typography

11
YEAR 10 CD PROJECT TYPOGRAPHY

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Page 1: Typography

YEAR 10 CD PROJECTTYPOGRAPHY

Page 2: Typography

What is typography? Learn the basic rules and terms of type!

Typography is, quite simply, the art and technique of arranging type. It's central to the work and skills of a designer and is about much more than making the words legible.

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Page 4: Typography
Page 5: Typography

Hello everybody please tell

me what kind of typefaceI am? Are you sure ? How do you know?What kind of typeface will you use in your project?Why?

Page 6: Typography

Basic concepts Size Hierarchy and scale If all type was the same size, then it would be difficult to know which was the

most important information on the page. In order to guide the reader, then, headings are usually large, sub-headings are smaller, and body type is smaller still.

Alignment:

Page 7: Typography

rivers

Page 8: Typography

orphan

Page 9: Typography

Key to image: 1. Bowl; 2. Stem; 3. Counter; 4. Arm; 5. Ligature; 6. Terminal; 7. Spine; 8. Ascender; 9. Apex; 10. Serif; 11. Ear; 12. Descender; 13. Crossbar; 14. Finial; 15. Ascender height; 16. Cap height; 17. X-height; 18. Baseline; 19. Descender line