Turning Data into Interactive Storytelling Speeding Business User Consumption of Data

Sharmila Mulligan CEO & Founder, ClearStory Data October 16, 2014

A Story – Starts with a Few Contributors

How Millions Then Consume It

Few Data Stewards

Many BusinessConsumers

Big Data is No Different

74% 70% 76% of Business

Users Want to Blend Data from

4+ Sources

of the Business Wants to

Explore Insights Faster (daily)

of Users use Email to Share Insights & 64%

use Excel

New Findings = Need New Solutions

Dashboards  

“Look, But Don’t Touch”

Where We’ve Been

Data Velocity Is Faster

DecisionTimes are Critical

Data Variety is Abundant

Now

Time for “Interactive Storytelling”

§  Big Data, Faster §  Insights In-Context §  100x Faster Discovery §  Collaboration

Interactive Storytelling

§  2X Faster Decision Making §  2X More Trust in Underlying Data §  Constructive Collaboration

Interactive Storytelling