twitter, puur tijdverlies. of toch niet?
DESCRIPTION
Twitter, Facebook, LinkedIn, Pinterest. Wie heeft daar in godsnaam tijd voor? En wat brengt het op in een professionele omgeving? Tijdens de straffe madammen twunch op 26 maart 2013 heb ik getoond hoe ik twitter intensief gebruik als waardevolle bron van inspiratie en conversatie. Meer halen uit social media. Daar draait het om. Naast het ‘sociaal’ aspect, kan social media je ook helpen met je dagelijkse taken op de werkvloer en als informatiebron voor je privé-activiteiten. Je kan ‘passief’ meeluisteren of zelf actief aan de slag gaan. Ik koos voor het tweede.TRANSCRIPT
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Straffe Madammen Twunch
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Puur tijdverlies. Of toch niet?
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Ik ben Vanessa
1.187 dagen
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twitter is an online social networking service and
microblogging service that enables its users to send and read text-based messages of up to 140 characters, known
as "tweets“Source: www.wikipedia.org
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Being able to see which topic is trending right now
imagine
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http://omnimediavore.blogspot.be/
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Discovering new things every day syndicated by your peers
imagine
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Your words read by 5 people.Then 20.Then
100 ...
imagine
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promotion corporate event
personal blog
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imagine
Talking to strangers and liking the discussion
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exchanging opinions asking
information
being rewarded for WOM
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imagine
Being listed for your conversational skills,
your areas of interests, the content you share,
...
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BLACKLISTED
some of mine
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imagine
Using twitter can help you in your daily job
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“Back from Torfs in Paal. Yesterday the Flair pumps got sold there per 10 pairs!!”
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#FSD11
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and it’s also working in non-profit sectors
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imagine
Sending tweets to sell food and find your clients
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imagine
Promoting your book(s), blog(s), cartoon(s),
your view
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sharing creating
consistentcasual
liste
nin
gp
art
icip
ati
ng
bro
ad
focu
sed
YOUR CHOICE
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Define goals
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The WHY’s
• listening• networking• (knowledge) sharing• link to your (blogging) activities
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Get rid of the egg
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Give twitterbirds some reason to follow you
(back)
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Some tips
• observe• listen• do your homework = search • connect• engage• spread
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Tools to help you
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Paper.li
• content syndicated by your ‘specialists’• giving others the credit• define publication rate (daily, weekly,...)• link it to your twitter account• send tweets with mentions• a way to engage conversations
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Tools
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ADD COMMENTS
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On twitter
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Output blog
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Think short
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Tools to help you
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Think readable
max. 2 or 3
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References
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References
on my blog
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References
slideshare
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Don’t focus to much on numbers...
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But try to understand
• test (measurement) tools
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• test (measurement) tools
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• test (measurement) tools
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Get the numbers
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Get insights on your tweeting behavior
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Try different ‘readers’
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Final tips
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sometimes you will feel lonely
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