undergraduate student services · fcbe is in the business of creating leaders with confidence ......

UNDERGRADUATE STUDENT SERVICES

360° VIEW OF BUSINESS COLLEGE

memphis.edu/fcbe

AACSB ACCREDITEDFogelman College of Business & Economics is only one of a few Memphis-area business schools accredited by the premier international accrediting body, the Association to Advance Collegiate Schools of Business (AACSB). In fact, less than five percent of business schools worldwide are AACSB accredited.

What does “AACSB accredited” mean?1. FCBE goes through a rigorous process of evaluation and

scrutiny every five years to make certain the Business College meets certain quality standards and demonstrates engagement, innovation and impact — the three pillars of AACSB Accreditation.

2. FCBE is committed to developing, implementing and maintaining the highest level of quality education delivered to its students.

3. The work performed at AACSB-accredited FCBE prepares students to make an immediate impact on the world upon graduation — student specific, meaningful and quite possibly life-changing.

Learn more at aacsb.edu/about

TOP-TIER COLLEGEGraduates from Fogelman College of Business & Economics (FCBE) earn more than a business degree. FCBE is in the business of creating leaders with confidence in their abilities to recognize opportunities and to meet new challenges.

FCBE can be the start to a lifetime of opportunities —beginning with scholarships focusing on educational goals to selecting from numerous internship opportunities that come from studying business and networking in an urban environment.

Thousands of Fogelman graduates have achieved professional success and attained positions as top level executives, directors, managers and other established positions!

FOGELMAN FACTS

$350,000+ IN SCHOLARSHIPS

AWARDED EACH YEAR

30,000 FCBE

ALUMNI

10 CHAIRS OF

EXCELLENCE

90% OF THE FACULTY HAVE DOCTORAL DEGREES FROM MORE THAN 50

RESPECTED UNIVERSITIES

97 FULL-TIME FACULTY

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OUTSIDE THE CLASSROOMFogelman College of Business & Economics has programs and resources that help students experience pragmatic, hands-on business learning. Few business colleges have these types of resources for students to support their foundations, learning and journey into the business world.

Cook Analytics & Training LabCook Analytics & Trading Lab (known as The Cook Lab), located on the highly trafficked first floor of FCBE, mimics a Wall Street trading firm. It is equipped with glass walls, New York Stock Exchange (NYSE) tickers and values and Bloomberg terminals. These analytical terminals provide accurate, real-time financial data like professional financial firms use daily. FCBE students can run simulations with data and can observe how their decisions could have an impact on the market.

The Cook Lab offers innovative tools to supplement traditional classroom teaching and gives business students and faculty the resources to stay on the edge of a dynamic industry. The Cook Lab is a cutting-edge technology and data center that provides learning in the “now” business environment. Students receive experiential learning to build competence and confidence as business professionals.

LEARN IN REAL TIME WITH

BLOOMBERG ACCESS AND

WALL STREET DATA

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Professional Development Center The Avron B. Fogelman Professional Development Center (PDC) provides a dedicated team working to prepare and place FCBE students in internships and career opportunities.

The Complete Professional Program (CPP), the anchor for the PDC, allows students to apply what they learn in the classroom in real-world experiences outside the classroom. The CPP is crafted with specific core training modules and additional modules based on a student’s major. After fulfilling requirements for the CPP, students receive a certificate of completion, business cards and a CPP stole to wear at graduation. Students then list the CPP completion on their resume to demonstrate their professional training.

The PDC is accessible to students year-round with resources including FCBE Internship and Career Fairs offered twice a year. More than 100 company representatives attend this FCBE growing event to talk with students, ask for resumes or arrange interviews.

STUDENT SUCCESS OPPORTUNITIES· One-on-one interview

coaching

· Ethics training

· Networking

· Business etiquette

· Resume building

· Professionalism

· Persuasive Presenters communication series

· The Fogelman Internship Network (FIN) — a comprehensive database of recognized employers who want to hire FCBE students.

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Career Development for Future SuccessAccounting Careers of Tomorrow — Accounting professionals lead industry panels, mock interviews and sessions outlining career options in the accounting profession.

Fogelman Women in Leadership — Successful women employers share their stories and career advice to women business students in interactive workshops and conferences throughout the year.

