twitter for journalists, ottawa
DESCRIPTION
These are my slides for three presentations on Twitter for groups of journalists this week in Ottawa. For a handout on my Twitter tips for journalists: http://bit.ly/nNhzoTRANSCRIPT
![Page 1: Twitter For Journalists, Ottawa](https://reader033.vdocument.in/reader033/viewer/2022060108/555057deb4c905ae3f8b4c23/html5/thumbnails/1.jpg)
Twitter for Journalists
@stevebuttryGazette CommunicationsCanwest News Service
Jan. 20, 2010#twjtips
![Page 2: Twitter For Journalists, Ottawa](https://reader033.vdocument.in/reader033/viewer/2022060108/555057deb4c905ae3f8b4c23/html5/thumbnails/2.jpg)
Resources to help journo tweeps
• “Twitter tips for journalists” on my blog: stevebuttry.wordpress.com
• “Breaking news” and “Twitter”categories on my blog
• These slides (and other Twitter slideshows) at slideshare.net/stevebuttry
• #twjtips
![Page 3: Twitter For Journalists, Ottawa](https://reader033.vdocument.in/reader033/viewer/2022060108/555057deb4c905ae3f8b4c23/html5/thumbnails/3.jpg)
How do you use Twitter?(and let’s ask my tweeps)
![Page 4: Twitter For Journalists, Ottawa](https://reader033.vdocument.in/reader033/viewer/2022060108/555057deb4c905ae3f8b4c23/html5/thumbnails/4.jpg)
![Page 5: Twitter For Journalists, Ottawa](https://reader033.vdocument.in/reader033/viewer/2022060108/555057deb4c905ae3f8b4c23/html5/thumbnails/5.jpg)
How @snolen uses Twitter. via @mathewi
• “Best reporting tool I’ve ever come across.”• Needed photojournalist in specific region of
India; Globe & Mail photo desk tried for a week w/ no luck; she posted on Twitter (@mathewi & others retweeted) & had photog in two hours
• Found a key source for story on Tamil Tigers
![Page 6: Twitter For Journalists, Ottawa](https://reader033.vdocument.in/reader033/viewer/2022060108/555057deb4c905ae3f8b4c23/html5/thumbnails/6.jpg)
How Twitter helps journalists
• Quickly locate eyewitnesses & participants in breaking news
• Connect with sources, journalists• Monitor community discussion, get
story ideas• Promote content• Write tight (no lead longer than a
tweet)
![Page 7: Twitter For Journalists, Ottawa](https://reader033.vdocument.in/reader033/viewer/2022060108/555057deb4c905ae3f8b4c23/html5/thumbnails/7.jpg)
How do I get started?1. Open account2. Be sure to fill in bio, location, picture3. Decide how to use phone4. Follow some people5. Start Twittering
![Page 8: Twitter For Journalists, Ottawa](https://reader033.vdocument.in/reader033/viewer/2022060108/555057deb4c905ae3f8b4c23/html5/thumbnails/8.jpg)
Twitter terminology1. Tweet, an update (noun or verb), up to
140 characters2. Tweeps, your followers3. Retweet, to pass on a link or thought
(can be quote, paraphrase, starting point)
4. Tweetup, a physical gathering of tweeps
5. Fail whale, over-capacity graphic
![Page 9: Twitter For Journalists, Ottawa](https://reader033.vdocument.in/reader033/viewer/2022060108/555057deb4c905ae3f8b4c23/html5/thumbnails/9.jpg)
What should I tweet about?
• Link to a new blog post, story, video, photo
• Retweet (with a comment) a link from a colleague
• Reply to someone from your community
• Tweet an unfolding story• Tweet something insightful or funny
![Page 10: Twitter For Journalists, Ottawa](https://reader033.vdocument.in/reader033/viewer/2022060108/555057deb4c905ae3f8b4c23/html5/thumbnails/10.jpg)
Linking with Twitter
• Use compressed links: bit.ly, tinyurl.com, is.gd, tr.im, etc.
