twitter presentation

What The…TWEET?

When you think of Twitter…

WHAT COMES TO MIND?

When you think of Twitter…

However, I’ve found you can get INTO the brains of peeps

like this:

And…peeps like this:

IRONICALLY, ONE OF THE ONLY INFLUENCERS NOT ON

TWITTER…

Today, I’LL COVER…

1) WHY YOU SHOULD START DABBLING ON TWITTER TO BUILD YOUR BUSINESS

2) TWITTER “TWER-MINOLOGY” AND WHY IT’S SO “TWEET”

3) HOW TO INCREASE YOUR NUMBER OF FOLLOWERS FROM 0 TO 2000 IN UNDER 60 DAYS, WITH MY SECRET “FOLLOW GAME”

Why TWITTER?

YOU CAN CONNECT WITH YOUR INDUSTRY’S INFLUENCERS

Why TWITTER?


IT’S A GREAT VENUE TO LEARN FROM INDUSTRY GURUS

Why TWITTER?



YOU CAN CONNECT WITH YOUR AUDIENCE

Why TWITTER?




IT’S A GREAT PLACE TO PROMOTE YOUR ORIGINAL CONTENT

Why TWITTER?





IT’S A GREAT PLACE TO EDUCATE YOUR AUDIENCE

Why TWITTER?





IT’S A GREAT PLACE TO EDUCATE YOUR AUDIENCE

YOU CAN POST OFTEN, PARTICULARLY WITH SOFTWARE LIKE HOOTSUITE, SO YOU DON’T HAVE TO PAY FOR ADVERTISING

Why Twitter?

HOW IS TWITTER DIFFERENT THAN OTHER SOCIAL MEDIA PLATFORMS?

Why Twitter?

HOW IS TWITTER DIFFERENT THAN OTHER SOCIAL MEDIA PLATFORMS?

IT’S THE PLACE YOU CAN (Fairly Easily) CONNECT WITH YOUR

INDUSTRY/PASSION/HOBBY’S INFLUENCERS

TWER-MINOLOGY?

TWEET: The actual message you post on Twitter. Must be a maximum of 140 Characters Long (including links +

hashtags)

TWER-MINOLOGY?

HASHTAG (#): This symbol helps you organize your tweets by TOPIC/SUBJECT. When you use #Entrepreneur, your tweet will post both on YOUR TIMELINE, as well as a page dedicated to the TOPIC of “Entrepreneur”. This is a

VERY EFFECTIVE WAY of maximizing your TWEET’s (or Message’s) Visibility.

TWER-MINOLOGY?

The “@” Symbol: Similar to Facebook, this is a way of “TAGGING” other users, so your TWEET makes it to their

notification page. A way of grabbing someone’s attention.

TWER-MINOLOGY?

FAVORITE (Star Symbol) : This is similar to the “LIKE” button on FB. However, all of your “Favorited” Tweets are

organized in one file on Twitter.

TWER-MINOLOGY?

RETWEET (Recycling-Type Symbol): The “Retweet” button is similar to Facebook’s “SHARE” button. You “Retweet” another’s Tweet (or Post) when you wish to SHARE that

post with your followers).

TWER-MINOLOGY?

REPLY (Singular arrow): A “Reply” on Twitter is similar to Facebook’s “COMMENT” button. You “Reply” to a Tweet

when you want to add your perspective, or acknowledge the author directly in some way.

TWITTER “FOLLOW GAME”

ON JUNE 1st, I IMPLEMENTED A TWITTER STRATEGY CALLED THE “FOLLOW GAME”…

I ONLY HAD A FEW DOZEN RANDOM FOLLOWERS, AND I NOW HAVE 2398

HIGHLY TARGETED FOLLOWERS…

WITHOUT SPENDING A DIME!