Futures in Finance — These workshops identify the critical skills needed for certified financial planning, corporate finance or the stock market.

Supply Chain Academy — With industry growth projected to achieve over 25% in the future, this employer-led workshop series presents the multiple career path options for students within the supply chain management field.

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Morgan Morton Study AbroadWant to travel outside the U.S. and seek new learning in other countries like Germany, Taiwan, France, Spain, China, Italy, Japan, the Czech Republic, Costa Rica, India, Estonia and more?

Study abroad is designed to stimulate international and domestic travel for undergraduate business students who might not otherwise have the opportunity. The program helps enhance students’ learning about global business practices (both for-profit and not-for-profit) and to further their professional development.

Students who study internationally for a semester say the experience is life changing. They experience cultures first-hand and sharpen their language skills. Study abroad is an option for students interested in international business or want to expand their horizons. A passport is required, so plan!

ScholarshipsIn addition to the UofM scholarship program, Fogelman College of Business & Economics offers more than 100 business scholarships to incoming freshmen, transfer students and continuing students.

There are also several general business scholarships open to all business students in specific academic disciplines including Accounting, Business Information and Technology, Business Economics, Finance, Management and Marketing and Supply Chain Management. If awarded, students could receive a range of extras that may include tuition, a book stipend and/or a laptop computer.

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Honors ProgramThe Fogelman Honors Program is designed to provide the college’s best students with enriching academic, cultural and social experiences, to assist them in their efforts to obtain satisfying employment, to advance in their careers, and to participate in their development as well-rounded people who will live happy, meaningful and productive lives. The program enables students to take advantage of the more intimate learning environment offered in smaller classes. Honors faculty members promote active learning and provide individualized support and attention.

Business honors students may also participate in the Helen Hardin University Honors Program, which has a reputation for attracting the brightest students.

InternshipsMemphis is a business mecca for the Mid-South and a major medical, educational, communication and distribution center for the nation. The Fogelman Internship Network provides a gateway to these companies where each year more than 600 students intern; some even intern abroad. Students can apply to earn credit in their major for internships with faculty supervision.

Employers value internship experience when making hiring decisions. Internships open the door to recruiting entry-level talent for full-time employment — connecting students with employers looking for business skills acquired in a higher education environment.

Memphis is home to some of America’s top Fortune 500 companies, and FCBE has partnerships with many of them. These partnerships provide our students with exceptional internship opportunities not available in most rural college towns.

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FCBE Student OrganizationsAssociation for Management Information Systems (AMIS)Students are introduced to the Information Technology (IT) profession, participate in technology competitions, venture into businesses for field trips and hear guest speakers.

Beta Alpha PsiAs the premier professional accounting and business information academic organization, Beta Alpha Psi recognizes academic excellence, provides interaction between students, faculty and professionals to foster lifelong growth, service and ethical conduct.

Financial Management Association (FMA) FMA’s mission is to broaden opportunities for professional interaction among academicians, practitioners and students and to enhance the quality of a Finance education.

FCBE Student Delegate BoardThe Fogelman College of Business & Economics Student Delegate Board exists to provide a resource for students to get involved in the College. The Board sponsors recruiting events and provides fun and engaging activities for FCBE students.

International Business Student Organization (IBSO) The IBSO mission is to enhance the ability of FCBE students to perform and to conduct business on a global scale with a superior understanding of the many diverse international markets and business practices.

Society for Human Resource Management (SHRM) The Student Chapter of SHRM provides innovative programming for students to learn more about Human Resources (HR) as a career and to network with local HR professionals via professional chapter meetings, seminars, job shadowing and internships.

Student American Marketing Association (SAMA)SAMA engages students in various activities that demonstrate and improve their marketing ability, networking with industry marketing professionals and upholding marketing standards and ethics.

Student Veterans in Business Association (SVBA) SVBA is for FCBE students who are veterans of the U.S. Armed Forces or are a National Guard or Reserve enlistee. SVBA focuses on professional skill development for a successful start in the business world and ways to integrate into campus life, culture and the Memphis community.

Supply Chain Management Student Association (SCMSA) SCMSA provides students with opportunities to learn more about the aspects of supply chain management in Memphis, to interact with national supply chain companies and to network with industry leaders.