• Write a headline or a comment; give tweeps a reason to click
• Credit
![Page 11: Twitter For Journalists, Ottawa](https://reader033.vdocument.in/reader033/viewer/2022060108/555057deb4c905ae3f8b4c23/html5/thumbnails/11.jpg)
People to follow
• Look for sources (find people)• Ask sources• Journalists in other communities• When someone follows you, check out to
see whether you should follow back• When you follow someone, check whom
they follow• Tweeps mentioned in interesting tweets
![Page 12: Twitter For Journalists, Ottawa](https://reader033.vdocument.in/reader033/viewer/2022060108/555057deb4c905ae3f8b4c23/html5/thumbnails/12.jpg)
![Page 13: Twitter For Journalists, Ottawa](https://reader033.vdocument.in/reader033/viewer/2022060108/555057deb4c905ae3f8b4c23/html5/thumbnails/13.jpg)
![Page 14: Twitter For Journalists, Ottawa](https://reader033.vdocument.in/reader033/viewer/2022060108/555057deb4c905ae3f8b4c23/html5/thumbnails/14.jpg)
![Page 15: Twitter For Journalists, Ottawa](https://reader033.vdocument.in/reader033/viewer/2022060108/555057deb4c905ae3f8b4c23/html5/thumbnails/15.jpg)
![Page 16: Twitter For Journalists, Ottawa](https://reader033.vdocument.in/reader033/viewer/2022060108/555057deb4c905ae3f8b4c23/html5/thumbnails/16.jpg)
![Page 17: Twitter For Journalists, Ottawa](https://reader033.vdocument.in/reader033/viewer/2022060108/555057deb4c905ae3f8b4c23/html5/thumbnails/17.jpg)
![Page 18: Twitter For Journalists, Ottawa](https://reader033.vdocument.in/reader033/viewer/2022060108/555057deb4c905ae3f8b4c23/html5/thumbnails/18.jpg)
![Page 19: Twitter For Journalists, Ottawa](https://reader033.vdocument.in/reader033/viewer/2022060108/555057deb4c905ae3f8b4c23/html5/thumbnails/19.jpg)
![Page 20: Twitter For Journalists, Ottawa](https://reader033.vdocument.in/reader033/viewer/2022060108/555057deb4c905ae3f8b4c23/html5/thumbnails/20.jpg)
![Page 21: Twitter For Journalists, Ottawa](https://reader033.vdocument.in/reader033/viewer/2022060108/555057deb4c905ae3f8b4c23/html5/thumbnails/21.jpg)
![Page 22: Twitter For Journalists, Ottawa](https://reader033.vdocument.in/reader033/viewer/2022060108/555057deb4c905ae3f8b4c23/html5/thumbnails/22.jpg)
![Page 23: Twitter For Journalists, Ottawa](https://reader033.vdocument.in/reader033/viewer/2022060108/555057deb4c905ae3f8b4c23/html5/thumbnails/23.jpg)
![Page 24: Twitter For Journalists, Ottawa](https://reader033.vdocument.in/reader033/viewer/2022060108/555057deb4c905ae3f8b4c23/html5/thumbnails/24.jpg)
![Page 25: Twitter For Journalists, Ottawa](https://reader033.vdocument.in/reader033/viewer/2022060108/555057deb4c905ae3f8b4c23/html5/thumbnails/25.jpg)
![Page 26: Twitter For Journalists, Ottawa](https://reader033.vdocument.in/reader033/viewer/2022060108/555057deb4c905ae3f8b4c23/html5/thumbnails/26.jpg)
![Page 27: Twitter For Journalists, Ottawa](https://reader033.vdocument.in/reader033/viewer/2022060108/555057deb4c905ae3f8b4c23/html5/thumbnails/27.jpg)
![Page 28: Twitter For Journalists, Ottawa](https://reader033.vdocument.in/reader033/viewer/2022060108/555057deb4c905ae3f8b4c23/html5/thumbnails/28.jpg)
![Page 29: Twitter For Journalists, Ottawa](https://reader033.vdocument.in/reader033/viewer/2022060108/555057deb4c905ae3f8b4c23/html5/thumbnails/29.jpg)
David Reevely, Ottawa Citizen
“We had a two-month transit strike a year ago, and Twitter was useful for getting a feel for how traffic was moving in the early days, and then how things were going during the staged return to work.”Useful for “epic lineups for H1N1 vaccines. … These tweeps were a real force multiplier that gave us clues where to send our reporters to find the most important goings-on, and what questions to ask the Powers That Be.”
![Page 30: Twitter For Journalists, Ottawa](https://reader033.vdocument.in/reader033/viewer/2022060108/555057deb4c905ae3f8b4c23/html5/thumbnails/30.jpg)
David Reevely, Ottawa Citizen
“Word that a piano that was in a public space at a downtown grocery store had been taken away and replaced with shelves of potted plants for sale. People loved that piano and there’s been a minor firestorm since it was removed. It’s a real slice-of-downtown-life kind of a story, and something I wouldn’t have known about without one angry person’s tweet.”
