unicef digital citizenship and safety- south africa presentation

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Copyright UNICEF Digitial Citizenship and Safety. Project Mgr. Akshay Sinha [email protected]. Designer Olivier Marie [email protected]

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Page 1: UNICEF Digital Citizenship and Safety- South Africa presentation

Copyright UNICEF Digitial Citizenship and Safety. Project Mgr. Akshay Sinha [email protected]. Designer Olivier Marie [email protected]

Page 2: UNICEF Digital Citizenship and Safety- South Africa presentation

Digital Citizenship & Safety

Overview

1. Objective and Methodology

2. General Characteristics of respondents 3. Digital behavior of respondents

4. Conclusion and Recommendations

Objective and Methodology

General Characteristics of respondents

Conclusion and Recommendations

Digital behavior of respondents

Page 3: UNICEF Digital Citizenship and Safety- South Africa presentation

Objective and Methodology

Copyright UNICEF Digitial Citizenship and Safety. Project Mgr. Akshay Sinha [email protected]. Designer Olivier Marie [email protected]

Page 4: UNICEF Digital Citizenship and Safety- South Africa presentation

Digital Citizenship & Safety

Objective

General Characteristics of respondents

Conclusion and Recommendations

Understand the digital behavior of adolescents and young people when first interacting on Mxit.

Objective and Methodology

Digital behavior of respondents

Page 5: UNICEF Digital Citizenship and Safety- South Africa presentation

Digital Citizenship & Safety

Questions

✔ Age?

✔ Gender?

✔ What village, town, or city do you live in?

✔ What is your race?

✔ What grade are you in right now, or what was the highest level of education you completed?

✔ What do you do most on MXit?

✔ Have you ever been insulted on MXit by other? If yes, what was the insult about?

✔ Have you ever talked online to people you have never met?

✔ What activity do you do most at home?

✔ What do you talk about MOST in MXit chatrooms?

✔ In chatrooms, what is the most important reason for you to ask for ASLR instead of ASL?

General Characteristics of respondents

Conclusion and Recommendations

Objective and Methodology

Digital behavior of respondents

Page 6: UNICEF Digital Citizenship and Safety- South Africa presentation

Digital Citizenship & Safety

Results

■ Sample Size: 25,876

■ 11 Questions: 6 Open Ended and 5 Closed Ended.

■ Categorical (both nominal and ordinal) and Quantity Variables (discrete) measured and counted.

■ Open-ended responses were categorized into existing or new categories wherever possible.

■ Responses ranging from nonsense, unrelated, “do not chat”, random words, and indecent/illegal activity type responses were categorized under “Null” and did not impact the %.

General Characteristics of respondents

Conclusion and Recommendations

Objective and Methodology

Digital behavior of respondents

Page 7: UNICEF Digital Citizenship and Safety- South Africa presentation

General Characteristics of respondents

Copyright UNICEF Digitial Citizenship and Safety. Project Mgr. Akshay Sinha [email protected]. Designer Olivier Marie [email protected]

Page 8: UNICEF Digital Citizenship and Safety- South Africa presentation

Digital Citizenship & Safety

Age

Objective and Methodology

Conclusion and Recommendations

General Characteristics of respondents

Digital behavior of respondents

Page 9: UNICEF Digital Citizenship and Safety- South Africa presentation

Digital Citizenship & Safety

Gender

Objective and Methodology

Conclusion and Recommendations

General Characteristics of respondents

Digital behavior of respondents

Page 10: UNICEF Digital Citizenship and Safety- South Africa presentation

Digital Citizenship & Safety

Geographic composition

Objective and Methodology

Conclusion and Recommendations

General Characteristics of respondents

Digital behavior of respondents

Eastern Cap

Free State

Gauteng

Kwazulu-Natal

Limpopo

Mpumalanga

North West

Nothern Cape

Western Cape

2 335

1 302

7 774

4 039

1 155

1 177

1 099

624

5 301

Page 11: UNICEF Digital Citizenship and Safety- South Africa presentation

Digital Citizenship & Safety

Ethnicities

Objective and Methodology

Conclusion and Recommendations

General Characteristics of respondents

Digital behavior of respondents

Page 12: UNICEF Digital Citizenship and Safety- South Africa presentation

Digital Citizenship & Safety

Education

Objective and Methodology

Conclusion and Recommendations

General Characteristics of respondents

Digital behavior of respondents

Page 13: UNICEF Digital Citizenship and Safety- South Africa presentation

Digital behavior of respondents

Copyright UNICEF Digitial Citizenship and Safety. Project Mgr. Akshay Sinha [email protected]. Designer Olivier Marie [email protected]

Page 14: UNICEF Digital Citizenship and Safety- South Africa presentation

Digital Citizenship & Safety

MXit Usage Habits

Objective and Methodology

General Characteristics of respondents

Conclusion and Recommendations

Digital behavior of respondents

Page 15: UNICEF Digital Citizenship and Safety- South Africa presentation

Digital Citizenship & Safety

Cyberbullying

Objective and Methodology

General Characteristics of respondents

Conclusion and Recommendations

Digital behavior of respondents

Page 16: UNICEF Digital Citizenship and Safety- South Africa presentation

Digital Citizenship & Safety

Talking to Strangers

Objective and Methodology

General Characteristics of respondents

Conclusion and Recommendations

Digital behavior of respondents

Have you ever talked to people you’ve met online ?

Page 17: UNICEF Digital Citizenship and Safety- South Africa presentation

Digital Citizenship & Safety

Behavior and Activities at Home

Objective and Methodology

General Characteristics of respondents

Conclusion and Recommendations

Digital behavior of respondents

Page 18: UNICEF Digital Citizenship and Safety- South Africa presentation

Digital Citizenship & Safety

Mxit chatrooms subjects

Objective and Methodology

General Characteristics of respondents

Conclusion and Recommendations

Digital behavior of respondents

Page 19: UNICEF Digital Citizenship and Safety- South Africa presentation

Digital Citizenship & Safety

Why ASLR?

Objective and Methodology

General Characteristics of respondents

Conclusion and Recommendations

Digital behavior of respondents

Page 20: UNICEF Digital Citizenship and Safety- South Africa presentation

Conclusion and Recommendations

Copyright UNICEF Digitial Citizenship and Safety. Project Mgr. Akshay Sinha [email protected]. Designer Olivier Marie [email protected]

Page 21: UNICEF Digital Citizenship and Safety- South Africa presentation

Digital Citizenship & Safety

Synthesis

Objective and Methodology

General Characteristics of respondents

Conclusion and Recommendations

Digital behavior of respondents

Emerging trends