The J. Austin Baker III Memphis Institute for Leadership Education (MILE)One of the most prestigious student programs in FCBE is the MILE program. Named for its alumni co-developer, J. Austin Baker III, students accepted into the MILE program are paired with a professional mentor from the Memphis community. Through mentoring and leadership development, more than 50 students annually benefit from this unique learning opportunity. Second-semester sophomores, juniors and seniors are eligible to interview for the program.

Companies represented with active mentors include International Paper, FedEx, First Tennessee Bank, Pfizer and more. Through MILE, students make lasting career and professional networking connections. Since 2007, some MILE alumni come back to serve as mentors and team support for MILE proteges. Programming includes leadership development, professional development and community service with the mentor-protégé teams.

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ACADEMIC ADVISINGThe Undergraduate Student Services Office (USSO) is where undergraduate students who have declared majors or minors within Fogelman College of Business & Economics are advised.

Academic advising services include:· Providing the translation and clarification of FCBE and the

University of Memphis academic policies and procedures to ensure efficient and timely completion of degree requirements

· Guiding students in their efforts to participate in academic-enhancing programming such as internships and study abroad opportunities

· Assisting students with information to apply for and maintain FCBE scholarships and Honors Program requirements

UofM GLOBALFCBE undergraduate online degree programs are offered in:· School of Accountancy

· Business Information and Technology

· Finance

· Business Finance Concentration

· Real Estate Concentration

· Professional Real Estate Certificate

· Management

· Marketing Management

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FOGELMAN COLLEGE OF BUSINESS & ECONOMICSUndergraduate Majors, Minors and ConcentrationsVisit catalog.memphis.edu for the complete undergraduate catalog for FCBE.

DEPARTMENT MAJOR MINOR CONCENTRATION

Accounting ● ●

Business Economics ● ●

Financial Economics ●

Business Information and Technology ● ●

Project Management ●

Systems Testing ●

Finance ●

Banking and Financial Services ●

Business Finance ●

Real Estate ● ●

Risk Management/Financial Planning/Insurance

●

International Business ● ●

Management ● ●

Entrepreneurship ●

Human Resource Management ●

Marketing Management ● ●

Professional Selling ●

Social Media ●

Pre-Professional Business Administration ●

Supply Chain Management ● ●

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ACCOUNTING BUSINESS ECONOMICSBUSINESS INFORMATION

AND TECHNOLOGY

BUSINESS INFORMATION AND TECHNOLOGY –

PROJECT MANAGEMENT MINOR


SYSTEMS TESTING MINORFINANCE

LEARN

All aspects of Accounting to effectively manage financial resources in public or private companies or government entities. Accountants work with businesses and people as analysts, planners and problem solvers.

Business Economics instills habits of critical thinking and decision making, and provides research and analytical skills that are valued in many professions. The focus of Business Economics is extremely varied, ranging from issues that affect the entire economy to issues such as human welfare and equality.

Business Information and Technology (formerly MIS) is the application of information technologies, including computers and communications networks, with emphasis on management of the entire information systems’ functions.



Specific courses within the degree are recognized by CFA institute and CFP Board as meeting the educational requirement to sit for these global certification exams to earn Chartered Financial Analyst and Certified Financial Planner designations, respectively. Students also have the opportunity to become Bloomberg-certified and learn about financial big data analytics in the FISC cross-disciplinary Center of Excellence and the Cook Analytics & Trading Lab.

EARN

• BBA degree with a major in Accounting

• Accounting minor with selected major

• BBA degree with a major in Business Economics

• Business Economics minor with selected major

• BBA degree with a major in Business Economics with a concentration in Financial Economics

• BBA degree with a major in Business Information and Technology

• Business Information and Technology minor with selected major

• Project Management minor with selected major

• Systems Testing minor with selected major



• BBA degree with a major in Finance• Banking and Financial Services minor with

selected major• Business Finance minor with selected major• Risk Management/Financial Planning/

Insurance minor with selected major

GO TO

International, regional and local CPA firms, international corporations, (large or small) local companies and federal, state or local government

Jobs in finance, banking, investment banking, sales and marketing, insurance and actuarial science, public administration, labor relations, foreign affairs and journalism

Typical jobs include information security analyst, software applications developer, information technology consultant, project manager, data analytic or computer support specialist.