(AND IT TOOK ME JUST 5 MINS A DAY)


STEP 1: CHOOSE SEVERAL INFLUENCERS IN YOUR INDUSTRY WHO YOUR IDEAL CLIENTS WOULD BE LIKELY TO FOLLOW

EXAMPLES FOR ME: MARIE FORLEO, MARI SMITH, NATALIE SISSON, GARY VAYNERCHUK, Etc…


STEP 2: BROWSE THE PROFILES OF THEIR FOLLOWERS, AND START FOLLOWING

THAT INFLUENCER’S FOLLOWERS


STEP 2: BROWSE THE PROFILES OF THEIR FOLLOWERS, AND START FOLLOWING THAT

PERSON’S FOLLOWERS

*FOR YOU NUMBER CRUNCHERS: If you want to GET SERIOUS about tracking where most of your followers come from, note the names of

people you’ve followed on a spreadsheet, and track which influencer’s page they came from and IF they followed you back*

(Or you can do it my way, and loosely take notes…)


STEP 3: GIVE EACH NEW PERSON YOU’VE FOLLOWED 72 HOURS TO FOLLOW YOU BACK BEFORE YOU UNFOLLOW THEM.

(Most people will FOLLOW YOU BACK IMMEDIATELY. But once you follow 2,000 people, Twitter will BLOCK YOU from

following any more UNTIL 2,000 PEOPLE ARE ALSO FOLLOWING YOU BACK)


YOU’LL NOTICE HERE, BACK IN AUG, I WAS CLOSE TO FOLLOWING ALMOST 2000 PEOPLE. ONCE YOU FOLLOW 2000 PEOPLE, YOU’LL BE

BLOCKED FROM FOLLOWING ANY MORE USERS UNTIL 2,000 PEOPLE ARE FOLLOWING YOU.


STEP 4: START UNFOLLOWING OTHER USERS SO YOU DON’T HIT THE 2,000

LIMIT. USE THESE TIPS FOR UNFOLLOWING:

-UNFOLLOW THOSE WHO DON’T FOLLOW YOU BACK IN 72 HOURS


STEP 4: START UNFOLLOWING OTHER USERS SO YOU DON’T HIT THE 2,000

LIMIT. USE THESE TIPS FOR UNFOLLOWING:


-UNFOLLOW THOSE WITHOUT A PROFILE PICTURE


STEP 4: START UNFOLLOWING OTHER USERS SO YOU DON’T HIT THE 2,000 LIMIT.

USE THESE TIPS FOR UNFOLLOWING:



-UNFOLLOW ACCOUNTS ADVERTISING FREE/CHEAP FOLLOWERS


STEP 4: START UNFOLLOWING OTHER USERS SO YOU DON’T HIT THE 2,000 LIMIT. USE THESE TIPS

FOR UNFOLLOWING:



-UNFOLLOW ACCOUNTS ADVERTISING FREE/CHEAP FOLLOWERS

-UNFOLLOW THOSE WHO ARE NOT ACTIVE ON TWITTER


STEP 5: TAKE NOTE OF WHICH INFLUENCERS’ FOLLOWERS ARE MORE LIKELY TO FOLLOW YOU

BACK…

AND MAKE YOUR LIFE EASY: FOLLOW MORE OF THEIR FOLLOWERS!

BETTER YET…IF YOUR AUDIENCE IS BUSINESS OWNERS/TRAVELERS FROM ALL OVER THE WORLD…

FOLLOW MY FOLLOWERS!

FINAL THOUGHTS

FOCUS ON BUILDING A QUALITY TRIBE ON TWITTER. DO THIS BY POSTING AND SHARING GREAT CONTENT.

-BE CONSISTENT ABOUT POSTING. DON’T TWEET AND RUN!

IF YOU DON’T KNOW WHAT TO POST, JUST RETWEET CONTENT YOU FEEL IS GREAT…AND SIMILAR MINDS WILL GRAVITATE

TOWARD YOU.

-SOCIAL MEDIA IS ABOUT PROVIDING GREAT CONTENT AND TAKING THE TIME TO POST, TAG, AND RETWEET OTHERS’

CONTENT.

-PRACTICE RANDOM ACTS OF KINDNESS, EVERYDAY, ON SOCIAL MEDIA. SALES/REFERRALS WILL COME…AFTER YOU

EARN TRUST.

Mari ConnorSocial Media Money [email protected]

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