn Corporation. All Rights Reserved. 12
What do candidates see when they visit your employees’ profiles?
742 professionals visit your employees’ profile pages every month
Viewing profiles is the #1 activity on LinkedIn
Erica Robertson
Your ideal passive candidate
Projektchef
2. Targeting
13
Note: number of professionals visiting reflects unique members visiting your employees profiles
Your target talent is networking with your employees
Note: number of professionals visiting reflects unique members visiting your employees profiles
742 professionals visit your employees’ profile pages every month
Top job functions Top viewer companies
2. Targeting
©2013 LinkedIn Corporation. All Rights Reserved. 14
Engage them with personalized opportunities
Erica Robertson
Your ideal passive candidate
Projektchef
2. Targeting
742 professionals visit your employees’ profile pages every month
©2013 LinkedIn Corporation. All Rights Reserved.
Note: number of professionals visiting reflects unique members visiting your employees profiles
Erica Robertson
Project Management
TREFOR
Note: company page viewers reflect unique members visiting your company page
2. Targeting
Erica Robertson
Your ideal passive candidate
Projektchef
©2013 LinkedIn Corporation. All Rights Reserved. 16
Your company page experience is limited today
Join the team that is transforming the future.We are passionate about what we do.
Companies Home | TREFOR
Jobs at
Ariel Hsiao
Amazon
ABOUT Watch the video for a peek into the fast-paced world at our headquarters. Every day, our employees are working on exciting projects that make a real difference for our customers.
Plus, we’re really excited to show off our newly remodeled office space!
Check out the links below for more about us:
Our Career Site ►
TREFOR 597 followers
TREFOR
TREFOR
Projektchef
Todd Logan
VP of Finance
Emily MeinhardtAccount Executive
Hillary Carroll
Manager of Operations
Projektchef
Projektchef
Projektchef
Director of Project Management
Director of Project Management
Senior Projektchef
Senior Projektchef
Careers
Show relevant opportunities with rich employment branding
Erica Robertson
Your ideal passive candidate
Projektchef
2. Targeting
©2013 LinkedIn Corporation. All Rights Reserved. 17
2. Targeting
Reach candidates with personalized jobs on mobile as well as on their computer
Job you may be interested in:
ProjektchefTREFOR
Erica Robertson
Your ideal passive candidate
Projektchef
©2013 LinkedIn Corporation. All Rights Reserved. 18
Influence candidates at every touch point
Erica Robertson
Your ideal passive candidateProjektchef
Hired
Networkingwith employees
Researching your company
Following your company
Viewingrelevant jobs
2. Targeting
©2013 LinkedIn Corporation. All Rights Reserved. 19
November
Erica Robertson
Joined
New Hire
TREFOR
TREFOR
We can measure LinkedIn’s influence on hiring
Erica Robertson
ACME systems
3. Results
Jobs you maybe interested in
July
Viewed a job on LinkedIn
LinkedIn Influenced
TREFORProjektchef
Projektchef Projektchef
©2013 LinkedIn Corporation. All Rights Reserved. 20