Work in private industry, government or for nonprofit organizations.

MORE TO

OFFER

Certified Public Accountant (CPA), Certified Managerial Accountant (CMA), Certified Internal Auditor (CIA), and Certified Fraud Examiner (CFE)

Business Economics majors are trained to recognize human behavior in relation to work, production, distribution, and consumption — the fundamental operations of most businesses.

Business Information and Technology curriculum includes systems analysis and design, database management, telecommunications and networks, client-side and server-side computer programming and the management of information systems.

Business Information and Technology curriculum includes systems analysis and design, database management, telecommunications and networks, client-side and server-side computer programming and the management of information systems. Additional classes are added under the Project Management minor.

Business Information and Technology curriculum includes systems analysis and design, database management, telecommunications and networks, client-side and server-side computer programming and the management of information systems. Additional classes are added under the Systems Testing minor.

Manage savings institutions, credit unions and finance companies; conduct securities analysis, manage mutual funds, advise investors and design optimal investment portfolios; design and promote financial products for insurance companies, banks, securities firms and other financial institutions; or analyze the profitability of alternative investment options and make recommendations of likely investment outcomes.

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ACCOUNTING BUSINESS ECONOMICSBUSINESS INFORMATION

AND TECHNOLOGY


PROJECT MANAGEMENT MINOR


SYSTEMS TESTING MINORFINANCE

LEARN

All aspects of Accounting to effectively manage financial resources in public or private companies or government entities. Accountants work with businesses and people as analysts, planners and problem solvers.

Business Economics instills habits of critical thinking and decision making, and provides research and analytical skills that are valued in many professions. The focus of Business Economics is extremely varied, ranging from issues that affect the entire economy to issues such as human welfare and equality.




Specific courses within the degree are recognized by CFA institute and CFP Board as meeting the educational requirement to sit for these global certification exams to earn Chartered Financial Analyst and Certified Financial Planner designations, respectively. Students also have the opportunity to become Bloomberg-certified and learn about financial big data analytics in the FISC cross-disciplinary Center of Excellence and the Cook Analytics & Trading Lab.

EARN

• BBA degree with a major in Accounting

• Accounting minor with selected major

• BBA degree with a major in Business Economics

• Business Economics minor with selected major

• BBA degree with a major in Business Economics with a concentration in Financial Economics

• BBA degree with a major in Business Information and Technology

• Business Information and Technology minor with selected major





• BBA degree with a major in Finance• Banking and Financial Services minor with

selected major• Business Finance minor with selected major• Risk Management/Financial Planning/

Insurance minor with selected major

GO TO

International, regional and local CPA firms, international corporations, (large or small) local companies and federal, state or local government

Jobs in finance, banking, investment banking, sales and marketing, insurance and actuarial science, public administration, labor relations, foreign affairs and journalism





MORE TO

OFFER

Certified Public Accountant (CPA), Certified Managerial Accountant (CMA), Certified Internal Auditor (CIA), and Certified Fraud Examiner (CFE)

Business Economics majors are trained to recognize human behavior in relation to work, production, distribution, and consumption — the fundamental operations of most businesses.

Business Information and Technology curriculum includes systems analysis and design, database management, telecommunications and networks, client-side and server-side computer programming and the management of information systems.

Business Information and Technology curriculum includes systems analysis and design, database management, telecommunications and networks, client-side and server-side computer programming and the management of information systems. Additional classes are added under the Project Management minor.

Business Information and Technology curriculum includes systems analysis and design, database management, telecommunications and networks, client-side and server-side computer programming and the management of information systems. Additional classes are added under the Systems Testing minor.


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FINANCE – BANKING AND FINANCIAL

SERVICES MINOR

FINANCE – BUSINESS

FINANCE MINOR

FINANCE – REAL ESTATE MINOR OR

CONCENTRATION

FINANCE – RISK MANAGEMENT/FINANCIAL PLANNING/INSURANCE MINOR

INTERNATIONAL BUSINESS MANAGEMENT

LEARN

Problem-solving and analytical tools necessary to be successful in banking, savings institutions, credit unions, securities firms and investment banks, mutual funds management, managing insurance services and financial companies.