![Page 31: Twitter For Journalists, Ottawa](https://reader033.vdocument.in/reader033/viewer/2022060108/555057deb4c905ae3f8b4c23/html5/thumbnails/31.jpg)
Quakes show Twitter’s value• Indonesia• Twitter HQ• Lists• Location search• Term or hashtag search
![Page 32: Twitter For Journalists, Ottawa](https://reader033.vdocument.in/reader033/viewer/2022060108/555057deb4c905ae3f8b4c23/html5/thumbnails/32.jpg)
![Page 33: Twitter For Journalists, Ottawa](https://reader033.vdocument.in/reader033/viewer/2022060108/555057deb4c905ae3f8b4c23/html5/thumbnails/33.jpg)
![Page 34: Twitter For Journalists, Ottawa](https://reader033.vdocument.in/reader033/viewer/2022060108/555057deb4c905ae3f8b4c23/html5/thumbnails/34.jpg)
![Page 35: Twitter For Journalists, Ottawa](https://reader033.vdocument.in/reader033/viewer/2022060108/555057deb4c905ae3f8b4c23/html5/thumbnails/35.jpg)
![Page 36: Twitter For Journalists, Ottawa](https://reader033.vdocument.in/reader033/viewer/2022060108/555057deb4c905ae3f8b4c23/html5/thumbnails/36.jpg)
Examples from one day in Iowa
• Click trends• Search hashtag #iagaymarriage• @tdorman from Supreme Court, press
conference• @DM_in_the_PM from rally• @dianeheldt from court
![Page 37: Twitter For Journalists, Ottawa](https://reader033.vdocument.in/reader033/viewer/2022060108/555057deb4c905ae3f8b4c23/html5/thumbnails/37.jpg)
![Page 38: Twitter For Journalists, Ottawa](https://reader033.vdocument.in/reader033/viewer/2022060108/555057deb4c905ae3f8b4c23/html5/thumbnails/38.jpg)
![Page 39: Twitter For Journalists, Ottawa](https://reader033.vdocument.in/reader033/viewer/2022060108/555057deb4c905ae3f8b4c23/html5/thumbnails/39.jpg)
![Page 40: Twitter For Journalists, Ottawa](https://reader033.vdocument.in/reader033/viewer/2022060108/555057deb4c905ae3f8b4c23/html5/thumbnails/40.jpg)
![Page 41: Twitter For Journalists, Ottawa](https://reader033.vdocument.in/reader033/viewer/2022060108/555057deb4c905ae3f8b4c23/html5/thumbnails/41.jpg)
![Page 42: Twitter For Journalists, Ottawa](https://reader033.vdocument.in/reader033/viewer/2022060108/555057deb4c905ae3f8b4c23/html5/thumbnails/42.jpg)
![Page 43: Twitter For Journalists, Ottawa](https://reader033.vdocument.in/reader033/viewer/2022060108/555057deb4c905ae3f8b4c23/html5/thumbnails/43.jpg)
Twitter’s value in breaking newsnot happening in Iran, Haiti
• Emergency landing• DC Metro crash• @jkrums on Hudson emergency landing• @2drinksbehind on Denver plane crash• Fargo flooding
![Page 44: Twitter For Journalists, Ottawa](https://reader033.vdocument.in/reader033/viewer/2022060108/555057deb4c905ae3f8b4c23/html5/thumbnails/44.jpg)
![Page 45: Twitter For Journalists, Ottawa](https://reader033.vdocument.in/reader033/viewer/2022060108/555057deb4c905ae3f8b4c23/html5/thumbnails/45.jpg)
![Page 46: Twitter For Journalists, Ottawa](https://reader033.vdocument.in/reader033/viewer/2022060108/555057deb4c905ae3f8b4c23/html5/thumbnails/46.jpg)
![Page 47: Twitter For Journalists, Ottawa](https://reader033.vdocument.in/reader033/viewer/2022060108/555057deb4c905ae3f8b4c23/html5/thumbnails/47.jpg)
![Page 48: Twitter For Journalists, Ottawa](https://reader033.vdocument.in/reader033/viewer/2022060108/555057deb4c905ae3f8b4c23/html5/thumbnails/48.jpg)
![Page 49: Twitter For Journalists, Ottawa](https://reader033.vdocument.in/reader033/viewer/2022060108/555057deb4c905ae3f8b4c23/html5/thumbnails/49.jpg)
