typogram

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1 ART 230 TYPOGRAPHY | PROJECT 03 » YOUR NAME HERE PROJECT 03 | INTRODUCTION Project 03 | Type Specimen INTRODUCTION First we will create a list of words to be used as options for the typogram. According to Nicole Nugent, “a typogram is when you take a work and try to express the meaning of that word by changing the position, size, and/or arrangement of the letters.” You also want to make sure there isn’t much if at all any illustration at all. What we first had to do was to create a list of about 25-50 words; it could be verb, nouns, etc. Then we would have to make about 15 hand drawn sketches of those words into typographic compositions. Once that was complete, we would choose 4 that we thought were the best and make digital sketches. After we have found the one we like, we continue to refine that idea till we come up with a product that meets the criteria.

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First we will create a list of words to be used as options for the typogram. According to nicole nugent, “a typogram is when you take a work and try to express the meaning of that word by changing the position, size, and/or arrangement of the letters.” You also want to make sure there isn’t much if atall any illustration at all. What we first had to dowas to create a list of about 25-50 words; it couldbe verb, nouns, etc. then we would have to make about 15 hand drawn sketches of those words into typographic compositions. once that was complete, we would choose 4 that we thought were the best and make digital sketches. After we have found the one we like, we continue to refine that idea till we come up with a product that meets the criteria

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P r o j e c t 03 | I n t r o d u c t I o n

Project 03 | Type Specimen

InTroducTIon

First we will create a list of words to be used as options for the typogram. According to nicole nugent, “a typogram is when you take a work and try to express the meaning of that word by changing the position, size, and/or arrangement of the letters.” You also want to make sure there isn’t much if at all any illustration at all. What we first had to do was to create a list of about 25-50 words; it could be verb, nouns, etc. then we would have to make about 15 hand drawn sketches of those words into typographic compositions. once that was complete, we would choose 4 that we thought were the best and make digital sketches. After we have found the one we like, we continue to refine that idea till we come up with a product that meets the criteria.

InTroducTIon

this part of the project was to write down about 25 to 50 words to be used as options or ideas for writing a typogram.

LearnIng Summary

I have learned that its best to find words you can almost think of the word already but has not been portrayed yet on Google images or even Behance. obviously the easier route would be to use the simple words, but the better ones are those less thought of.

I like ones that have more simplicity in the design. For example, the conversation one, I like how just two letters are forms and/or shapes of talking bubbles. this keeps it easy to read but with a little decoration to it.

However, ones that use the whole word as a design, I think its best to go all out. So instead of manipulate a lot of one letter, manipulate all of them. Like with the stand one, I put the “s” on the ground and all the other ones progressively rising up.

Easy to read but with a little decoration.

concLuSIon

It takes a while to get the ideas rolling, but when they do, great concepts are created. the main thing I got from this is to take time and think of logical yet comprehensive words that can be portrayed by itself.

Word LIST (25 mInImum)

1. contained

2. interaction

3. conversation

4. liquid

5. light

6. power

7. clean

8. crisp

9. digital

10. flakey

11. classy

12. combine

13. nestle

14. ergonomic

15. pattern

16. aim

17. fashion

18. produce

19. gear

20. pinpoint

21. precise

22. locate

23. detect

24. accurate

25. scrupulous

26. nothing

27. facet

28. errand

29. distinguish

30. dirt

31. toxins

32. spotless

33. gutless

34. fresh

35. lack

36. chill

37. commotion

38. direction

39. discover

40. clock

41. desceptive

42. missing

43. investigate

44. stand

45. courage

46. pop

47. allure

48. between

49. internal

50. typography

Mark your three favorite sketches

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P r o j e c t 03 S t e P 01 | t H u M B n A I L S (15 M I n I M u M )P r o j e c t 03 S t e P 01 | P r o c e S S B Lo G P o S t / W o r d L I S t

InTroducTIon

this part is to take 4 of your favorite hand drawn sketches and create 4 digital sketches of them. the reason is to test our idea and see if it will translate well into a typogram.

LearnIng Summary

I have learned that not all of you had drawn sketches work well in a digital format. When I did my standing one, it seemed to not work as well, nor did it portray the way I really thought I could get it to.

Another thing I have found is that I am getting a little more used to typography, and figuring out which typeface works better for each monogram. Some san serifs work really well with certain words and making it flow, while some serifs make it smooth and go with other words.

the key to this part is to actually think and ponder your ideas and not just throw them on the program. I got stuck a lot, but with breaks and reviewing others, ideas would come and come again.

Lastly I have discovered that manipulating the type is way more harder than using a short cut like making a shape to create what you want.

Think and ponder your ideas

concLuSIon

overall, this was a great exercise to help me realize that sometimes you need to start over to get better ideas. Also I found that the flow of words with different typefaces is very important.

Mark your favorite sketch

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P r o j e c t 03 S t e P 02 | r e v I S e d S k e t c H e SP r o j e c t 03 S t e P 02 | P r o c e S S B Lo G P o S t

InTroducTIon

the word I choose to go with is nestle, which means to settle or lie comfortable within or against something.

SerIf

I decided to go with a serif font because it allowed more of a smooth comforting feeling with the glyph in the composition. I used the glyph “n” as a container or padding/wall for the rest of the glyphs. this also created a little size variation and depth for the overall monogram.

containment was a key to this design, but I also used movement and visual pace by having the letters contained within the “n”, by first letting you see the “n” then the contents with in it. Which in turn creates a almost focal point in that section of the glyph.

Because of the positioning of the “estle”, that created asymmetrical balance and grouping, which helps with a little isolation of those letters.

Containment was a key to this design.

concLuSIon

this experience was overall pretty fun. Learning how to create the meaning of the word visually only with the word makes you think of text a little differently.

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P r o j e c t 03 S t e P 03 | F I n A LP r o j e c t 03 S t e P 03 | P r o c e S S B Lo G P o S t

P r o j e c t 01 S t e P 0 0 | P r o c e S S B Lo G P o S t

Project 03 | Typogram

concLuSIon

this project was really fun to get involved in. I learned to go farther with words and how to manipulate glyphs to formulate what’s in my mind into digital composition.