Skills necessary to monitor operating budgets and financial control systems. Students learn to conduct financial analysis, to advise investors, to design and to promote financial products and to analyze profitability of alternative investment options.

To manage, finance and evaluate residential, commercial and industrial properties on a local, regional or national level.

A highly specialized finance minor, providing technical knowledge of life and health insurance, property and liability insurance and risk management.

A broad, interdisciplinary education for a career in International Business. Students of this discipline study both the theoretical and practical aspects of the operations of international and multinational businesses. Students also receive opportunities to study several liberal arts disciplines to better prepare themselves for careers on a global level.

A broad knowledge of business, supervision and administration with an emphasis on understanding and intervening in all functional areas of both small and large businesses in the private and public sector.

EARN

• Banking and Financial Services minor with selected major

• Business Finance minor with selected major

• BBA degree with a major in Finance with a concentration in Real Estate

• Real Estate minor with selected major

• Risk Management/Financial Planning/Insurance minor with selected major

• BBA degree with a major in International Business

• International Business minor with selected major

• BBA degree with a major in Management

• Management minor with selected major

GO TO






Typical jobs include general manager, hospitality manager, human resource generalist, management trainee, straight-line supervisor, loan administrator, logistics manager and entrepreneur.

MORE TO

OFFER


Develop and monitor operating budgets and financial control systems; conduct financial analysis to aid in corporate control, advise investors and design optimal investment portfolios; design and promote financial products for use by industry, banks and other financial institutions; or analyze the profitability of alternative investment options and make recommendations of likely investment outcomes.

Buy, sell or lease property for residential, commercial or industrial uses; manage, finance or evaluate residential, commercial and industrial properties; or develop subdivisions, shopping centers and other properties.

The knowledge and analytical abilities acquired by students prepare them for rewarding careers in the many diverse employment opportunities in Risk Management and Insurance. Certified Financial Planner option for those with this minor.

Study abroad opportunities in Germany, Taiwan, France, Spain, China, Italy, Japan, the Czech Republic, Costa Rica, India, Estonia and more.

All aspects of planning, leading, organizing and controlling activities within an organization.

12

FINANCE – BANKING AND FINANCIAL

SERVICES MINOR

FINANCE – BUSINESS

FINANCE MINOR

FINANCE – REAL ESTATE MINOR OR

CONCENTRATION

FINANCE – RISK MANAGEMENT/FINANCIAL PLANNING/INSURANCE MINOR

INTERNATIONAL BUSINESS MANAGEMENT

LEARN

Problem-solving and analytical tools necessary to be successful in banking, savings institutions, credit unions, securities firms and investment banks, mutual funds management, managing insurance services and financial companies.

Skills necessary to monitor operating budgets and financial control systems. Students learn to conduct financial analysis, to advise investors, to design and to promote financial products and to analyze profitability of alternative investment options.

To manage, finance and evaluate residential, commercial and industrial properties on a local, regional or national level.

A highly specialized finance minor, providing technical knowledge of life and health insurance, property and liability insurance and risk management.

A broad, interdisciplinary education for a career in International Business. Students of this discipline study both the theoretical and practical aspects of the operations of international and multinational businesses. Students also receive opportunities to study several liberal arts disciplines to better prepare themselves for careers on a global level.

A broad knowledge of business, supervision and administration with an emphasis on understanding and intervening in all functional areas of both small and large businesses in the private and public sector.

EARN

• Banking and Financial Services minor with selected major

• Business Finance minor with selected major

• BBA degree with a major in Finance with a concentration in Real Estate

• Real Estate minor with selected major

• Risk Management/Financial Planning/Insurance minor with selected major

• BBA degree with a major in International Business

• International Business minor with selected major

• BBA degree with a major in Management

• Management minor with selected major

GO TO






Typical jobs include general manager, hospitality manager, human resource generalist, management trainee, straight-line supervisor, loan administrator, logistics manager and entrepreneur.

MORE TO

OFFER


Develop and monitor operating budgets and financial control systems; conduct financial analysis to aid in corporate control, advise investors and design optimal investment portfolios; design and promote financial products for use by industry, banks and other financial institutions; or analyze the profitability of alternative investment options and make recommendations of likely investment outcomes.