![Page 50: Twitter For Journalists, Ottawa](https://reader033.vdocument.in/reader033/viewer/2022060108/555057deb4c905ae3f8b4c23/html5/thumbnails/50.jpg)
![Page 51: Twitter For Journalists, Ottawa](https://reader033.vdocument.in/reader033/viewer/2022060108/555057deb4c905ae3f8b4c23/html5/thumbnails/51.jpg)
![Page 52: Twitter For Journalists, Ottawa](https://reader033.vdocument.in/reader033/viewer/2022060108/555057deb4c905ae3f8b4c23/html5/thumbnails/52.jpg)
![Page 53: Twitter For Journalists, Ottawa](https://reader033.vdocument.in/reader033/viewer/2022060108/555057deb4c905ae3f8b4c23/html5/thumbnails/53.jpg)
![Page 54: Twitter For Journalists, Ottawa](https://reader033.vdocument.in/reader033/viewer/2022060108/555057deb4c905ae3f8b4c23/html5/thumbnails/54.jpg)
![Page 55: Twitter For Journalists, Ottawa](https://reader033.vdocument.in/reader033/viewer/2022060108/555057deb4c905ae3f8b4c23/html5/thumbnails/55.jpg)
![Page 56: Twitter For Journalists, Ottawa](https://reader033.vdocument.in/reader033/viewer/2022060108/555057deb4c905ae3f8b4c23/html5/thumbnails/56.jpg)
![Page 57: Twitter For Journalists, Ottawa](https://reader033.vdocument.in/reader033/viewer/2022060108/555057deb4c905ae3f8b4c23/html5/thumbnails/57.jpg)
![Page 58: Twitter For Journalists, Ottawa](https://reader033.vdocument.in/reader033/viewer/2022060108/555057deb4c905ae3f8b4c23/html5/thumbnails/58.jpg)
![Page 59: Twitter For Journalists, Ottawa](https://reader033.vdocument.in/reader033/viewer/2022060108/555057deb4c905ae3f8b4c23/html5/thumbnails/59.jpg)
Twitter twists
• Tweetbeep & Tweetscan• Interface w/other social media• Publish2• TweetDeck, Tweetie, etc.• Twitpic• Lists, favorites, retweets
![Page 60: Twitter For Journalists, Ottawa](https://reader033.vdocument.in/reader033/viewer/2022060108/555057deb4c905ae3f8b4c23/html5/thumbnails/60.jpg)
Ways to use Twitter
• Follow people on the beat (put their feeds on beatblog)
• Crowdsource (“Does anyone know anything about …?”)
• Story ideas (ask, monitor chat)• Connect with eyewitnesses• Drive traffic to blog posts, stories
![Page 61: Twitter For Journalists, Ottawa](https://reader033.vdocument.in/reader033/viewer/2022060108/555057deb4c905ae3f8b4c23/html5/thumbnails/61.jpg)
Ethical considerations
• How do you identify yourself?• Separate personal and professional
Twitter feeds?• How do you verify?• What language is acceptable (WTF)?• What, if any, opinions are OK?
![Page 62: Twitter For Journalists, Ottawa](https://reader033.vdocument.in/reader033/viewer/2022060108/555057deb4c905ae3f8b4c23/html5/thumbnails/62.jpg)
![Page 63: Twitter For Journalists, Ottawa](https://reader033.vdocument.in/reader033/viewer/2022060108/555057deb4c905ae3f8b4c23/html5/thumbnails/63.jpg)
Let’s check advice from the tweeps
![Page 64: Twitter For Journalists, Ottawa](https://reader033.vdocument.in/reader033/viewer/2022060108/555057deb4c905ae3f8b4c23/html5/thumbnails/64.jpg)
Wrapping up
• These slides at slideshare.net/stevebuttry
• Follow me on Twitter: @stevebuttry• Twitter tips, links to journalists & helpful
resources on Twitter on my blog: stevebuttry.wordpress.com
![Page 65: Twitter For Journalists, Ottawa](https://reader033.vdocument.in/reader033/viewer/2022060108/555057deb4c905ae3f8b4c23/html5/thumbnails/65.jpg)
Final advice
From @mathewi (Globe and Mail):Don’t answer, “What are you doing?” Answer, “What am I thinking?”
And from @stevebuttry:“What do I want to know?”