u motif gamify my health meetup 12 october 2012

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@uMotif www.uMotif.com Gamify My Health Meetup 12 October 2012 Bruce Hellman CEO / Co-Founder Patient Adherence | Goal Achievement

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Page 1: U motif gamify my health meetup 12 october 2012

@uMotif

www.uMotif.com

Gamify My Health Meetup

12 October 2012

Bruce Hellman CEO / Co-Founder

Patient Adherence | Goal Achievement

Page 2: U motif gamify my health meetup 12 october 2012

@uMotif / www.uMotif.com Copyright uMotif 2012

What we do

Software to improve

adherence to medication

regimes and compliance

with health programmes

Page 3: U motif gamify my health meetup 12 october 2012

@uMotif / www.uMotif.com Copyright uMotif 2012

The problem: patient adherence and goal failure

We also work in

other sectors:

Education

Corporate

$289bn pa

medication non-

compliance

Page 4: U motif gamify my health meetup 12 october 2012

@uMotif / www.uMotif.com Copyright uMotif 2012

Where are we now?

In development Bid phase

• Meds adherence

• Parkinson’s Disease

• Mass Screening

• Hypertension

• Attainment

• Education

Page 5: U motif gamify my health meetup 12 october 2012

@uMotif / www.uMotif.com Copyright uMotif 2012

Our solution

• Quick

• Simple

• Patient centered

• Support trusted professionals

• Deliver & monetise content

Mobile and web apps that are:

Page 6: U motif gamify my health meetup 12 october 2012

@uMotif / www.uMotif.com Copyright uMotif 2012

Our solution

Proprietary uMotif data input and visualisation interface

Talking notes: All about behaviour

change Use a range of tools and

techniques User-focused

Supports HCPs Comparison and

competition Wilting

Growing Pollinating

Visual Opt-in social

Page 7: U motif gamify my health meetup 12 october 2012

@uMotif / www.uMotif.com Copyright uMotif 2012

Patient compliance software – Parkinson’s example

Retain interest through opt-in in-app messaging

Moitf segments/petals configured for each patient group

Page 8: U motif gamify my health meetup 12 october 2012

@uMotif / www.uMotif.com Copyright uMotif 2012

Patient compliance software

Goal setting and tracking, related to motif segments

Track any numeric data and provide timed daily activity and medication log

Page 9: U motif gamify my health meetup 12 october 2012

@uMotif / www.uMotif.com Copyright uMotif 2012

Patient compliance software

Competition and comparison through visuals and charts

Page 10: U motif gamify my health meetup 12 october 2012

@uMotif / www.uMotif.com Copyright uMotif 2012

Health Care Professional’s portal

Clinicians portal to enhance relationship and patient engagement

Page 11: U motif gamify my health meetup 12 october 2012

@uMotif / www.uMotif.com Copyright uMotif 2012

The Psychology of Behaviour Change

BJ Fogg Nir Eyal

Bandura – Self-Efficacy

Page 12: U motif gamify my health meetup 12 october 2012

@uMotif / www.uMotif.com Copyright uMotif 2012

Why we’re different

Simpler

Easier

More beautiful

Key role for HCP

Communication tool

Content delivery

For Patients: For Providers:

Page 13: U motif gamify my health meetup 12 october 2012

@uMotif / www.uMotif.com Copyright uMotif 2012

Conclusion and Contact Details

www.uMotif.com

[email protected]

@uMotif

Would like to meet…

• Partners to trial

• Developers to work with us

• HCPs to use

• Users/Patients to feedback