Buy, sell or lease property for residential, commercial or industrial uses; manage, finance or evaluate residential, commercial and industrial properties; or develop subdivisions, shopping centers and other properties.

The knowledge and analytical abilities acquired by students prepare them for rewarding careers in the many diverse employment opportunities in Risk Management and Insurance. Certified Financial Planner option for those with this minor.

Study abroad opportunities in Germany, Taiwan, France, Spain, China, Italy, Japan, the Czech Republic, Costa Rica, India, Estonia and more.

All aspects of planning, leading, organizing and controlling activities within an organization.

13

MANAGEMENT – ENTREPRENEURSHIP MINOR

MANAGEMENT – HUMAN RESOURCES

MANAGEMENT CONCENTRATIONMARKETING MANAGEMENT

MARKETING MANAGEMENT – PROFESSIONAL SELLING MINOR

MARKETING MANAGEMENT – SOCIAL MEDIA MINOR

SUPPLY CHAIN MANAGEMENT

LEARN

Different skills and approaches to starting a business and innovative techniques for differentiation.

To prepare for jobs in the dynamic field of HR management with above average employment growth projections and a presence in all industries.

Vital skills necessary to develop marketing plans, suggest marketing strategy options, promote products or services and conduct marketing research.

Identify client problems and needs and to develop effective solutions to meet those needs by using company products or services.

How to effectively engage consumers through technology-centric channels using core and emerging social media technologies built upon established marketing and communication principles.

How to identify a company’s purchasing, distribution and transportation needs and how to develop effective solutions to meet those needs.

EARN

• BBA Management with a minor in Entrepreneurship

• Entrepreneurship minor with selected major

• BBA degree with a major in Management with a concentration in Human Resources Management

• BBA degree with a major in Marketing Management

• Marketing Management minor with selected major

• Professional Selling minor with selected major

• Social Media minor with selected major

• BBA degree with a major in Supply Chain Management

• Supply Chain Management minor with selected major

GO TO

Starting your own business or working with an existing organization to start a new division, program or strategic business unit.

Typical jobs in this field include task activities such as employee recruitment and hiring, employee orientation/onboarding, training and development, payroll and benefits administration, job analysis/descriptions, employee relations support and administration. All first-line managers and supervisors perform HR-related tasks.

Corporate or small business marketing departments interacting with multiple areas of a company and working with all aspects of the brand; small to large advertising agencies or marketing consulting firms where account service becomes the liaison between the client and the agency; or freelancing as a marketing consultant and building a business by pitching services to various companies.

Small to large companies in a vast number of industries using various sales techniques from phone or email prospecting to in-person consultative selling to build trusting relationships for repeat sales and growth.

Trending organizations who use social media as a key strategic marketing element; develop content management for social media sites; post regularly for organizations; and quantify efforts for management.

Opportunities within large or small companies where the movement of goods and services impacts operations on a daily basis.

MORE TO

OFFER

Partner with the Crews Center for Entrepreneurship, which supports and encourages a culture of innovation and entrepreneurial mindset. Crews Center works alongside students to help develop the skills and resources to start or grow a business.

This program is well-suited for students who have interests in staffing and employee relations. Additionally, it encompasses an internship/research requirement which provides experience —making graduates more competitive when entering the job market.

Develop a marketing plan to help generate sales for a company’s products or services:suggest marketing strategy options for long-term business planning; build an advertising or promotional campaign for a product or service; and design and conduct a marketing research study to answer critical questions about a firm’s customers and more.

Develop managerial and sales skills while training for a position as sales manager; design and present an effective sales presentation to a prospective business client; utilize state-of-the-art computer software sales tools to complete sales tasks — from contact managers to integrated market reports using online databases.

Stay on the cutting edge of this latest media outlet and advise companies on platforms and respective advertising within the social media platform.

Identify a company’s purchasing requirements and develop effective sourcing strategies to meet those requirements; design and develop a distribution network that meets desired customer service levels at the lowest total cost; and develop and manage an efficient and effective transportation function.

