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trends and strategies in the creative industries

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Trends and Strategies in the Creative Industries Elske Joustra Sanne Jansen Stefanie van der Flier Priscilla Bossaert

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Page 1: Trends And Strategies In The Creative Industries

Trends and Strategies in the Creative

Industries

Elske Joustra

Sanne Jansen

Stefanie van der Flier

Priscilla Bossaert

Page 2: Trends And Strategies In The Creative Industries

Hypotheses

“ Peer production of content will structurally alter production processes in the

magazine industry”

Page 3: Trends And Strategies In The Creative Industries

Technical developments

Page 4: Trends And Strategies In The Creative Industries

New Media

Page 5: Trends And Strategies In The Creative Industries

Peer production

Page 6: Trends And Strategies In The Creative Industries

Non-proprietary

Page 7: Trends And Strategies In The Creative Industries

Copyright

Page 8: Trends And Strategies In The Creative Industries

Value of content

Page 9: Trends And Strategies In The Creative Industries

Examples

Page 10: Trends And Strategies In The Creative Industries

Blogosphere

Page 11: Trends And Strategies In The Creative Industries

Elle Blog

Page 12: Trends And Strategies In The Creative Industries

Social Networks

Page 13: Trends And Strategies In The Creative Industries

Glamour

Page 14: Trends And Strategies In The Creative Industries

Online communities

Page 15: Trends And Strategies In The Creative Industries

Mixing Bowl

Page 16: Trends And Strategies In The Creative Industries

Users Producers

Page 17: Trends And Strategies In The Creative Industries

Immersion

Page 18: Trends And Strategies In The Creative Industries

Virtual Dressing Room

Page 19: Trends And Strategies In The Creative Industries

Conclusion

Page 20: Trends And Strategies In The Creative Industries

Questions?


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