14

MANAGEMENT – ENTREPRENEURSHIP MINOR

MANAGEMENT – HUMAN RESOURCES

MANAGEMENT CONCENTRATIONMARKETING MANAGEMENT

MARKETING MANAGEMENT – PROFESSIONAL SELLING MINOR

MARKETING MANAGEMENT – SOCIAL MEDIA MINOR

SUPPLY CHAIN MANAGEMENT

LEARN

Different skills and approaches to starting a business and innovative techniques for differentiation.

To prepare for jobs in the dynamic field of HR management with above average employment growth projections and a presence in all industries.

Vital skills necessary to develop marketing plans, suggest marketing strategy options, promote products or services and conduct marketing research.

Identify client problems and needs and to develop effective solutions to meet those needs by using company products or services.

How to effectively engage consumers through technology-centric channels using core and emerging social media technologies built upon established marketing and communication principles.

How to identify a company’s purchasing, distribution and transportation needs and how to develop effective solutions to meet those needs.

EARN

• BBA Management with a minor in Entrepreneurship

• Entrepreneurship minor with selected major

• BBA degree with a major in Management with a concentration in Human Resources Management

• BBA degree with a major in Marketing Management

• Marketing Management minor with selected major

• Professional Selling minor with selected major

• Social Media minor with selected major

• BBA degree with a major in Supply Chain Management

• Supply Chain Management minor with selected major

GO TO

Starting your own business or working with an existing organization to start a new division, program or strategic business unit.

Typical jobs in this field include task activities such as employee recruitment and hiring, employee orientation/onboarding, training and development, payroll and benefits administration, job analysis/descriptions, employee relations support and administration. All first-line managers and supervisors perform HR-related tasks.

Corporate or small business marketing departments interacting with multiple areas of a company and working with all aspects of the brand; small to large advertising agencies or marketing consulting firms where account service becomes the liaison between the client and the agency; or freelancing as a marketing consultant and building a business by pitching services to various companies.

Small to large companies in a vast number of industries using various sales techniques from phone or email prospecting to in-person consultative selling to build trusting relationships for repeat sales and growth.

Trending organizations who use social media as a key strategic marketing element; develop content management for social media sites; post regularly for organizations; and quantify efforts for management.

Opportunities within large or small companies where the movement of goods and services impacts operations on a daily basis.

MORE TO

OFFER

Partner with the Crews Center for Entrepreneurship, which supports and encourages a culture of innovation and entrepreneurial mindset. Crews Center works alongside students to help develop the skills and resources to start or grow a business.

This program is well-suited for students who have interests in staffing and employee relations. Additionally, it encompasses an internship/research requirement which provides experience —making graduates more competitive when entering the job market.

Develop a marketing plan to help generate sales for a company’s products or services:suggest marketing strategy options for long-term business planning; build an advertising or promotional campaign for a product or service; and design and conduct a marketing research study to answer critical questions about a firm’s customers and more.

Develop managerial and sales skills while training for a position as sales manager; design and present an effective sales presentation to a prospective business client; utilize state-of-the-art computer software sales tools to complete sales tasks — from contact managers to integrated market reports using online databases.

Stay on the cutting edge of this latest media outlet and advise companies on platforms and respective advertising within the social media platform.

Identify a company’s purchasing requirements and develop effective sourcing strategies to meet those requirements; design and develop a distribution network that meets desired customer service levels at the lowest total cost; and develop and manage an efficient and effective transportation function.

15

FOGELMAN FACULTYOur distinguished faculty members conduct leading-edge research bringing contemporary thinking on various practices to students and business leaders. FCBE students interact closely with the eminent scholars on our faculty and benefit from their close ties to the world of business. Do not hesitate to approach them in the classroom, email them or arrange for a time to meet in their offices. FCBE faculty is engaging and is here to help students.

16

Fogelman College of Business & Economics Scholarships and Recruiting

Room 114 Fogelman College Administration Bldg. University of Memphis

Memphis, TN 38152

901.678.2855

memphis.edu/fcbe

The University of Memphis is an Equal Opportunity/Affirmative Action University. It is committed to the education of a non-racially identifiable student body. UOM1050-FY1819/3C

undergraduate student services · fcbe is in the business of creating leaders with confidence ......

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